Francis K. Mwalili Email & Phone Number

Nairobi County, Kenya

Nairobi County, Kenya

• Networking with industry leaders and professionals to build strong relationships and stay informed about trends and developments in the business world.• Conducting a comprehensive market analysis to identify potential business opportunities in the sustainable packaging space within the East and West African markets.• Capitalize on the increasing demand for eco-friendly packaging solutions, and strategically position the company by researching and understanding the specific needs and… Show more • Networking with industry leaders and professionals to build strong relationships and stay informed about trends and developments in the business world.• Conducting a comprehensive market analysis to identify potential business opportunities in the sustainable packaging space within the East and West African markets.• Capitalize on the increasing demand for eco-friendly packaging solutions, and strategically position the company by researching and understanding the specific needs and trends of the region.• Evaluating current trends, consumer preferences, and competitor strategies.• Measure market size, growth potential, and regulatory environment.• Try different strategies to determine the most effective approach for entering markets.• Recommend effective ways to enter and establish a presence in the sustainable packaging market in both East and West Africa. Show less

Nairobi County, Kenya

Friese is a top-tier manufacturer and supplier of corrugator rolls, known for their superior quality and performance.• Grew and expanded the African market by making carton corrugators available to all carton manufacturers in Africa.• Charged with market research, forecast requirements, delivering powerful pitches, building strong customer relationships, and designing compelling quotations.• Analyzed sales data to identify trends and opportunities for growth. • Collaborated with… Show more Friese is a top-tier manufacturer and supplier of corrugator rolls, known for their superior quality and performance.• Grew and expanded the African market by making carton corrugators available to all carton manufacturers in Africa.• Charged with market research, forecast requirements, delivering powerful pitches, building strong customer relationships, and designing compelling quotations.• Analyzed sales data to identify trends and opportunities for growth. • Collaborated with the product development team to ensure that product offerings met the needs and expectations of customers. • Built strong relationships with clients and provided exceptional service to drive sales and achieve revenue targets.• Increased competitiveness and efficiency in the global market. Show less

Nairobi County, Kenya

• Oversaw P &L, Resources & Results, and implemented strategies to increase profitability and efficiency. • Led a high-performing team that met goals and objectives • Analyzed market trends and competition to stay ahead of industry changes and drive business growth.• Drove business development, sales, and distribution efforts for sustainable liquid food packaging in Sub-Saharan Africa markets; resulting in a significant 30% increase in market share. • Revived two defunct… Show more • Oversaw P &L, Resources & Results, and implemented strategies to increase profitability and efficiency. • Led a high-performing team that met goals and objectives • Analyzed market trends and competition to stay ahead of industry changes and drive business growth.• Drove business development, sales, and distribution efforts for sustainable liquid food packaging in Sub-Saharan Africa markets; resulting in a significant 30% increase in market share. • Revived two defunct operations in Uganda and Ghana, resulting in a 12% sales growth in the first year.• Established legal and commercial structures for the joint venture complying with regulations.• Opened new markets in Mauritius, Mali, Burkina Faso, and Benin, expanding reach and business opportunities to connect with new customers and establish strong partnerships for growth. • Lobbied for favorable customs duties with African governments, enhancing smooth and cost-effective import and export processes that reduced trade barriers and improved business operations. • Coordinated shared services across different regions to optimize costs. Show less

Nairobi County, Kenya

• Revolutionized the organization's presence in Africa by spearheading the initiation, registration, and structuring of operations with unmatched impact.• Fostered collaborations that sparked technology innovation and empowered communities throughout Africa with tangible socio-economic benefits.• Spearheaded projects, secured funding, and enforced strict compliance to ensure organizational success and donor satisfaction.• Revolutionizing African markets with innovative business… Show more • Revolutionized the organization's presence in Africa by spearheading the initiation, registration, and structuring of operations with unmatched impact.• Fostered collaborations that sparked technology innovation and empowered communities throughout Africa with tangible socio-economic benefits.• Spearheaded projects, secured funding, and enforced strict compliance to ensure organizational success and donor satisfaction.• Revolutionizing African markets with innovative business models and strategies focused on market-based food solutions for Smart Agriculture, Food processing, green energy & mobility.• Developed, tested, and launched cutting-edge appliances and software to drive growth and sustainability in the region.• Proposed innovative solutions to drive technology transfer and improve efficiencies, ultimately elevating the quality of life in Africa including establishing public-private partnerships to facilitate knowledge exchange and investment in research and development.• Initiated diving deep into early start-up gap analysis, providing crucial handholding support, and driving incubation efforts for maximum impact.• Creating incubators and accelerators to support startups and entrepreneurs in bringing their ideas to market can also help foster innovation and economic growth in the region.• Spearheaded by Shell Foundation, championed high impact encompassing full-scale product development, strategic branding, channel expansion, fostering partnerships, and strong government and agency relationships. • Returned to the founder with 14 new direct employees and over 3000 indirect beneficiaries in different projects across Africa.• Due to its socio-economic impact, the project attracted a second round of funding from the Shell Foundation. Show less

