Frances Campbell Email & Phone Number

London, England, Gb

London, England, United Kingdom

London, England, United Kingdom

One-woman content marketing band, driving organic traffic growth and optimising for relevant inbound leads. Responsible for: - Full-cycle content production from ideation to reporting back on success- Managing a team of freelance writers and interns to support content creation - Writing and editing SEO and thought leadership content, many of my blogs rank #1 - Managing the creation of e-books and white papers from ideation to execution and promotion, including conducting original research - Setting and executing content marketing strategy to align with core business goals - Managing social media content and seeking new opportunities to expand reach - Email marketing creation and optimisation including newsletters and nurture flows for inbound leads on Hubspot CRM- Managing and executing strategic content partnerships for SEO - Working closely with sales to optimise the use of content across the sales cycle including creating an internal 'Content Hub'- Led on the website migration to WordPress CMS from Webflow including hands-on page design and creation - Managing CMS including strategic creation of new content pages and optimising user journey across site - Awards applications: Submitted and won multiple awards for Guider including the prestigious Learning Tech award for 'Most Innovative Start-up 2022' (Gold)

London, England, United Kingdom

First hire as a Content Writer at B2B mentoring start-up, Guider. My job is to write content that educates users, stakeholders and potential clients on how mentoring can work for them. Working across both the engagement and marketing team, this is a fast-paced cross-functional role in a growing start-up environment.I've been responsible for planning and creation of e-books, blogs, social media posts, video scripts and awards applications. My SEO content ranks consistently well with many of my SEO blogs reaching #1. A particular highlight has the design and creation of 35+ original pieces of content for our new in product Learning Hub and work on in-product copy and content placement. This included articles, downloadable templates and video content.I was also awarded Employee of the Month in August 2022!

Remote

Two years working as a freelance content writer, primarily in the careers space. I created exceptional content across niches such as women's health, careers, arts and travel. 📝 This included: newsletter copy, SEO blogs, animation scripts, long and short-form articles, sales materials, and think pieces.🌱 Training completed: SEO Fundamentals (July 2020), Digital Marketing Fundamentals (January 2022) and The Art of Copywriting (February 2022) 🗣 I'm a native English speaker with an MA (distinction)🌈 Passionate about inclusive, purposeful, and empowering content creation that gets results!

London, England, United Kingdom

Writing and editing high quality fundraising and comms materials for this small but impactful fundraising consultancy. My fundraising work for a range of arts and social impact charities included creating case for support documents, fundraising applications totalling over £350k, and thorough research and planning for events. In the comms side of my role, I wrote for a variety of channels including blogs, newsletters and articles that expanded brand reach and developed thought leadership in the arts charity sector. I further programme managed courses for Arts Fundraising and Philanthropy and Cause4’s Trustee Leadership Programme.

Completed an epic 10 day trek in the Himalayas in Nepal, enjoyed every beach I could find in Australia, and (finally) made a food pilgrimage to Japan 🗺

Cambridge, England, United Kingdom

Editorial assistant in the social science journal team working with 3 experienced editors to support effective management of a range of top academic publications.

London, England, United Kingdom

Pivotal role working across clients to support effective revenue generation at a fantastic children's publisher. Included prepping and creating sales materials and cross-functional work supporting the marketing team.

Various temporary roles including 3 months at the ACCA and 3 months as Sales Assistant at Egmont publishing.

Worked on the University library loan desk while studying.

London Area, United Kingdom

Assistant to the CEO and Finance Manager plus responsibility for events and courses, social media marketing, newsletters, website management and memberships.

Hertfordshire, England, United Kingdom

Holiday and weekend work at SNAP SEN play scheme. In Summer 2013, I was made Deputy Play Leader.

London Area, United Kingdom

Researching and writing fundraising applications for national HIV charity Body & Soul.

Master'S Degree, Religion/Religious Studies, Distinction

Activities and Societies: Editor and website designer for literary magazine 'The Menteur'.MA in Religion with a term in Paris, in which I.

Bachelor'S Degree, Comparative Literature, First

Activities and Societies: Rutherford College Vice President and Social Secretary (elected), Second Year Course RepresentativeBA.

Education record