Quantexa is a UK Unicorn ($1.8B valuation) providing organizations the ability to understand data through AI for trusted operational decisions. I lead the internal creative team and work closely with external agencies to support all areas of global marketing, including Corporate, Product, Field, Demand Generation, Social, Events, and Sales.In partnership with the Executive, Marketing, and Content teams, I spearheaded a comprehensive brand refresh spanning a wide range of touchpoints, from our .com properties and campaigns to events, collateral, presentations, and more, all designed to elevate our brand expression.I also assess and refine processes, systems, and creative operations to keep pace with the company’s rapid global growth, ensuring brand consistency and operational efficiency at scale.

Partnered with senior leadership, marketing, product marketing, content, lead generation, activation and project managers in a highly cross-functional role to feed into the translation of complex business concepts to meaningful campaigns and marketing materials. Managed the in-house design team and external agencies, effectively conveying design needs while fostering a design-driven and highly collaborative environment, providing creative and conceptual direction for Oracle's campaigns, digital properties, collateral, events, presentations, email, video, social media, ads, and swag.

Designed and implemented thoughtful branding and inspiring concepts that aligned with the BlackRock & iShares brand strategy across the US, Latam & Iberia markets; including digital and physical experiential branding, user interface, mobile apps, digital design, presentations, trade shows, global campaigns, marketing collateral, advertising, direct marketing, web, sponsorship & literature. Working closely with the team, I planned and strategized the successful completion of projects through effective staff allocation and vendor management.

Clients: American Arbitration Association, XSP, Broadridge.Created concepts and designs across a variety of media while supporting brand and business objectives within timelines and budgets. Managed and supervised 2 designers. Projects included user interface comps, websites, app design, marketing graphic design.

Clients: Schwan‘s Home Service, Top Chef (NBC), Fresco by Scotto, American Express.Delivered innovative, quality design pieces for print & web. Also developed and translated wireframes to websites and web application interfaces such as landing pages, blast emails, banners, magazine ads, corporate image, editorial design, etc.

Clients: New York City, TransCanada, Latinvision, among others.Planned, developed and designed projects from scratch and managed them in the US, Mexico and Canada.

Designed and supervised the production of marketing materials issued in Mexico from international business partners such as Middle Atlantic, Denon, Jamo and Sonos; planned and organized launch/training events in Mexico City, Monterrey and Guadalajara. Crafted electronic and printed materials such as the company’s catalogue that included more than 3,000 products, and internal communications pieces. Point of contact for the marketing departments of the company’s suppliers in United States and Europe.

Responsible for accounts such as Honda, Volkswagen, Bene Hospital, GMP, Productos del mar Don Camaron.

Part of the Creative team in charge of accounts such as Tamaulipas State Government, Anahuac University, Metropolitan Cultural Space. Also developing the graphic image and materials of Tamaulipas´ International Festival.