Francois Botha Email & Phone Number

Cape Town, WC, ZA

City Of Cape Town, Western Cape, South Africa

Personalisation Efforts: Led personalisation efforts for the Shoprite Group, ensuring customers receive tailored experiences and deals based on their omnichannel behaviour.Direct Marketing: Acted as Platform Business Owner for all direct marketing for the group, overseeing the implementation of the new Omnichannel Marketing Platform, Insider.Product.

City Of Cape Town, Western Cape, South Africa

Budget Management: Managed various loyalty budgets, including direct marketing, supplier, and engagement budgets, ensuring no overspend.Customer Opportunity Identification: Identified new customer opportunities to maintain engagement with the loyalty programme and acquire new customers through continuous research and optimisation of loyalty.

City Of Cape Town, Western Cape, South Africa

IT Roadmap Management: Managed the IT roadmap for loyalty programmes, ensuring timely delivery of projects to maintain technological relevance.Customer Data Ownership: Acted as the customer data owner, overseeing all customer data and identifying new opportunities within the data.Direct Communications Management: Owned direct communications and data.

City Of Cape Town, Western Cape, South Africa

Digital Agency Insourcing: Collaborated with the Digital Marketing Manager to insource the digital agency, streamlining operations and improving efficiency.Business Brief Management: Managed business briefs for key channels, including email, earned, owned, and paid media across the business.Email Channel Leadership: Led the email channel for Pick n Pay.

City Of Cape Town, Western Cape, South Africa

Managed medium to large-scale campaigns as required by clients, ensuring timely and successful delivery.Oversaw email campaign management and webmaster duties, enhancing engagement and conversion rates.Delivered assets for national campaigns and localizations, maintaining high-quality standards.Conducted resource management, time tracking, and.

Johannesburg Area, South Africa

Managed medium to large-scale campaigns as required by clients, ensuring timely and successful delivery.Oversaw email campaign management and webmaster duties, enhancing engagement and conversion rates.Delivered assets for national campaigns and localizations, maintaining high-quality standards.Conducted resource management, time tracking, and.

Johannesburg Area, South Africa

Day to day maintenance duties on the various owned properties including, Nokia MEA, Nokia Ireland, Nokia UK & Nokia Germany.Building and publishing of new product pages.

Johannesburg Area, South Africa

Managing workflow with Webmaster Team to ensure timely delivery of various projects.Directly liaised with the South African client service team to ensure delivery of project.Job Tracking.Resource & SchedulingReporting.

City Of Cape Town, Western Cape, South Africa

Developed back-end and front-end components for a CRM solution, including an SMS portal and mobile site creation.Managed the creation and setup of marketing campaigns for suppliers, ensuring successful execution and delivery.Led and managed the delivery of new features for the CellSmart MobiSuite product, enhancing functionality and user experience.