Former des adultes de 18 à 60 ans au métier de boulanger-pâtissier. - pratique- théoriqueAssurer la formation hygiène et sécurité

Baignée dans le marketing depuis + de 20 ans, j'utilise mes domaines de compétences tels que:• Analyse des besoins client (Communication/Marketing)• Création et gestion de projet• Création de concept créatif innovant et de l'image de marque• Gestion de la réalisation graphique autant prepress que web• Suivi de production...et je les mets au service des indépendants et des petites structures (PME) qui veulent la qualité à des prix à leur mesure.Je suis jugée comme étant une personne passionnée par son travail, dynamique et n'ayant pas peur de relever de nouveaux défis.J'ai un parcours marketing assez atypique qui me permet d'avoir une vision beaucoup plus large qu'avec un parcours plus traditionnel, j'apporte une plus-value dans l'aboutissement de vos projets en étant à vos côtés.Solutions à la carte, quelques exemples:- Création de logo et charte graphique- Set administration (personnalisation: cartes de visite, papier en-tête, facture, enveloppe, stylos, calendrier, blocs-notes, etc)- Goodies (votre logo sur powerbank, clé USB, sytème audio portatif, etc...)- Flyers, brochures, catalogue, dépliants, fardes, plaquette, etc- Vitrophanie, lettrage (vitrine, véhicule, enseigne, toile solaire, tente d'expo event, Roll-up expo, etc)- Rétro-éclairage LED pour poster vitrine- Commercialisation des produits de Marketing Sensoriel (Son, Image et olfactif) - Solution écran et animation (de l'écran 12" à l'écran 12m2 créatif / interactif) - Sonorisation d'espace commerciaux (couleur musicale adaptée sur-mesure)- Site internet (vitrine et/ou e-commerce)- Distribution toutes-boites- Création de courrier commerciaux (mkt direct)- Abribus- Campagne Radio / TV (création de spot publicitaire)- Création de mobilier personnalisé (garnissage en cuir ou imitation, création/rénovation de meuble, tapis/moquette personnalisé (logo, forme et couleurs)... et bien d'autres solutions encore, n'hésitez pas à demander VOTRE solution sur mesure!

Market & Customer knowledge expert1. Define and manage the annual marketing study plan – take into account strategic orientations or changes in priorities during the year to propose a study plan to Thalys customers or prospects 2. Develop cross-functional knowledge of markets/customers/routes and guarantee the consistency of 360° data in order to have a vision enabling the company's strategic and/or operational choices to be optimized 3. Co-manage with the Eurostar Customer Insight manager all market and customer studies to define the new Eurostar offer (new travel classes, new customer experience) as part of the New Customer Offering integration program4. Participate in the definition of the main strategic orientations5. Managing of a junior responsible for panels• Quantitative Studies• Qualitative Studies

1. Mission/purpose I'm responsible for the operational excellence of new Brand launches as well as Global MarCom specialist including New Products Portfolio in the market place. My responsibility is to translate the Marketing Plan and campaigns into implementation plans by creating alignment and structure towards various internal departments like the Product department, the Communication department, the various Sales departments and any other relevant department. (HR, Customer Service, Legal, etc...)I'm also responsible for the accuracy of supporting materials (Products specifications, pricing, CGV…) and the timely delivery communication to the impacted departments.2. Key responsibility areas - Support to defining comms positioning and alignment based on the Product offerings - Follow-up of all media campaigns - Manage relationships and information flow towards other marketing, sales and comm departments - Developing sales USP’s - Follow up training information if required - Managing the collaboration between different department3. Major interactionsInteractions at peers level/professional levelPeers: Align with other marketing business unitsSales and Customer service: Inform with necessary needs to ensure smooth product launchesCommunication: Collabore to share and follow-up to insure the red line continuityLegal: Ensure legality of CGV/Legal mentions in the market

Devices manager (Consumer B2C & Business B2B)- Strategy and Market Analyst for Devices, Accessories & Connected Objects - Devices Portfolio management- Purchase management- Accessories & Connected Objects Portfolio management- Product management- Subsidized Offers Portfolio management- Forecast, Negociation & Pricing management- Promo and Campaign management- After Sales management- Devices, Accessories & Connected Objects Portfolio Go-To-Market- Sell-out follow up (+Phase-in/Phase out management)- Supply supervison (Stock management with 1 collaborator)- Trade marketing solution provider

