Leading role for Corporate Finance in Decision Support Generating Demand area:• Lead the revenue dynamic forecast preparation and decision support analysis for Generating Demand strategies by channel and product category• Provide financial revenue insight and support by ensuring accurate financial forecast and monitor effective execution (Volume, Price and Mix analysis report / Daily Sales report)• Influence and facilitate Operational Plan for Corporate Marketing budget and financial goal setting, ensuring alignment among the Market Head, CFO and VP of Marketing• Monitor and Review financial KPI’s and recommend corrective action• Coordinate the Customer Contribution Statement for the Sales team • Coordinate Pre & Post evaluation of Marketing campaigns to guarantee a ROI aligned with internal stakeholders expectations • Lead initiatives to continuously identify processes or activities to create efficiencies • Guarantee compliance through policies, procedures and accounting standards

• Managing the financial results, budget preparation and Integrated Commercial Planning• Daily monitoring of sales and commercial policy• Forecasting and controlling all P&L lines• Tracking monthly results, budget variances and ad-hoc analysis• Preparation and reporting of dynamic forecasting to Management Committee

• Corporate Communication investments control (PFME)• Support on development of Market Business Strategy - long term planning• Development of business evolution presentations for the Management Committee• Development and analysis of management reports

Mission in Vevey to implement a project called Voice of the Consumer, performing the following activities:• Give training to generating demand community in some European countries, Asia and the Caribbean Region• Coaching of consumer service managers on how to use the CRM tool and elaboration reports• Development and review user guides and design training assessment surveys

• Participate in the SAP implementation as Core Super User within the Generating Demand Marketing module• Give training to all business units on how Consumer Comunication Planning works in the CRM Brand• Development and review user guides and design training assessment surveys

• Development of KPIs to monitor Consumer Engagement Service performance • Budget control (PFME and MOGE)• Support to elaborate CRM Campaigns, such as e-mail marketing and NCV magazine• Development of consumer management reports• Monitor performance and payment control for CRM, Logistics and Technology suppliers