Frances Bryant Email & Phone Number

New York, Ny, Us

Early Founding Team Member-Early founding team member responsible for establishing all real estate product and operations-Managed the delicate balance of innovating the agent, team and consumer real estate journey while respecting the dynamics of the real estate economy-Coordinated and collaborated with cross-functional teams, including legal and finance, to implement growth initiatives, such as product pricing, contract review, and third-party software integrations-Designed a companywide onboarding program to scale team growth from 20 to 400 employeesHead of Real Estate Product and Programs-Built and led team of 10 product designers to design new real estate finance offerings across RibbonHub (tech platform) and RibbonCash (financial program)-Owned internal and external employee and customer education via our Instructional Design team-Led user experience (UX) on all things related to real estate transaction specificity and executed tactics to support these efforts-Led state by state transaction level product definition and operational go to market motion-Established and oversaw the real estate licensing and MLS teamManaged Real Estate Growth and Operations-Orchestrated the expansion of RibbonCash into 17 states and 50 markets-Built and evolved distributed vs. centralized transaction management operations, including inspections, valuations and transaction coordination based on scale per market-Devised, tested and executed strategies to enhance consumer engagement and foster growth across the sales funnel (e.g., Appraisal Protection)-Cultivated relationships in diverse markets to deepen understanding of Ribbon's offerings-Created playbooks and an onboarding strategy for sales team roles, ensuring consistent training and messaging-Implemented CRM to streamline reporting to identify performance gaps, optimize workflows, and analyze deal details throughout the customer journey

Charlotte, Nc, Us

-Spearheaded the successful 2015 transformation of a locally-owned real estate office into an international franchise, which expanded to encompass three offices within the Charlotte MSA-Recruited and retained real estate agents, provided comprehensive training for the sales team, and introduced cutting-edge marketing tools to boost annual sales volume-Achieved recognition as one of Charlotte's fastest-growing companies (Fast 50) by the Charlotte Business Journal in 2015-Established dedicated teams of real estate professionals specializing in investor acquisition, distressed asset disposition, and general brokerage-Instructed all new hires on internal systems for reporting, marketing, and brokerage commission tracking-Earned a place among the Top 10 Engel & Volkers shops in The Americas for both commissions earned and units closed

Charlotte, Nc, Us

-Provided financial reporting and forecasting, delivering weekly presentations to leadership and updates for external stakeholders, including banks and financial institutions-Effectively managed a portfolio of more than 150 real estate owned (REO) properties on behalf of various banking institutions, overseeing their status from pre-listing to post-closing-Collaborated across functions to guarantee the safety, security, and marketability of these properties