Ticketing, Fan Experience & Data/Analytics Director (reporting to President) in charge of the following departments:- Data/BI/Analytics and Growth- Ticketing- Fan Experience/Customer SupportAmongst other duties: - Managing season ticket campaign, matchday ticketing, and away ticketing with over 20M€/season revenue in 100-year-old stadium Mestalla with over 45000 average attendance per match and over 250K tickets sold and 1,2M people total attendance per season.- Support Liaison Officer UEFA and Ticketing Officer UEFA- Led the creation and execution of the club's 1st data strategy, instituting ETL processes, a cloud-based data warehouse, a Microsoft Customer Insights CDP to consolidate customer data (450K registered users) and implemented Microsoft's marketing automation tool to drive personalized omnichannel customer journeys- Leading, identifying, and establishing complementary KPIs across existing business operations and new initiatives that align with overarching organizational goals- Solving difficult, non-routine analytical problems with a deep consumer focus, applying advanced analytical methods as needed, including big data analysis (using SQL, R, Python), visualization (Tableau, Google Data Studio, PowerBI) and digital analytics tools- Solving real-world advanced analytics challenges and managing a complex portfolio and multiple stakeholders in a fast-moving, dynamic, and matrixed team and business environment- Proactively identify business challenges and opportunities through data analysis, and work with business leaders to find strategic solutions- Assessing business and execs take strategic decisions based on data. Installing data-driven culture- Designing, Automating, and digitalizing

Ticketing, Fan Experience & Data/Analytics Manager in charge of the following departments:- Data/BI/Analytics and Growth- Ticketing- Fan Experience/Customer Support

Valencia CF Innovation Hub is the umbrella that collects all the innovative initiatives that take place within the club, with a commitment to supporting young entrepreneurs. The city of Valencia has become the ideal place for the development of large projects, and we, as one of the most important entities in the community, want to support all those young entrepreneurs whose projects can form part of our plans for the future.The main objectives of the Innovation Hub are: To support young talents in Valencia and their promising companies/startups, to be ambassadors and show commitment to Valencian companies, and to lead the club to be at the forefront of technological innovation.The 4 strategic pillars are:- Academy- Medicine- Smart Stadium- Fan Engagement

Objetivos del Máster en gestión deportiva:Formación profesional para titulados universitarios que deseen especializarse en el ámbito de la Gestión Deportiva.Formación en casos prácticos aplicados a la realidad del sector.Ofrecer a los profesionales de la Gestión Deportiva nuevos métodos de trabajo, aplicables a su actividad laboral.

Provides students with the opportunity to get to know in-depth the International Sports Marketing Industry from different perspectives: Properties, Clubs, Agencies, Broadcasters, Events, Media

Profesor del Grado de Título de Especialista en Dirección y Gestión Deportiva en la asignatura Comunicacion en el Deporte

Teacher/lecturer in Big Data and Business Intelligence MBA

- Top 1 Sports Business Master in Spain- Top 5 Sports Business Master in Europe- Top 20 Sports Business Master in World

Teacher of Business Insights lecture/subject.Coordinator and teacher of the Fan Engagement module.This master is designed for Executives with more than 5 years of experience as the sports industry or area manager or 2 years of experience in digital transformation.Global Sports Innovation Center (GSIC) has a primary goal of improving the value chain of the Sports Industry by leveraging the most advanced technologies, enabling business connections among startups, sports organizations, educational institutions and enterprise organizations (La Liga, Porsche, FIFA, Adidas, Real Madrid and many more).The GSIC provides its members with a unique environment for networking, knowledge transfer, new projects development, business, and visibility, while other organizations will find an excellent ecosystem to access innovation services, disruptive technology, and leading partners to address their challenges.With over 170 members located in 20 countries all around the world, the GSIC has become a worldwide reference for Sports Industry.

Analytics/Insight Manager for Banc Sabadell. Working in conversion/merging processes such as:- Banco Sabadell-TSB (previously Lloyds) directing Branch application projects and Cards (Debit & Credit, Fraud, Disputes and Chargebacks, ATMs...).- Banco Sabadell-CAM (Assets protection scheme) Main functions:- Performing and being part of strategic migration decisions together with Business.- Managing team leaders, analysts and senior developers teams (>20 people).- Working with the team and key stakeholders to set the key goals, major objectives and software updates.- Organizing, facilitating and ensuring follow-up action on issues raised in meetings- Driving and coordinating all third parties (First Data, FICO...)- Keeping team members and stakeholders informed of key developments, program decisions, issues, and changes to the project and the project plan- Time and quality compliance in software development (JIRA)- Scope, Time, Risk and Cost Management expert for each of the projects.- Ensuring correct and safe deployments in all environments (Development. Staging, Production) in complex architectures by using available tools (GATF, CTL, JCL, Continuous Integration)- Participating in the recruitment process giving a technical view of the candidatesProject Technologies: J2EE, PL/SQL, Oracle, Host.