Nairobi County, Kenya

Keroche Breweries, one of the largest breweries in East Africa, is expanding its product portfolio and increasing its market share.• Enhanced both corporate and brand equity, surpassing that of multinational competitors and regional players.• Led the charge in developing strategic plans for category and brand growth, aiming to increase category size and brand market share.• Charged with category and brand finances, analyzing profit and loss factors, and strategically implementing… Show more Keroche Breweries, one of the largest breweries in East Africa, is expanding its product portfolio and increasing its market share.• Enhanced both corporate and brand equity, surpassing that of multinational competitors and regional players.• Led the charge in developing strategic plans for category and brand growth, aiming to increase category size and brand market share.• Charged with category and brand finances, analyzing profit and loss factors, and strategically implementing initiatives that ensure the categories' continuous growth and success.• Executed brand plans, maintain strategic alignment, and adhere to brand guidelines.• Managed marketing spending by strategically allocating budgets to different brands and closely monitoring the performance to maximize ROI.• Revitalized agency relations to guarantee the exceeding of set KPIs through seamless coordination of briefings, strategic planning, execution, and consistent reviews.• Drove innovation and renovation initiatives to enhance brand and product offerings, securing a competitive edge in the market. • Guaranteed timely product launches to maintain relevance and meet consumer demands.• Implemented the insight generation plan involves conducting in-home visits, visiting various markets, observing shoppers, and occasionally collaborating with research agencies.• Monitored brand performance, analyzing key metrics, and extracting valuable insights to shape strategic category strategies.• Collaborate with the Category Channel Sales Development team to drive impactful execution of brand plans in the trade.• Empowered marketing team with ongoing coaching, identifying skill gaps, and implementing targeted training programs for maximum impact.• Monitored the execution of the Big 5 strategies (Range, merchandising, connections, pricing, and promotion) and evaluated the impact on becoming the First Choice at Shelf. • Recommend necessary corrective measures to optimize results across the portfolio. Show less

Nairobi County, Kenya

• Delivered the sales budget for revenue and volume to the executive team, highlighting key areas for growth and potential challenges.• Created a robust and steady revenue stream to sustain the organization's activities, ultimately driving toward a profitable outcome.• Managed the daily activities of the sales and marketing department.• Developed and assessed marketing techniques to ensure optimal performance and results.• Conducted research to gain a deeper understanding of… Show more • Delivered the sales budget for revenue and volume to the executive team, highlighting key areas for growth and potential challenges.• Created a robust and steady revenue stream to sustain the organization's activities, ultimately driving toward a profitable outcome.• Managed the daily activities of the sales and marketing department.• Developed and assessed marketing techniques to ensure optimal performance and results.• Conducted research to gain a deeper understanding of consumers and remain informed on the latest market trends.• Developed and put into action tools to track the performance of all teams, ensuring that key performance indicators (KPIs) are established and communicated.• Established effective consumer engagement through innovative marketing programs that utilize social media platforms, interactive content, and personalized messaging.• Created unique experiences for customers to foster loyalty and increase brand awareness in a competitive market.• Evaluated potential risks and took decisive actions to minimize the impact on business.• Created and executed marketing strategies to enhance brand perception and drive greater customer interaction.• Forged teams through influential leadership, relentless motivation, and impactful hands-on guidance.• Mastered stakeholder management, CSR, and leveraging key opinion leaders (KOLs) for a marketing strategy to thrive.• Increased sales from a single-digit percentage to a double-digit percentage year over year, growing from 7% to 12%.• Expanded global presence and customer base by opening new markets in Southern Sudan, the DRC, Malawi, Zambia, and Somalia.• Implemented revenue growth strategies that led to a 7.5% increase in revenue.• Reduced cash conversion cycle from 75 days to an average of 45 days.• Increased dollar reserves to protect against potential losses from fluctuations in foreign exchange rates.• Managed system migration from SOLOMON to SAP Business One seamlessly with efficiency. Show less

