Francesco Gagliardi

Francesco Gagliardi Email and Phone Number

Adjunct Professor in Economics of Design @ Politecnico di Milano
Milan, IT
Francesco Gagliardi's Location
Milan, Lombardy, Italy, Italy
Francesco Gagliardi's Contact Details

Francesco Gagliardi personal email

About Francesco Gagliardi

Experience in internet business strategy, managing large organisations, digital marketing, team building, team structure & motivation, training & teaching, public speaking and stakeholder management.

Francesco Gagliardi's Current Company Details
Politecnico di Milano

Politecnico Di Milano

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Adjunct Professor in Economics of Design
Milan, IT
Francesco Gagliardi Work Experience Details
  • Politecnico Di Milano
    Adjunct Professor In Economics Of Design
    Politecnico Di Milano
    Milan, It
  • Politecnico Di Milano
    Adjunct Professor In Economics Of Design
    Politecnico Di Milano Sep 2022 - Present
    Milano, Lombardia, Italia
    Teaching Economics of Design to master students in Design and Engineering, and teaching Ethics as part of the Politecnico's orientation program.
  • Oli - Adriano Olivetti Leadership Institute
    Board Member
    Oli - Adriano Olivetti Leadership Institute Jul 2023 - Present
    In addition to being Board Member I regularly participate as Leadership Trainer.
  • Ies Abroad
    Faculty Lecturer
    Ies Abroad Nov 2022 - Present
    Milano, Lombardia, Italia
    Lecturer in Entrepreneurship & Startups and Strategic Management at the IES faculty in Milan.
  • Prontopro
    Shareholder & Advisor
    Prontopro Apr 2015 - Present
    Milan Area, Italy
    First round Business Angel and advisor.
  • Serenis
    Shareholder
    Serenis Jun 2021 - Oct 2023
    Shareholder as part of Angel round, and successful full exit in 2023
  • Ninja Marketing
    Advisory Council Member
    Ninja Marketing Nov 2015 - Nov 2020
    Milan Area, Italy
    Advising Ninja Marketing on digital education as part of Advisory Council.
  • Google
    Smb Board Member
    Google Jun 2016 - May 2018
    Member of Google's SMB Board for Italy, a multichannel board which managed approximately half of Google Italy's revenue.
  • Google
    Sales Cluster Manager: Italy, Greece, Mena & Turkey
    Google Apr 2015 - May 2018
    Milan Area, Italy
    Managing Google's AdWords Vendor Organisations in Italy, Greece, Turkey & MENA (90 people in Italy, 70 in Turkey & MENA). The team's mission is to bring companies online, offer consultancy and optimisation on AdWords and make them successful. The Operation includes an Agency team dedicated to growing Google's agency ecosystem, a Campaigns Specialist team dedicated to campaign creation and optimisation, and a team of sales consultants who evangelise AdWords directly to potential clients through inbound and outbound sales.
  • Google
    Vendor Operations Leader - Italy & Greece
    Google Jul 2012 - Apr 2015
    Milan Area, Italy
    Responsible for Google's AdWords Vendor Organisation in Italy and Greece. The team's mission is to bring Italian and Greek companies online, offer consultancy and optimisation on AdWords and make them successful. The Operation is made up of 78 people, which includes several team leads, an Agency team dedicated to growing Google's agency ecosystem, a Campaigns Specialist team dedicated to campaign creation and optimisation, and a team of sales consultants who evalgelise AdWords to potential clients.
  • Google
    Senior Strategist - New Client Incubation
    Google Jan 2012 - Jun 2012
    Ireland
    Strategy formulation, campaign creation and consultancy. Launching high potential clients and managing them during their start-up phase using all of Google's marketing tools: adwords, search, display, remarketing, youtube, analytics, dart and admob. Offering consultancy to help them expand their campaigns, optimize their websites and expand abroad.Special Project: Global Lead for Export Tools and Training for SMBs.
  • Google
    Strategist & Industry Analyst
    Google Jan 2010 - Dec 2011
    -Campaign Strategist for DCS Italy (till Q1 2011): creation and optimisation of search, display, youtube and remarketing campaigns for high potential Italian clients.-Internationalisation Coodinator for SEEMEA: coordinating internationalisation initiatives for SEEMEA, including planning, target setting, events, optimisation and target setting. Liasing between different teams. Increased Export YoY Growth by 60%.-Business Intelligence Analyst: activities of industry analysis linked to the Italian media market and global markets, the travel sector and the competitive landscape. Creation of online sales research plan for Italy. Analysis of search data and creation of whitepapers.-Dedicated Consultant to Italian Travel, Entertainment, Education and Media Clients: regarding their business models, websites, and e-commerce. Generation of long-term action plans for their development with the aim of 'creating online giants' (team motto).-Export Advisor for Italy (till Q2 2010): Providing consultancy and industry analysis to top Global clients who wish to expand into Italy.-Subvertical Development: coordinated team to discover and find new subvertical opportunities in the travel sector.-Google Affiliate Network: helped launch GAN in EMEA, prioritising clients to contact using data analysis, preparing research and insights for the EMEA team, and acquiring publishers and advertisers.
  • Communications And Management Institute, Dublin
    Lecturer (Part-Time)
    Communications And Management Institute, Dublin Jan 2011 - Dec 2011
    Dublin
    -Lecturing for the online strategy and marketing module, part of the PR and Marketing course at undergraduate and graduate level.-Course director for the Online Marketing Strategy Certificate.
  • Chianciano Art Museum
    Marketing Manager
    Chianciano Art Museum Oct 2008 - Dec 2009
    Management of the Marketing and PR team and the Biennale of Chianciano creative writing team (which edited and wrote all the contents of the Biennale of Chianciano Catalogue).Activities: Creation of campagns using Google Adwords, Facebook Ads, and Microsoft Ad Center for the Biennale of Chianciano; SEM and SEO work; Design and creative writing for the Catalogue of the Biennale; Management of relationships with the Biennale participants and with the local tourist information offices; Management of email based PR campaigns; creation of promotional documents using adobe indesign and micosoft publisher; direct translation between English and Italian during conferences and events; Creation of promotional videos and management of the YouTube channel.
  • Google
    Sales Planner
    Google Jul 2008 - Oct 2008
    I interned in the Automotive and travel verticals, where the aim was to be a partner to all companies in the verticals, offering online marketing solutions and advice using google's products. I took part in the following team activities:-Monitoring of revenues, campaign performance, and conversions and the updating and creation of daily performance reports. -Creation of presentations for sales pitches to companies regarding both Google adwords and Youtube advertising. -Creation of Campaigns with regard to keyword and Ad selection, and particularly regards negative keyword selection. -Development of a google Gadget, I dealt mainly with the UI.-Socrates Project: Analysis and processing of research regarding the use of Search Marketing for Branding. This project involved summarising research and turning it into sales pitches, and the proposal of unusual adwords campaigns which target keywords indirectly related to the product.

