Frances Wuest Email & Phone Number

Roanoke, Tx, Us

Mansfield, Tx, Us

Mansfield, Tx, Us

Develop, analyze and report on SEM account across multiple ad campaigns, product lines and regions using Google AdWords, MSN AdCenter and major web analytics tools such as Google Analytics and Coremetrics.Work with corporate supplier marketing, product marketing and technical marketing teams to refine and improve campaigns and to adjust the PPC marketing strategy according to changes in the market as needed. Collaborate with Asia and Europe SEM teams to ensure strategic alignment and to assist as needed. Work with eBusiness SEO specialists and technical marketing team on account to collaboratively improve organic search indexing and page ranking of Mouser.comAssist with social media marketing activities on Twitter, Facebook and YouTube.

Dallas, Tx, Us

Manage over $1M of client advertising dollars to ensure internal objectives and advertiser’s specific metrics are met across multiple advertising platforms Analyze performance reports and identify opportunities to generate additional qualified leads to advertiser’s business using Google and Yahoo! reporting toolsPartner with Sales, Clients, and Web Development to ensure successful growth and retention of accountsDevelop marketing strategies based on advertiser’s industry, services/products, geographical targeting, and allocated media budgetWork directly with internal teams on escalated or challenging accounts to ensure successful campaign development and leads for clientsDaily activities include generating reports, reviewing and optimizing accounts, communication with Clients and Sales Representatives, and creating an advertising medium specific to each customer’s needs