Franco Caporale work email
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I am the founder and CEO of SaaSMQL, a company that helps SaaS businesses generate consistent and high-quality pipeline from target accounts with our integrated campaign strategy. I have 10 years of experience in demand generation, sales development, and online marketing for high-growth SaaS companies in San Francisco.My specialties include account-based marketing, pipeline generation, marketing attribution, ROI analysis, and campaign optimization. I am also a Marketo certified expert and the founder of Demand Generation Club, a community of over 3,000 demand generation professionals. At SaaSMQL, we work with clients such as Sana Commerce, Quid, Legion, TravelBank, and CareXM to build and execute customized programs that leverage multi-channel campaigns, lead nurturing, and retargeting. My mission is to help SaaS companies scale their sales and grow their revenue with data-driven and targeted marketing.
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Founder And CeoSaasmqlSan Francisco, Ca, Us
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Founder & CeoSaasmql Jan 2018 - PresentMiami, Florida, UsWe help SaaS companies implement Account-Based Marketing (ABM) programs to scale sales pipeline generation from enterprise accounts.FEATURED CLIENTS:- Quit Genius- Rapid7- Novisto- Openprise- Sana Commerce - Quid- TravelBank- Side- Intellimize- Alloy- Dataknox- Legion- Aerospike- Metadata.io - Datree- Disprz- Alphonso- True Anthem- Luma Health
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Head Of Enterprise MarketingBranch Feb 2017 - Jan 2018Palo Alto, California, UsManaged a team of 8 people, with the ultimate goal of scaling inbound pipeline from enterprise accounts. Our team was focused on account-based marketing, paid ads, marketing ops, content, PR and enterprise events. In 2017, we accelerated inbound pipeline generation by 3X and launched the first annual conference called Branchout https://branchoutsf.com/.Branch is on a mission to help solve mobile discovery by connecting users to relevant app content through deep links. In less than 3 years, Branch has raised over $113 million in funding from Playground, Founders Fund, New Enterprise Associates, Ben Narasin, Pejman Mar Ventures, Cowboy Ventures, Zach Coelius, Madrona Venture Group, Greylock Partners, Redpoint Ventures, Lightspeed Venture Partners and TriplePoint Capital. -
Sr. Director, Demand Generation & Sales DevelopmentApptimize, Inc. May 2016 - Feb 2017San Francisco, Ca, UsApptimize is a mobile experience management solution for native iOS and Android apps. With Apptimize, mobile development, product, and marketing teams can quickly improve their apps with real user data and without waiting for App/Play Store approvals. Companies like HotelTonight, Trulia, Wall Street Journal, and Glassdoor create amazing user experiences with Apptimize. -
Senior Director, Global Demand Generation & Sales DevelopmentDuetto Feb 2016 - Apr 2016San Francisco, California, UsResponsible for scaling the demand generation and sales development programs. -
Director, Global Demand Generation & Sales DevelopmentDuetto Sep 2014 - Jan 2016San Francisco, California, UsDuetto delivers dynamic, intelligent revenue strategy solutions to the world’s leading hotels and casinos, allowing them to maximize profits through superior, actionable data. Leveraging a cutting-edge cloud architecture, combined with a feature-rich product set, Duetto optimizes revenue opportunities and minimizes costs. The company was founded by Wynn executives, Patrick Bosworth and Marco Benvenuti, along with former Salesforce.com Chief Technology Officer, Craig Weissman. Investors include Accel Partners, Battery Ventures, Trinity Ventures, Benchmark Capital, Lee Pillsbury and Marc Benioff. Responsible for building and managing the demand generation and sales development team to fuel Duetto's sales pipeline.
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Manager, Demand Generation & Marketing AutomationCouchbase Oct 2012 - Sep 2014Santa Clara, California, UsCouchbase is the NoSQL database market share leader, with production deployments at AOL, McGraw-Hill, Salesforce.com, Vimeo, Zynga and hundreds of other household names worldwide. Responsible for managing demand generation programs on Marketo and Salesforce.com and for lead funnel optimization. In charge of generating sales pipeline and increasing conversion rates across different channels. Responsible for marketing/sales alignment and for tracking campaign ROI and program performances using Marketo Revenue Cycle Model. In 2013 Couchbase achieved 400% increase in revenue YOY. -
Marketing ManagerUcsb Office Of Technology & Industry Alliances (Tia) Mar 2007 - Sep 2012Santa Barbara, Ca, Ca, Us• In charge of generating and nurturing leads for technology licensing deals• Responsible for developing email campaigns through Constant Contact. • Managed lead flow and segmentation using ACT! CRM.• Implemented SEO standards and landing page optimization • Generated new licensing opportunities at industry-specific trade shows.• Managed the creation and launch of the new website optimized for lead generation (www.tia.ucsb.edu)• Responsible for demand generation campaigns on cold emails and LinkedIn -
Demand GenerationLottay Oct 2008 - Jul 2009Us• Managed online campaign focused on user acquisition.• Increased user base through email campaigns, Google AdWords and Facebook Ads• Optimized landing pages to increase user conversion and organic ranking
Franco Caporale Skills
Franco Caporale Education Details
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Pepperdine Graziadio Business SchoolBusiness Administration -
Pepperdine LawDispute Resolution
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Uc Santa BarbaraEap Scholarship
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Università Degli Studi Di PadovaCommunication Science
Frequently Asked Questions about Franco Caporale
What company does Franco Caporale work for?
Franco Caporale works for Saasmql
What is Franco Caporale's role at the current company?
Franco Caporale's current role is Founder and CEO.
What is Franco Caporale's email address?
Franco Caporale's email address is fr****@****ail.com
What is Franco Caporale's direct phone number?
Franco Caporale's direct phone number is +180528*****
What schools did Franco Caporale attend?
Franco Caporale attended Pepperdine Graziadio Business School, Pepperdine Law, Uc Santa Barbara, Università Degli Studi Di Padova.
What are some of Franco Caporale's interests?
Franco Caporale has interest in Enterprise Software.
What skills is Franco Caporale known for?
Franco Caporale has skills like Lead Generation, Salesforce.com, Demand Generation, Email Marketing, Start Ups, Management, Leadership, Online Marketing, Seo, Google Analytics, Entrepreneurship, Business Planning.
Who are Franco Caporale's colleagues?
Franco Caporale's colleagues are Catalina P..
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