Created: https://zastours.com front and back end: website selling tours & activities in the Cyclades islands. Skills: PHP, Design, CSS, JavaScript, HTML, WordPress, Woocommerce, ACF, Oxygen Builder etc.Created: Zasferries.com front end (PHP, WordPress, CSS, jQuery, HTML, Advanced Custom Fields, Oxygen Builder, etc).

1.) Created: Ferry-Corse.fr: A ferry booking website for Corsica with the latest offers.Skills used: jQuery for mega menu, mobile slide in menu, scroll events etc.CSS: media queries, hover states etc.MySQL: via phpMyAdmin - find and replace, adding data etc. to make work quickerDomain management: https, domain forwarding, DMARK, SPF & DKIM etc.WordPress: Oxygen builderRevenue 2023: Over 1 million euros2.) Set up Google Ads structure for daytrip4u.comA day trip re-seller specialising in activities in the Greek market.Skill used:Google Ads EditorKeyword research (Google Ads and Ahrefs)

Notable achievements:Increased email revenue by 100% by designing and co-coordinating a team to send regular emails to all markets.Took email marketing to a third party provider. Significantly increased deliverability. Implemented and designed template system for emails to increase turn-around.Introduced link building to the company and led link building to achieve number one positions in the most in demand terms in the ferry market including "ferry", "ferry to France" etc. contributing to millions in revenue.Successfully led effort to recover from Google manual penalty in approx 1 month (penalty due to outdated practice of including links inside booking engine widgets) thereby saving the company millions in lost revenue.Added review snippet coding on all pages for up to 20% avg. increased organic CTR.Designed and specified UX for key parts of booking engine (including entry form) and booking flow.Introduced A/B testing and statistical analysis to the company which led to many significant increases in revenue.Key player in Google advertising. Carried our re-marketing project and overhaul of PPC advertising.Introduced special offers to the website therefore greatly increasing value proposition.Was responsible for the success of the second highest selling ferry company (CalMac Ferries) by creating content to match real user intent and also carried out the PPC for this product advertising which due to the content was significantly lower in CPC than other products.Introduced key marketing concepts to the company like lifetime value helping to change the ethos of the company in how it regarded customers.

All levels, Business English and One to One. Clients would include top level professionals, CEOs etc. I also built an intranet page linking to online resources.

Also: July 2007 - August 2007. MM Oxford Study Services is a prestigious establishment that uses the premises of Hertford College and St Hugh's colleges in the University of Oxford each Summer and Easter.

Largely exam preparation work. I managed and was solely responsible for the Cambridge Proficiency Exams which are the most demanding.

General English and exam preparation for Cambridge and Michigan intermediate and advanced exams.

Administrator, Kingston Magistrates Court, London. Clerk, Kingston Hospital, London.

Furniture manufacture and sales. Clients include the UN, the Red Cross, Hilton Hotels etc. This is a family business employing almost 100 staff that I have been involved in since childhood in almost every department giving me a good grounding in many business areas.

Key skills and duties: Maintaining and updating the corporate website and dealing with customer queries online and by phone.

Key duties: Making multiple websites and templates from scratch including IA, graphics, Flash work etc. Creating ads and some SEO and SEM functions. I also redesigned the corporate site for Deutsche Annington Immobilien Group, one of the leading residential property companies in Germany.Key skills: UX design, HTML, CSS, Flash/Action Script, Photoshop, vector graphics in Fireworks.

Key duties: Maintaining SeaNet.co.uk and MetalBulletin.com, creating ads and mini-sites. I also carried out a redesign of SeaNet.co.uk, winner of the Financial Times Business website of the year. I also redesigned the PLC corporate website. Key skills: HTML, CSS, Photoshop, site optimisation based on analytics.