I’m thrilled to be back in digital marketing, now working with a multichannel digital marketing agency! 🎯My journeys through law, wealth planning, and data protection consulting have given me an out-of-the-box perspective on how to create well structured, compliant and impactful digital marketing strategies. Now, my focus is on driving business growth through integrated solutions across various channels 🌍.Working with clients to expand their reach, drive leads, and optimize their presence across different platforms excites me the most. Whether it’s SEO, social media, or content marketing, I’m all in!I started my digital marketing career in one of the toughest sectors: the hospitality industry in Florence. Working with a Florentine web agency was my baptism by fire, 🔥 as I learned SEO in one of the most competitive markets in the world. That experience equipped me to help businesses stand out even in crowded industries. Today, I apply those lessons in every project, whether through SEO, social media, or content marketing, to help clients grow their reach and generate leads.I like to think I combine three distinct personalities: Italian, Dutch, and English. Along the way, my Italian background provided me with a refined sense of taste, while my time in the Netherlands enhanced my pragmatism and organization. As for my English side, British comedy didn’t just improve my language skills—it also gave my sense of humour a sharp and witty edge! 😄
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Legal AdvisorXtroverso'S Hertogenbosch, Nb, Nl -
Project ManagerTribal Agency Jul 2024 - Present'S-Hertogenbosch, North Brabant, NetherlandsAs a Project Manager at Tribal Agency, I coordinate a team of specialized Digital Marketing professionals across multiple projects, ensuring each initiative aligns with our clients' objectives and achieves outstanding results. My expertise spans managing SEA, SEO, Social Media, UX, and Development specialists to deliver integrated marketing strategies.Key Responsibilities:- Oversee and coordinate a multidisciplinary team of specialists across various projects, ensuring effective collaboration and timely project completion.- Develop project plans, manage budgets, and track progress to ensure high-quality deliverables aligned with client goals.- Act as the main client liaison, providing updates, managing expectations, and delivering insights that drive results.Skills & Tools:- SEO & Analytics: Skilled in Semrush, Screaming Frog, Google Ads, Google Search Console, and Google Analytics, enabling data-driven project decisions.- Project Management: Proficient in Teamleader Orbit for effective project planning and resource management across multiple projects.- Creative Design: Experienced with Adobe Illustrator and Canva, enhancing the visual components of campaigns. -
Data Privacy ConsultantDpo Consultancy Oct 2023 - Jul 2024'S-Hertogenbosch, North Brabant, NetherlandsAs a Data Privacy Consultant, I provided expertise in data protection, ensuring client compliance with GDPR, EU Privacy Regulations, and other relevant legislation. My role involved comprehensive privacy assessments, including conducting Data Protection Impact Assessments (DPIAs) and Transfer Impact Assessments (TIAs), and drafting essential documents such as privacy policies, data retention policies, cookie policies, cookie statements, and vendor assessments. In addition to regulatory compliance, I led marketing efforts to enhance the company’s digital presence, with a focus on optimizing the website to align with data privacy and marketing goals. -
Search Engine Optimization SpecialistFreelance Apr 2019 - Jan 2023Florence, ItalyAs a freelance Search Engine Optimization Specialist, I helped clients boost their online visibility by designing targeted SEO strategies and enhancing user experience across their digital platforms. My approach combined comprehensive keyword research, SEO-focused content creation, and technical improvements to increase rankings and drive traffic. By analyzing website performance through Google Analytics (GA) and Google Search Console (GSC), I refined strategies to align with user search intent, producing measurable results.Key Highlights:- Advised clients on SEO strategy and UX improvements.- Optimized on-page and off-page SEO, including Semantic HTML.- Conducted keyword research and SEO copywriting.- Analyzed data (GA, GSC) to enhance search intent alignment.
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Legal And Administrative ClerkJustlex Italia Stapa Mar 2021 - Jul 2022Florence, Tuscany, ItalyAs a team coordinator, I supervised the activities of one team of bank lawyers who prepare legal documents and another team of lawyers who file the documents with the court. I was responsible for ensuring maximum accuracy, consistency, and speed across all documents. This experience allowed me to greatly develop my organizational skills and my ability to work under pressure, as the number of documents significantly increased by the end of each month. -
FreelanceDotflorence Web Agency May 2018 - Mar 2021Florence, Italy Metropolitan Area -
Trainee Lawyer / Junior AssociateSaverio Bartoli Law Firm May 2016 - Feb 2020Florence, ItalyDuring this time, I acquired experience in different areas such as Privacy Law, Trust Law, and international private law, and developed a keen interest in the solution of conflicts of laws. Crucially, I learned the importance of accuracy, as drafting trusts requires great attention to detail; even the smallest mistake may give rise to litigation.Areas of expertise: - Privacy and Cookie Law;- Wealth Planning and Trust Law; - Italian and International Inheritance Law.
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English / Italian Translator And ProofreaderStudio Corti & Associati 2017 - 2018Florence, Italy Metropolitan AreaI worked as a translator and proofreader of legal documents from Italian to English and from English to Italian
Francesco Cattaneo Education Details
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Law & Technology -
L'Insegnamento Delle Materie Giuridico-Economiche Negli Istituti Secondari Di Ii Grado -
International Private Law, Equity And Trusts, Roman Law, Comparative Law, And Italian Civil Law -
Equity And Trusts; Principles Of Personal Property; European Law; International Law
Frequently Asked Questions about Francesco Cattaneo
What company does Francesco Cattaneo work for?
Francesco Cattaneo works for Xtroverso
What is Francesco Cattaneo's role at the current company?
Francesco Cattaneo's current role is Legal Advisor.
What schools did Francesco Cattaneo attend?
Francesco Cattaneo attended Tilburg University, Università Degli Studi Ecampus, University Of Florence, University Of Leicester.
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