Frank Simmons Email and Phone Number
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Digital Marketing and Technology Director with a proven track record of driving profitable growth by leveraging data-driven strategies that align marketing technology with business objectives for recognized industry-leading brands.Experienced in managing P&L, fostering team engagement, and leveraging marketing technology to drive business transformation and optimize customer journeys across diverse industries.𝐇𝐎𝐖 𝐈 𝐃𝐑𝐈𝐕𝐄 𝐒𝐔𝐂𝐂𝐄𝐒𝐒▪ Optimizing technology stacks for digital transformation, enhancing operations, and improving customer satisfaction.▪ Leading teams by fostering a collaborative and engaged culture to drive performance in dynamic environments.▪ Championing innovation and continuous improvement to increase sales, lead generation, conversion rates, and user engagement across various industries.𝐖𝐇𝐀𝐓 𝐒𝐄𝐓𝐒 𝐌𝐄 𝐀𝐏𝐀𝐑𝐓▪ Integrates MarTech solutions with hands-on execution to achieve impactful results.▪ Builds and inspires teams through mentorship, trust, and fostering growth opportunities.▪ Prioritizes the consumer’s perspective to enhance the consumer journey experience.▪ Rebuilds and upskills teams to drive performance and retention.▪ Continuously learns and adapts to overcome challenges and drive growth.𝐌𝐘 𝐓𝐄𝐂𝐇𝐍𝐈𝐂𝐀𝐋 𝐄𝐗𝐏𝐄𝐑𝐓𝐈𝐒𝐄▪ 𝐌𝐚𝐫𝐓𝐞𝐜𝐡 𝐒𝐭𝐚𝐜𝐤 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Proven track record in assessing, implementing, and optimizing MarTech tools for scalable growth and improved consumer experiences. ▪ 𝐒𝐚𝐥𝐞𝐬𝐟𝐨𝐫𝐜𝐞 𝐄𝐜𝐨𝐬𝐲𝐬𝐭𝐞𝐦: Certified Salesforce Administrator with deep expertise in Salesforce CRM, Marketing Cloud, Pardot, and Commerce Cloud.▪ 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬: Proficient in a range of tools including Pardot, Oracle Eloqua, and Salesforce Marketing Cloud. Experienced in managing email campaigns, lead nurturing, and segmentation.▪ 𝐃𝐚𝐭𝐚 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 & 𝐑𝐞𝐩𝐨𝐫𝐭𝐢𝐧𝐠: Extensive experience with Adobe Analytics Suite, Google Analytics, Tableau, QlikView, and QlikSense. Expert in defining KPIs, analyzing data, and generating insights. ▪ 𝐃𝐚𝐭𝐚 𝐂𝐨𝐦𝐩𝐥𝐢𝐚𝐧𝐜𝐞: In-depth knowledge of GDPR, CAN-SPAM, CCPA, PHI and HIPPA compliance, ensuring data governance adheres to the latest regulations while optimizing user experiences.▪ 𝐔𝐈/𝐔𝐗 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 & 𝐒𝐄𝐎: Expertise in optimizing user interfaces and experiences by implementing SEO best practices to enhance site performance and visibility.I'm always looking to grow my personal and professional network. Feel free to connect via LinkedIn.
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Senior Marketing Manager, CrmWest Coast UniversityLos Angeles, Ca, Us
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Director Of Marketing TechnologyJacuzzi Group Worldwide Oct 2022 - Apr 2023Irvine, Ca, UsSpearheaded the development and execution of data-driven marketing technology strategies that elevated Jacuzzi Brand’s global digital marketing performance. Seamlessly integrated consumer data to optimize the lead conversion and e-commerce experience, aligning efforts with business goals to drive growth. Streamlined processes and championed operational efficiencies, enhancing team productivity and significantly improving ROI. Focused on a customer-first approach, ensuring that every strategy prioritized the internal and external customer journey, ultimately leading to greater engagement and satisfaction.• Promoted from the Sr. Digital Marketing Manager role into the Director of Digital Infrastructure position after showcasing performances in sourcing technology, platform implementation, dotted-line infrastructure objectives, and critical project deliveries. -
Sr. Digital Marketing ManagerJacuzzi Group 2016 - 2022Irvine, Ca, UsBlueprinted Salesforce CRM and lead generation strategies through the management of the "Digital Dealer Support" program, functioning as the primary Salesforce CRM subject matter expert by providing technical and operational support to 1.1K independent spa dealers. Played a pivotal role in authoring Jacuzzi Brands North American Hot Tub and Spa lead generation strategy, key performance indicators and optimization tactics to achieve lead conversion goals at a targeted cost per conversion.
