Francisco Góis Email & Phone Number

Remoto

Nova Iorque E Região

The adventure goes on now with P3 Media, one of the best-rating digital agencies in New York.Key Responsibilities:- E-Commerce project management: Manage the development and deployment of E-Commerce projects, ensuring that deadlines are met and client's expectations are exceeded- Email marketing campaigns: Deploy email marketing campaigns to promote products and services and increase brand awareness- Website analysis: Analyze e-commerce websites for potential problems, particularly related to UI and UX, and propose solutions to improve performanceKey Results:- Managed a team of developers in the development and deployment of E-Commerce projects, meeting deadlines within an average timeline of 2 months- Directed the successful implementation and execution of 200 email marketing campaigns with a 99% delivery rate

Portugal

After traveling alone, it was with high honor that I accepted this new challenge of becoming Head of Strategy and Innovation at CEIT.Key Responsibilities:- Strategy creation: Develop and implement new strategies for branding places- Team management: Lead a team of top professionals in the creation and development of innovative place branding strategies and brands- Innovation: Be responsible for the creation and development of new place branding productsKey Results:- Spearheaded a 6-member team to develop and launch strategies for branding places, resulting in a 30% growth in customer loyalty- Managed the creation of 5 innovative products related to places, generating $100K in revenue over 6 months- Directed the implementation of 3 new strategies for branding and marketing places, resulting in a 15% increase in brand recognition

Worldwide

It was time to move forward and start my journey alone as a Freelancer, being allowed the freedom to be remote and explore other skills.Key Positions and Roles:- Head of Marketing- Head of Marketing & E-Commerce- E-Commerce Management- Communication Manager- PPC Expert- Social Media ExpertKey Results:- Developed 6 global brand campaigns across 30+ countries, increasing web traffic by 35% and online sales by 10%- Delivered optimized PPC strategies to expand the reach and boost ROI on a marketing budget of $500K, achieving a click-through rate of 6.2%- Spearheaded social media presence for brands with 4 million followers, resulting in a 20% increase in leads by increasing engagement rates from 3% to 12%

Murtede, Coimbra, Portugal

The next step of my journey was made side by side with Stricker, a B2B commercial gifts company.Key Responsibilities:- Data analytics strategy: Create and develop strategies to track and measure the return on investment (ROI) of marketing efforts- Spot gifts brand launch in Brazil: Lead the launch of the Spot gifts brand in Brazil, including the development of a comprehensive content strategyKey Results:- Established data analytics strategies that resulted in a 20% increase in ROI- Developed and launched the brand presence across all digital channels in Brazil, resulting in a 25% growth of website traffic within 6 months- Implemented content marketing campaigns that targeted over 2 million potential customers and achieved an average engagement rate of 40%

Coimbra E Região, Portugal

The journey continued and it was time for the first real step in my career while doing my Master's Degree at the same time.Key Responsibilities:- Social Media Management: Plan, create and execute social media campaigns to increase brand awareness and engagement- Sales Management: Develop and implement sales strategies to drive lead generation and customer acquisition- Client Management: Act as the main point of contact for clients, managing relationships and ensuring customer satisfaction- Strategy creation: Collaborate with the rest of the team to develop and implement comprehensive digital marketing strategies- Content creation: Create engaging and compelling content for various digital channels, including website, social media, email, and more- Data analytics: Analyze and report on key performance metrics to inform marketing efforts and optimize campaign performanceKey Results:- Executed strategic campaigns that resulted in a 10% increase in ROI for top Portuguese brands- Spearheaded multi-channel social media marketing efforts that increased brand engagement by 30%- Developed comprehensive performance reports with KPIs and insights, yielding a 25% improvement in ad spend efficiency

Portugal

At the same time, I had responsibilities in the Coimbra University International Relations Student's Council, I was elected as a delegate to the foundation of the International Relations Portugal Student's Council becoming, therefore, one of the founders of the Council. After that, I was elected the First President. Therefore, I became responsible for representing the interests of all of the Portuguese International Relations Students.

Coimbra, Portugal

After being General Manager and Financial Director, it was time for another step in this journey. I then became elected as President of the Coimbra University International Relations Student's Council, having my responsibilities to manage all the functions of the Student's Council and represent Student's interests in the University Board.

Coimbra E Região, Portugal

The first big step of my journey. After six months as General Manager, I got promoted to Financial Director in the Coimbra University International Relations Student's Council. I was then responsible for managing all the Council funds and for creating Financial Reports.

Coimbra E Região, Portugal

It was the start of a journey full of learning and experience, essential for the development of my professional career. I was in charge of the general management of the Coimbra University International Relations Student's Council, having under my responsibilities the patrimonial, human, and activities management.

Pós Graduação, Branding Territorial, 19

Master'S Degree, International Relations - Peace Studies

Post-Graduation Specializations, Political Marketing And Comunication

Bachelor Of Arts - Ba, International Relations

Ensino Secundário, Linguas E Humanidades