Francesca Sterling

Francesca Sterling Email and Phone Number

Marketing, Communications, PR Consultant @ The Sterling Group
Mill Valley, CA, US
Francesca Sterling's Location
Mill Valley, California, United States, United States
Francesca Sterling's Contact Details

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About Francesca Sterling

Francesca Sterling, Consulting Head, Women’s Leadership, DG Talent and Leadership DevelopmentFrancesca Sterling has directed marketing and public relations initiatives for Fortune 100 companies in the technology, retail, medical, and environment sectors. Her clients range from technology companies to the Dalai Lama. Sterling’s career started at a Silicon Valley start-up, Diansonics, Inc., a medical imaging manufacturer. At Broderbund Software, she directing over fifteen new product introductions, including the Carmen Sandiego series.Sterling founded The Sterling Group. Her clients included many Silicon Valley companies, including HP, Silicon Graphics, Apple Computer, Excite @Home, Unisys, Oracle and Genentech, where the “Genentech Goes to Town,” campaign won a PRSA Silver Anvil Award. When the Dalai Lama held his Peace Conference in San Francisco, Sterling co-directed the Public Relations for His Holiness and Tibet House.She’s also coached executives to help them better define their corporate goals. She worked with George Zimmer, Founder, Chairman of the Men’s Wearhouse and his executive team. A $1.3 billion company, it ranks yearly in Fortune’s 100 Best Companies to Work For. She developed the PR department and helped the company communicate its business initiatives including its Servant Leadership philosophy. She has also received leadership training from The Center for Creative Leadership. She is on the Advisory Board of The Global Women’s Leadership Network, an organization that has trained women from over 40 countries.From 2006 to 2018,, Sterling spent a major part of each year living in different cities across India, traveling across India, and advising businesses. She has a deep understanding of issues and how to bridge the gap in learning across women in different generations in India and internationally. She is currently on the Board of The World Affairs Council of Northern California, a nonprofit, nonpartisan forum for the public to join leading foreign policy and international relations experts to discuss and debate global issues. Sterling graduated with a B.A. in Communicative Disorders from California State University, with honors and consistently on the Dean’s List.