Francesco Gagliardi Skills

Leadership Management Strategy Digital Marketing E Commerce Display Advertising Online Advertising Marketing Strategy Advertising Competitive Analysis Start Ups Mobile Advertising Search Advertising Web Analytics Seo Marketing Entrepreneurship Affiliate Marketing Marketing Online Change Management Program Management Google Analytics Facebook Training And Development Negotiation Public Speaking Organisational Leadership Complexity Management Sales Motivation Resource Allocation Organizational Structure Web Marketing Google Adwords Online Marketing Sem

Francesco Gagliardi Education Details

Frequently Asked Questions about Francesco Gagliardi

What company does Francesco Gagliardi work for?

Francesco Gagliardi works for Politecnico Di Milano

What is Francesco Gagliardi's role at the current company?

Francesco Gagliardi's current role is Adjunct Professor in Economics of Design.

What is Francesco Gagliardi's email address?

Francesco Gagliardi's email address is fr****@****ail.com

What schools did Francesco Gagliardi attend?

Francesco Gagliardi attended University Of Oxford, Copenhagen Business School, Università Commerciale 'luigi Bocconi'.

What skills is Francesco Gagliardi known for?

Francesco Gagliardi has skills like Leadership, Management, Strategy, Digital Marketing, E Commerce, Display Advertising, Online Advertising, Marketing Strategy, Advertising, Competitive Analysis, Start Ups, Mobile Advertising.

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