Channel Marketing – In-Store Experience & Segmented traffic optimization specialist POS Material Management – all channelsGathering of topics and key focus promotionsDefinition of each deliverablePreparation and presentation of briefingAlignment with all internal stakeholdersValidation of each deliverableOrganization of merchandising routingsReporting and corrective measures for next commercial period In-Store experience enhancementSpecial Visibility Highlight kits for improvement of customer experience (Cable, MBB)Overall Shop branding optimizationPermanently seek to improve process from Planogram to Shop Implementation New Line-of-Business Channel Development – Connected DevicesAnalysis of market trendsDefinition of product portfolioDefine and implement Animation plan to support category growth and sustain positioningSet-up partnerships on joint animation Enhanced and segmented traffic generationDevelopment of digital catalogue allowing to communicate on chain positioning and bringing forward customer experienceDistribution of digital catalogue on digital platforms for increased trafficImprovement of shop ranking on online search platforms and reference sitesPermanent investigation towards new business opportunities and trendsMajor interactionsInteractions at peers level/professional levelPeers: Align with other marketing & sales business unitsSupply chain: Ensure timely delivery to distribution and reduce logistics & packaging cost by cooperating actively with purchasing and supply chainSuppliers: Obtaining necessary materials to provide internal briefingsFinance: PO's follow upSales and Customer service/Sales support : Find an alignment & Provide necessary briefings to ensure smooth product/offer launchesCommunication: Prepare briefing and follow-upLegal: Ensure legality of offers in the market

1. Mission/purpose I'm responsible for the operational excellence of device launches as well as mobile data offers including applications and other related products and/or services in the market place. My responsibility is to translate the Marketing Plan and the derived device and mobile data campaigns into implementation plans by creating briefings and providing support materials towards various internal departments like the Communication department, the various Sales departments and any other relevant department.I'm also reponsible for the accuracy of supporting materials (device specifications, pricing,…) and the timely delivery to the impacted departments.2. Key responsibility areas - Defining comms positioning and briefing based on the Device, Mobile Data & Care offerings - Follow-up of all device, mobile data-related media campaigns - Follow up of launch related logistics - Manage relationships and information flow towards other marketing, sales and supply departments - Developing sales USP’s - Providing training briefing if required - Managing the co-marketing fund allocation3. Major interactionsInteractions at peers level/professional levelPeers: Align with other marketing business unitsSupply chain: Ensure timely delivery to distribution and reduce logistics & packaging cost by cooperating actively with purchasing and supply chainSuppliers: Obtaining necessary materials to provide internal briefingsFinance: Allocating funds to Comms and Sales departments and follow up with Accounting/FinanceSales and Customer service: Provide necessary briefings to ensure smooth product launchesCommunication: Prepare briefing and follow-upLegal: Ensure legality of device offers in the market

Managing the Insurance program for mobile products - Manage the Insurance Partners & Suppliers- Define & Manage the Insurance offer evolution for B2C and B2B customers- Managing the TTM process- Responsible for the P&L - KPI's follow up- Present and 'sale' the offers to other departments- Involved in high level contract with brand & partners

Gestion et suivi des clients CORA Belgique / Luxembourg et Shelfservice-HighCOManagement d’une équipe de 10 personnes. (3 Accounts et 7 graphistes)Coordination des différents départements (Créa, Photogravure, Copy, Studio graphique et web)Planning, calculs de devis et facturationProject Management : Automatisation de flux de production - mise en place d’une plateforme PDF approval (correction de PDF Online)- mise en place de easy catalogue pour l’automatisation de catalogues et folders (augmentation de la vitesse de production)

• Gestion et suivit de client (Principal client Belgacom / Proximus) • Création de concepts innovants. • Calculs de devis. • Briefing Création. • Suivi de projets graphiques autant prepress que web. • Suivi de mise en place des actions promotionnelles.• Gestion des contacts avec les fournisseurs comme avec clients.• Analyse et optimisation des procédures de travail.• Création de Retro-Planning pour les différents projets.

• Gestion et Développement du studio graphique interne de la société The Phone House Belgium composé de 3 à 4 personnes.• Suivi de projets graphiques autant prepress que web.• Gestion des contacts avec les agences de communication, constructeurs et opérateurs (Sony Ericsson, Nokia, Samsung, Proximus, Mobistar, etc.)• Analyse et optimisation des procédures de travail.• Planning pour tous les canaux / divisions (The Phone House / Traficom / Carrefour / Web / Mobile team (vente directe) / Clients internes) 5 enseignes différentes dépendant de The Phone House Belgium.• Développement du site web, site vitrine et marchand. Création et gestion du développement de modules pour le CMS. Mise en ligne des campagnes mensuelles.• Gestion des mises à jour Web (CMS)• Utilisation des outils Web (Google Analytics et Google Adwords)• Développement et gestion de création et envoi newsletter Web (CMS)• Développement de packaging pour de nouveaux produits TalkTalk, Mobile World)• Création d’un catalogue mensuel de 56 pages en Français et en Néérlandais, création de la PLV assortie (Posters A1, A2, fiches techniques, prix, autocollants, pésentoires, merchandising...) ceci pour chaque division avec des guidelines propres.• Support formations internes.• Développement de support d’actions direct marketing mailing et e-mailing.• Visite de suivi en magasin, analyse des besoins et remédiation.

Gestion et Développement du studio interne de la société.Création d'un catalogue mensuel de 56 pages en Français et en Néérlandais, création de la PLV assortie (Posters A1, A2, fiches techniques, prix, autocollants, pésentoire, merchandising...), développement de packaging pour de nouveaux produits (TalkTalk, Mobile World), support formations internes, etc. Visite de suivi en magasin.

Alignment between all sales channel responsibles about the visibility of POS material for each commercial period.