Francesca Sterling's Current Company Details
The Sterling Group

The Sterling Group

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Marketing, Communications, PR Consultant
Mill Valley, CA, US
Employees:
219
Francesca Sterling Work Experience Details
  • The Sterling Group
    Marketing, Communications, Pr Consultant
    The Sterling Group
    Mill Valley, Ca, Us
  • World Affairs Council Of Northern California
    Member Board Of Trustees
    World Affairs Council Of Northern California Jun 2022 - Present
    San Francisco, California, United States
    The World Affairs Council of Northern California is a nonprofit, nonpartisan forum for the public to join leading foreign policy and international relations experts to discuss and debate global issues. Sterling heads the Marketing committee and councils and strategically advises the Global Philanthropy Forum (GPF) team.
  • The Sterling Group
    Marketing, Communications, Pr Consultant
    The Sterling Group Apr 1992 - Present
    Consultant to businesses and organizations from start-ups to Fortune 500 companies, not-for-profits, and PR and advertising agencies in U.S. and India.Specialty Areas• New business development • Strategic Planning—develop branding, positioning, and strategic marketing plans• Creative Development of advertising and PR campaigns• Program and Project Management— Direct and manage marcom, advertising and PR campaigns• Direct and Manage People and Marketing, Advertising and PR Agencies—for projects or organizational roles• Direct and manage production of special events, seminars, and public affairs projects• Produce corporate videos, VNRs and B-Roll• Media Relations—place stories in print, broadcast, and online media • Write pitch letters, news releases, backgrounders, and customer stories.
  • The Sterling Group
    Consultant Client List
    The Sterling Group 1992 - Present
    Experience SummaryI cover the technology, environmental, medical, public health, and education sectors. I co-managed the PR for His Holiness, The Dalai Lama at his Peace Conference in San Francisco. The following is a partial client list of agencies and companies that I have worked with. Alexander Communications, Apple Computer, Autodesk, Copithorne & Bellows, Borland, Inc., California Pacific Medical Center Institute for Health and Healing, Dakin, Inc., Excite@Home, Good Earth Teas, Genentech, Geoworks, Iomega, Hewlett-Packard, High-Tech Communications, Ketchum Communications, Men’s Wearhouse, Micrografx, Inc., MarketingWorld.com, Neurosurgical, Inc., Ninestars, Oracle, Porter-Novelli, SatyaVani Green Homes, SGI, Tandem Computers, Tibet House, Unisys, Winbond/ISD
  • Amitayus Leadership Development
    Executive Director
    Amitayus Leadership Development Jan 2009 - Apr 2013
    As Executive Director, I work with companies and organizations to evaluate their needs and develop and deliver the best program that will take its executives, teams, and company or organization to the next level. About Amitayus Leadership Development We bring the best-of-breed leadership education and development to India. Our trainers and coaches are all highly skilled, executive level, multi-culturally trained and internationally experienced from the U.S., Europe, and Asia.Our programs include:• Leadership Development - Individual, Teams, and Organizations• Leadership Development - Systems, Strategies, Practices, Cultures• Cross Cultural Integration--helping companies work effectively across corporate and cultural boundaries • Executive Development and Coaching—for individuals and teams• Team Diagnostic Methodology—creates inspired, high-performance teams• Creativity Development—ranked most valued course at Stanford University’s graduate School of Business program. Participants include Steve Jobs and Tom Peters• 360 degree by Design• Women’s Leadership Training—for mid-to senior-level women managers who want to become stronger leaders• Emotional Intelligence Development • Creative and Strategic Thinking Development• Leadership Judgment DevelopmentOur leadership trainers and coaches: • Come from world class organizations, including Center for Creative Leadership, rated in the top ten global educational organizations by the Financial Times. • Are seasoned, executive level, and best-of-breed.• Have held executive, CEO and Board positions in the U.S. and are multi-culturally trained, experienced with companies in the U.S., Europe, Asia, South Africa, Latin America, and India.• Are experts in integrating and operating international companies and organizations, building growth, and performing turnarounds in global public and private companies.
  • Tedxberkeley
    Pr Director
    Tedxberkeley Mar 2010 - Apr 2010
    On April 3, 2010, UC Berkeley gathered world leading thinkers and doers to host the first East Bay TEDx (a 501c3) As Director of Public Relations for TEDxBerkeley, my responsibilities include working with conference directors on messaging and goals for the conference, directing volunteers for media outreach, and working directly with reporters and editors attending the conference.About TED and TEDxTED is an annual event where the world’s leading thinkers and doers are invited to share what they are most passionate about. “TED” stands for Technology, Entertainment, Design – three broad subject areas that are, collectively, shaping our future. And in fact, the event is broader still, showcasing ideas that matter in any discipline. Attendees have called it “the ultimate brain spa” and “a four-day journey into the future.” In the spirit of ideas worth spreading, TEDx is a program, independent from TED, of local, self organized events that bring people together to share a TED-like experience.
  • Copithorne & Bellows
    Consultant
    Copithorne & Bellows 1993 - 2000
  • Broderbund Software
    Pr Manager
    Broderbund Software 1990 - 1992
    Directed PR for "edutational" division, accounting for over 60% of sales. Wrote and implemented strategic plans for children's educational software. Flag product, “Where in the World is Carmen Sandiego?” Managed staff and PR and ad agencies for major product launches. Managed business, computer trade, consumer and broadcast media, including national media tours to trades, consumer and business media like PC Magazine, Working Mother, and BusinessWeek. Placed corporate stories and product reviews in national and trade media including: The New York Times, WSJ, Washington Post, Newsweek, Time, Fortune, California Business, People, PC Magazine, Macworld, MacUser. Produced video for Discovery Channel program "The Imaginations Machines." Tapes placed in broadcast media, including CNN, "Silicon Valley Report," and PBS radio. Worked with PBS TV producers to develop Carmen Sandiego TV series, “Where in the World is Carmen Sandiego?” the first software character licensed to other media.

Francesca Sterling Skills

Marketing Communications Public Relations Strategy Marketing Marketing Strategy Training Leadership Creative Direction

Francesca Sterling Education Details

Frequently Asked Questions about Francesca Sterling

What company does Francesca Sterling work for?

Francesca Sterling works for The Sterling Group

What is Francesca Sterling's role at the current company?

Francesca Sterling's current role is Marketing, Communications, PR Consultant.

What is Francesca Sterling's email address?

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What is Francesca Sterling's direct phone number?

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What schools did Francesca Sterling attend?

Francesca Sterling attended California State University, Northridge.

What skills is Francesca Sterling known for?

Francesca Sterling has skills like Marketing Communications, Public Relations, Strategy, Marketing, Marketing Strategy, Training, Leadership, Creative Direction.

Who are Francesca Sterling's colleagues?

Francesca Sterling's colleagues are Scott Smith, Stillman Knight Iii, Megan Griffin, Kyra French, Ethan Fowler, Megan Queen, Tracy Williams.

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