It all starts by understanding how people think about you: your reputation and who you prefer to have as a client. Often, the perception in the marketplace of a specialist is quite different compared to their self-perception.It's normal to have a somewhat different perspective on our own business compared to how the market sees us."You delivered something that has given us a significant amount of value... it’s something we would not have come across on our own. It’s outside the sphere of influence or expertise we have. We wouldn’t have known to pursue what you did deliver for us." Matthew Birch, Birch AccountingYou are marketing your own expertise, skills and training, so it's your specialization and deep experience that are part of the package for potential clients. You only get clients who are comfortable with you. That starts with developing a level of trust. Discover your actual profile that your have built over the years, then plan to grow or adjust it. "The interviews provided fresh context and perspective on the value and impact of my services.I would also say that Francis’s inquiries and conversations revealed blind spots that, once I was aware of them, identified areas to engage my clients more deeply, provide more value and have even greater impact." Ralph Kison, Kison Inc.Interview-based research produces realistic recommendations and communications plan in the report.The report is based on decades of experience in business writing, marketing research, marketing planning, professional services marketing, business development, industrial marketing, content development, training materials, website planning, sales planning, client contact processes, contact management systems, graphic design and business networking.For a free initial discussion, phone (604) 789-1676.
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PrincipalGap ManagementCoquitlam, Bc, Ca -
OwnerGap Management 2009 - PresentCoquitlam, British Columbia, CanadaProvide professional services firms with client development tools and processes.
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OwnerSteady Contractor Mar 2010 - PresentServices Marketing for trades and home services contractor - customer surveys, communications plans, websites, lead generation, referral source development, documents, contact management systems, and related new business development tasks
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Partner3Wan Inc Sep 2012 - Oct 2014VancouverNetwork Analysis & Trending Tools- Authorized Network Instruments dealer- Authorized Gigamon reseller. -
AttendeeMake Your Mark Training And Consulting 2011 - 2012Learner -
AttendeeMake Your Mark Training And Consulting 2011 - 2012 -
AdvertisingCanada Wide Media 2006 - 2008Account Manager -
InstructorVarious Career College 1992 - 2006Instructor:- Business Communications- Customer Service in Tourism- Marketing- Job Search Skills- Interpersonal Skills- Sales- Business Research- Buying Advertising in Vancouver
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SalesReactor 8 2000 - 2001
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Associate Sales ManagerBusiness In Vancouver Newspaper 1989 - 2000Development promotional partnerships with other businesses; supervising sales team; direct client development & servicing; research; advertising writing; and other sales activities. -
WriterElectronic Industry Information Centre 1986 - 1988Wrote news and training manuals for senior executives in emerging technologies. Part of Alberta Research Council
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Account ExecutiveCko All-New Radio Sep 1984 - Aug 1986EdmontonBusiness-to-business media advertising sales; strategy development; client services; creative development
Francis Waller Education Details
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Professional, Technical, Business, And Scientific Writing -
Institute Of Canadian AdvertisingC.A.A.P. Certified Advertising Agency Practitioner) -
Grant Macewan Comm CollegeAdvertising & Public Relations -
Buck Hawk PiGung-Fu
Frequently Asked Questions about Francis Waller
What company does Francis Waller work for?
Francis Waller works for Gap Management
What is Francis Waller's role at the current company?
Francis Waller's current role is Principal.
What schools did Francis Waller attend?
Francis Waller attended Simon Fraser University, Institute Of Canadian Advertising, Grant Macewan Comm College, Buck Hawk Pi.
Who are Francis Waller's colleagues?
Francis Waller's colleagues are Ryan Gibbons, Milena Yovcheva, Teboho Tebza, Coenraad Selzer, Tatenda Nehanda, Phumlani Tshica, Haly-Anne Jooste.
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Francis Waller
West Palm Beach, Fl -
Francis Waller
Canada1shawcable.com -
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Francis Waller
New Westminster, Bc3frameworksolutions.biz, steadycontractor.com, gapmanagement.org
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