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Director Of Digital MarketingB&H Education, Inc. 2015 - 2016Planned and executed digital, SEO/SEM, affiliate, display, email, social and traditional offline advertising campaigns to secure new student application submission goals at targeted cost per lead. -
Senior Director Of Internet & Web MarketingCity Of Hope Jul 2006 - Jan 2014Duarte, Ca, UsTransformed City of Hope’s digital strategy and refined internal processes to increase web traffic, patient engagement, and online donations via cityofhope.org. Increased digital patient engagement, including amplifying unique website visits, by 45% and generated a 125% increase in social engagement.• Winner of the 2009 AAMC (Association of American Medical Colleges) Award of Excellence, the highest designation for City of Hope’s Social Media program.• Gold medal winner of the 2008 HPRMA (Healthcare Public Relations and Marketing Association) Golden Advocate Award for City of Hope’s eHope electronic newsletter. -
Senior Online Marketing ManagerMedia Data Corporation Sep 2005 - Apr 2006Formulated web product strategies to support the creation of creative content materials and image restructuring that generate new leads, increase market value, and enhance regional position through custom reporting and data mining services for the entertainment industry. • Headed the launch of the Family Media Guide member subscription website and increased online registrations by 125%. -
Senior E-Commerce Analyst / Account ManagerEbay Enterprise Jan 2005 - Sep 2005UsDrove high-impact eCommerce strategy that incorporated scalable, durable, and beautifully designed eCommerce experiences for clients such as HBO.com, PBS.com, and ComedyCentral.com. Presented and translated data analytic reporting covering sales figures, web metrics, and search campaign performances to stakeholders and C-level management. • Optimized PBS.com's web traffic methods that increased site visits, eCommerce sales, and email acquisition. -
Senior Online Web SpecialistArgent Mortgage Feb 2003 - Jan 2005• Managed development and maintenance of company Web site and Search Marketing strategy. • Generated and delivered analytics reports detailing Web metrics, search campaign performance, and loan request submissions. • Worked closely with IT team to drive site and application development, overseeing a team of 6 designers and developers.
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Web SpecialistFaa First Federal Credit Union Jan 2000 - Jan 2003• Developed and maintained company Web site and managed the organizations search marketing strategy. Generated analytics reports and reported to senior management.
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Marketing SpecialistDaylight Transport Jan 1999 - Jan 2000Long Beach, Ca, Us• Designed and developed marketing collateral, including brochures, flyers, and sales coupons. Created research reports for sales representatives on potential client organizations. Upgraded design of company Web site and online order request system. Supervised 4-person marketing team.
Frank Simmons Skills
Frank Simmons Education Details
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San Francisco State University, Lam Family College Of BusinessCis
Frequently Asked Questions about Frank Simmons
What company does Frank Simmons work for?
Frank Simmons works for West Coast University
What is Frank Simmons's role at the current company?
Frank Simmons's current role is Senior Marketing Manager, CRM.
What is Frank Simmons's email address?
Frank Simmons's email address is fr****@****ail.com
What is Frank Simmons's direct phone number?
Frank Simmons's direct phone number is +194093*****
What schools did Frank Simmons attend?
Frank Simmons attended San Francisco State University, Lam Family College Of Business.
What are some of Frank Simmons's interests?
Frank Simmons has interest in Leadership, E Commerce, Information Technology, Social Media, Online Marketing, Health, Brand Awareness Programs, Business Development, Web Analytics, Search Engine Optimization (Seo).
What skills is Frank Simmons known for?
Frank Simmons has skills like Email Marketing, Online Marketing, Seo, Web Analytics, Management, Marketing, Web Marketing, Digital Marketing, Social Media, Marketing Strategy, Strategy, Project Management.
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