Franco Castaldini work email
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I'm an experienced marketing, product management, and business development executive who has led go-to-market strategies for innovative scale-ups and large global companies. Extensive experience translating complex technologies into clear value propositions, formulating growth strategies and commercial models, synthesizing them into go-to-market plans, and executing against those plans using data and metrics to drive business results. I'm a passionate leader who enjoys building, coaching and mentoring teams with a successful track record for growth-stage companies and product lines.
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Head Of ProductEnlighted Aug 2021 - PresentSanta Clara, Ca, UsLeading SaaS and IoT product management, marketing, UX, and documentation teams. Comfy and Enlighted joined forces under Siemens in October 2021.
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Vice President Of Product ManagementComfy May 2020 - Aug 2021Oakland, Ca, UsComfy and Enlighted merged in late 2021 and now operate under Enlighted. Both companies operate as Siemens businesses. -
Chief Commercial OfficerThoughtwire Aug 2018 - May 2020Toronto, Ontario, CaLeading sales, marketing, product management, business development, services and customer success with responsibility for managing top-line growth, customer satisfaction, and project delivery. ThoughtWire is a leading provider of Digital Twins for the built environment with customers in health care and commercial real estate. -
Chief Marketing OfficerThoughtwire Apr 2018 - Aug 2018Toronto, Ontario, CaOriginally hired by ThoughtWire to run marketing and was quickly promoted to Chief Commercial Officer after demonstrating my ability to lead teams and execute against ambitious goals.
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Head Of Product MarketingGe Digital Nov 2016 - Feb 2018San Ramon, California, UsOrchestrated the go-to-market strategy for Predix Studio, which used the Bit Stew technology (acquired by GE Digital), and positioned GE Digital as a leader in high productivity application development for Industrial IoT use cases. Acted as a key member of the product integration team leading the strategy for GE Digital to realize value from the Bit Stew acquisition. -
Vice President Marketing & ProductGe Digital Feb 2015 - Nov 2016San Ramon, California, UsBit Stew was acquired by GE Digital for $153 million. It was a 22x exit on trailing revenue as a result of its growth and AI-assisted approach to accelerating the data integration process for industrial IoT use cases. I led all things marketing and product strategy for the company and was also a key member of the executive team who orchestrated the exit strategy.
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Product Marketing LeaderGe Digital Jul 2013 - Feb 2015San Ramon, California, UsHead of software solutions marketing for GE Energy Management developing GE's IoT strategy for the industrial, utility, and commercial markets.
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Ceo / Co-FounderLeva Energy, Inc. Oct 2009 - Jul 2013Founded a leading-edge technology company in the Distributed Energy market managing all aspects of the business and leading the company’s strategy and growth from development into commercialization. -
Director, Product MarketingSoftware Ag Mar 2007 - Aug 2009Darmstadt, Hessen, DeLed the global marketing strategy for the company’s high-growth Service-Oriented Architecture (SOA) product line. Managed multiple cross-functional and global teams for three separate product launches receiving leadership recognition in the SOA Governance market by Gartner and Forrester Research. -
Sr. Manager, Partner & Services MarketingSoftware Ag Apr 2006 - Mar 2007Darmstadt, Hessen, DeManaged the company's partner and services marketing. Relaunched the company's professional services brand, led an account-based marketing strategy that uncovered new service revenue, and implemented channel marketing programs with key partners.
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Sr. Product Marketing ManagerSeagate Technology Jun 2003 - Mar 2006Fremont, Ca, UsLed the company's go-to-market strategies for two of the company’s three strategic enterprise products. Managed a cross-functional team of marketing communications, sales, public relations, channel marketing, alliance, technical consultants, and tradeshow/event staff. -
Business Development ManagerCommerce One Dec 2000 - May 2003UsCreated joint go-to-market plans and strategies with technology partners and system integrators for company’s global customer service organization. -
Sr. Account ManagerBlaxxun Interactive Mar 1999 - Dec 2000Identified, qualified and closed license sales in the media industry for a cutting-edge software company.
Franco Castaldini Skills
Franco Castaldini Education Details
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University Of MinnesotaMarketing -
California Polytechnic State University-San Luis ObispoJournalism
Frequently Asked Questions about Franco Castaldini
What company does Franco Castaldini work for?
Franco Castaldini works for Enlighted
What is Franco Castaldini's role at the current company?
Franco Castaldini's current role is Product | Marketing | Go to Market Leader.
What is Franco Castaldini's email address?
Franco Castaldini's email address is fc****@****hoo.com
What is Franco Castaldini's direct phone number?
Franco Castaldini's direct phone number is +192524*****
What schools did Franco Castaldini attend?
Franco Castaldini attended University Of Minnesota, California Polytechnic State University-San Luis Obispo.
What skills is Franco Castaldini known for?
Franco Castaldini has skills like Go To Market Strategy, Strategy, Product Marketing, Enterprise Software, Business Development, Entrepreneurship, Cross Functional Team Leadership, Marketing Strategy, Product Management, Management, Business Alliances, Leadership.
Who are Franco Castaldini's colleagues?
Franco Castaldini's colleagues are Ascher Werz, Sandhya Bharathi Cm, Bernadette Almgren, Loganesan M, Armaity Nasasarabadi, Azheem Haseeb, Miriam Borrelli.
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