- Together with the CEO, in charge of defining the strategic planning and technological roadmap.- Technical team supervisor. Team Size 18 people. 300K€ budget.- Managing teams from 5 different technologies: Android, Server/Backend (Node.js), Frontend (HTML5, CSS3), Web(JS) and iOS.- Define, structure and supervise every single task in the project using the appropriate software.- Quality and functionality supervision, evaluation and optimization of the source code generated in the company.- ISO rules: 9001, 20000 and 27001 deployment.- Recruitment manager- R+d, patents and business plan drafting- Analysis, deployment and optimization of the source code (iOS, NodeJS, Android, Windows Phone, HTML5, CSS3 etc...)- Security audit evaluation and supervision with external auditors.- Creation and design of new functionalities for the platform.- UX/UI

At this position I was the head of international software development for eCommerce. This role reports directly to management and participates of strategic technological decision being made. This position required creativity and willingness to adapt to new technologies. As well as balancing delivering quality code while ensuring that a continuous development release process is maintained.This role required strong development skills, ability to lead and to prioritize.- Managing a software development team on projects of large size and complexity in ecommerce. Team Management from separate locations (France and Spain) and different technologies (J2EE, Intershop, RoR, PHP, Frontend). Team Size > 15.- Coordinating teams, meetings for ad-hoc apps and custom software in Russia, Argentina, Belgium, Italy or Poland (B2B, B2C).- Design and Analysis of data flow within the organization ERP infrastructure (SAP), retail and stock.- Design and Analysis of a data flow for indexing the products, stock, price, cross selling... (Fredhopper, Solr).-Coaching and guiding the team to produce clean, maintainable code following best practices (unit testing, source control, continuous integration, automation, design patterns, etc.)- Ecommerce architecture definition- Assist the team in debugging code and troubleshooting problems- Managing personnel activities of direct reports- Providing feedback to the team and individuals on their performance- Participating in recruiting and interviews- Following Agile methodology, working alongside software developers and product owners- Will actively participate in development when not managing diverse team- Architect solutions while managing team, expectations, business stakeholders, product owners and management- Spring, Hibernate, Jenkins, JS, HTML5 y CSS3

As IT Project Manager, I am in charge of the coordination, analysis and development of R+D and technical assistance projects from a business aproach point of view. These projects are mainly focused for the agro-alimentary sector and the possible applications of new technologies in different fields such as Ecommerce, Traceability, Mobile App Development or SOA..Other duties:· Java J2EE, GWT, HTML5 and CSS3 development.· Getting a common understanding between our customer, the project manager and the technical team. .· Identify and solve inconsistencies between the project definition and the functional/technical requirements.· Manage the new needs that merge during the project and establish new procedure to face these changes. · Preview and manage critical situations.· Team coordination and supervision: task assignments, tracking, and so on. · Helping in proposals design and development. · Software development, infrastructure and systems integration.· Working with frameworks: Struts, Spring, Hibernate.· J2EE application servers: Weblogic, Websphere, JBoss, Tomcat.· Development tools knowledge: Eclipse Maven, Selenium, Junit.· SQL databases, PostgreSQL and MySQL.· Agile Methodologies.· SOA, WebServices, API Integrations, REST, JSON, XML

AI, Data science, Big Data, Machine Learning and Image Recognition researcher. Developing motor for Project RISE (Relevant Image Search Engine) in Artificial Intelligence deparment at the Universitat Politecnica de Valencia (UPV).Mainly developing in C, C++, Java and Python.Other duties:· Software development, infrastructure and systems integration.· SQL databases, SQLServer and MySQL.· R+D articles.- SVN

Web apps and traffic optimization for the 33rd America´s Cup in the main Alinghi´s web for over 10.000 daily users and press.

Comercial Area and trades. Both aiding in business deals, new oportunities and clients, and system management for an export trade company in south China. Mainly working with 3-5 people teams in Shenzhen, Hong Kong and Guangzhou.