Nairobi

Nestle is the world’s biggest food company, with its headquarters in Vevey, Switzerland.Reported to Nutrition Head Africa.• Established a scalable and sustainable business that provides value to babies, pregnant and lactating mothers, as well as shareholders in a trusted and reputable way.• Achieved strong profit and loss results for the Nutrition division in Eastern Africa and the Horn of Africa.• Developed and implemented commercial strategies that influenced market share… Show more Nestle is the world’s biggest food company, with its headquarters in Vevey, Switzerland.Reported to Nutrition Head Africa.• Established a scalable and sustainable business that provides value to babies, pregnant and lactating mothers, as well as shareholders in a trusted and reputable way.• Achieved strong profit and loss results for the Nutrition division in Eastern Africa and the Horn of Africa.• Developed and implemented commercial strategies that influenced market share, profitability, and consumer value.• Ensured local businesses aligned with the organization's global strategy and objectives.• Created and empowered top-performing teams united by a shared purpose.• Directed resources towards prioritization and allocation, supporting innovation, and increasing efficiencies resulting in exploring alternative routes to market and channels for reaching customers.• Navigated and mitigated business risks, regulatory hurdles, and government challenges.• Streamlined the supply chain to guarantee a seamless and cost-efficient material flow.• Enforced strict adherence to internal policies and external regulations among staff, customers, and suppliers.• Designed and executed the category Sales strategies to drive results and exceed annual targets.• Developed impactful communication plans to enhance brand visibility and consumer engagement. • Implementation of annual Brand Plans in alignment with long-term business objectives.• Drove the implementation of a strategic plan focusing on communication, innovation, RTM, promotions, pricing, and credit policies.• Ensured that Product Fixed Marketing Expenses administered within strict budgetary guidelines and control procedures. • Identified and capitalized on brand opportunities that were not addressed in communication plans, providing valuable feedback to the regional marketing team.• Ensured strict compliance with the WHO International Code of Marketing of Breast-Milk Substitutes in all marketing activities. Show less

Kitengela, Kajiado County, Kenya

The East African Cement Company is one of the largest cement producers in East Africa.Reported to the Managing Director.• Oversaw commercial decisions and planning to ensure profitability and growth. • Collaborated with sales and marketing teams to develop strategies for increasing market share and brand awareness.• Conducted market research and analysis to identify opportunities for expansion into new markets and product lines.• Collaborated with the finance department to… Show more The East African Cement Company is one of the largest cement producers in East Africa.Reported to the Managing Director.• Oversaw commercial decisions and planning to ensure profitability and growth. • Collaborated with sales and marketing teams to develop strategies for increasing market share and brand awareness.• Conducted market research and analysis to identify opportunities for expansion into new markets and product lines.• Collaborated with the finance department to create budgets and financial forecasts to support business goals.• Achieved business triumph by making strategic decisions and planning effectively.• Designed and executed strategic business plans, driving growth through expansion and eliminating underperforming portfolios.• Grew revenue year on year by double digits.• Implemented new marketing strategies and expanded into new markets to drive growth.• Optimized operational efficiencies to increase profitability through streamlining processes and implementing cost-saving measures.• Maximized efficiency by optimizing resources and streamlining business processes.• Conducted market research studies to enhance brand performance by understanding user attitudes, guiding market strategies, gathering intelligence, and innovating new products for competitive positioning in the market. Show less

Kisii County, Kenya

Kisii Bottlers Ltd, a franchise of The Coca-Cola Company, is located in Kisii town, South Nyanza. It is operated by ICDC and other shareholders.Reported to the CEO.• Executed sales and marketing budgets, led teams to exceed targets, collaborated with key partners and stakeholders, and established strong connections with Coca-Cola Africa and local government.• Redefined sales and distribution strategies to increase market share and revenue by an impressive 8% annually.•… Show more Kisii Bottlers Ltd, a franchise of The Coca-Cola Company, is located in Kisii town, South Nyanza. It is operated by ICDC and other shareholders.Reported to the CEO.• Executed sales and marketing budgets, led teams to exceed targets, collaborated with key partners and stakeholders, and established strong connections with Coca-Cola Africa and local government.• Redefined sales and distribution strategies to increase market share and revenue by an impressive 8% annually.• Collaborated with suppliers, Finance Manager, Area Sales Managers, and the Coca-Cola Franchise team to drive sales budgeting, material planning, control, and evaluation.• Refined retail sales strategy with the game-changing power of RED (Right Execution Daily) tools. • Dominated the market and drove unprecedented growth by leveraging cutting-edge retail techniques.• Revved up Coca-Cola customers and partners through dynamic collaboration. • Collaborated with Coca-Cola Head Office to execute impactful Sales & Marketing initiatives.• Maximized product margins by enhancing production, distribution processes, and product mix, resulting in significant gains without raising prices.• Honored with the Best Turnaround Manager Award from Coca-Cola Africa; FY 2007• Planned product launches and campaign strategies with a highly organized and impactful approach. • Launch with precision, target your audience, and watch your success soar to new heights. Show less

