Co-Direttore Generale
CurrentCo-Founder and CEO of Centro IGEA - Salute e Prevenzione in Legnano. My main responsibilities are the coordination of healthcare professionals, administrative and secretarial staff, creation and maintenance of the website, GoogleSEM campaigns and SEO strategy.I have integrated the use of artificial intelligence such as Chat GPT into my workflow for digital marketing activities. This has given a boost to the development of new projects as I can devote more time to planning and less to implementation.www.igeasalute.it• Corporate marketing• Investment, resource and purchasing management• Direction, coordination, and administrationHere a list detailed of my skills:Email marketing: Sendinblue, Mailer Lite, Mailchimp, Mail automations, Lead generation;Google: SEO, Yoast SEO, Rankmath, copywriting and coordinate a group of copywriters, SEM, SEO Search engine result pages (SERP), SEMRUSH.Use of the AI: Chat GPT, Midjourney , Adobe Podcast.WEB: HTML, Wordpress, Divi, WOO Commerce, Shopify, hosting, VPN, Screaming frog, Moz, Keywords everywhere.Other: Adobe Photoshop, Adobe Illustrator, Microsoft Office (full suite), MacOS, Linux, Windows, Canva, Garageband, Da Vinci Resolve, Handbrake.Branding: from initial idea to final implementation. This includes planning, sketches, font selection, logo design, color palette, tone of voice, and all web and marketing-related graphics.