Francine has more than 30 years of corporate marketing experience. She began her marketing career with Houghton Mifflin Publishing Company. She was responsible for developing corporate marketing strategies and title specific marketing plans in all markets, including consumer, trade, institutional and special markets. She was recruited to several additional marketing positions within the publishing field, including tenure as Director of Educational Marketing with Simon and Schuster, NY. Francine then transitioned into the Amusement Industry in 2009. As Director of Marketing for Dynamic Attractions, Ltd. she developed the company’s marketing strategy, corporate branding, product positioning, all sales support materials, as well as executing the company’s launch at and participation in three annual international trade shows. She oversees the development of the Marketing Strategy and execution for CAVU Designwerks, participates in recruitment efforts and special projects.