Dubai, United Arab Emirates

SIG Combibloc Obeikan is a joint venture between SIG Combibloc German and Obeikan Packaging based in Dubai.Reported to the Commercial Director of the Middle East and Africa.• Led the execution of a market entry strategy in key African markets, including Nigeria, Ghana, Angola, Uganda, Sudan, and Tanzania. • Oversaw the installation of four packaging lines totaling a value of USD 8.2 million, solidifying brand presence and driving growth in the regions.• Forged powerful alliances… Show more SIG Combibloc Obeikan is a joint venture between SIG Combibloc German and Obeikan Packaging based in Dubai.Reported to the Commercial Director of the Middle East and Africa.• Led the execution of a market entry strategy in key African markets, including Nigeria, Ghana, Angola, Uganda, Sudan, and Tanzania. • Oversaw the installation of four packaging lines totaling a value of USD 8.2 million, solidifying brand presence and driving growth in the regions.• Forged powerful alliances with fresh investors in the Food Industry to ignite a staggering 15% surge in business growth within the packaging sector, encompassing Machinery and packaging material Sales.• Introduced a highly effective operational master plan tool that has significantly enhanced logistical efficiencies and material restocking cycles between customers and converting factories in Germany, Thailand, and Saudi Arabia. • Led and empowered a diverse team of 68 staff members from 30 different nationalities, to exceed service delivery standards and ensure customer satisfaction for maximum revenue growth.• Achieved an impressive profit margin of over $6.5 million monthly, consistently increasing revenue by over 7% year after year. Show less

Nairobi County, Kenya

Tetra Pak leads in providing sustainable packaging solutions worldwide.Reported directly to the Commercial Director for East and Horn Africa, ensuring key information was communicated effectively and efficiently.• Drove business growth and sales of packaging material, processing and filling machines, as well as spare parts.• Achieved remarkable growth, in the UHT category from 5% to an impressive 32% through strategic initiatives and top-notch practices.• Revolutionized customer… Show more Tetra Pak leads in providing sustainable packaging solutions worldwide.Reported directly to the Commercial Director for East and Horn Africa, ensuring key information was communicated effectively and efficiently.• Drove business growth and sales of packaging material, processing and filling machines, as well as spare parts.• Achieved remarkable growth, in the UHT category from 5% to an impressive 32% through strategic initiatives and top-notch practices.• Revolutionized customer satisfaction and gained a competitive edge by implementing Key Account Management.• Partnered with dairy and juice processors to form a powerhouse team of retail specialists, determined to boost consumption by implementing the big five principles: range, merchandising, connections, pricing, and promotion. • Spearheaded five impactful socio-economic projects as the head of CSR with a focus on providing clean water, promoting dairy farming, advancing recycling efforts, planting trees, and transferring paper conversion technology. Show less

Nakuru, Kenya

• Defended the territory sales target each year and increased the region's contribution by 17% through the implementation of a new marketing strategy.• Led business planning, financial forecasting, and strategic development while actively building, retaining, and optimizing customer base.• Established and controlled partnerships with top-tier Key accounts such as Maasai Mara Lodges and exclusive Members Clubs.• Introduced revolutionary sales programs such as "Volume Seeking… Show more • Defended the territory sales target each year and increased the region's contribution by 17% through the implementation of a new marketing strategy.• Led business planning, financial forecasting, and strategic development while actively building, retaining, and optimizing customer base.• Established and controlled partnerships with top-tier Key accounts such as Maasai Mara Lodges and exclusive Members Clubs.• Introduced revolutionary sales programs such as "Volume Seeking Missiles", "Coca-Cola Bars", and "360 degrees merchandising" that transformed business and skyrocketed profits. • Established a strong brand identity and dominated the market with a powerful presence.• Led and implemented a groundbreaking training program for KD staff and plant sales team. • Managed to stump Competition SOFTA through tactful marketing techniques. Show less

Bachelor Of Commerce - Bcom, Marketing

Diploma, Sales & Marketing