Frank Held
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Frank Held Email & Phone Number

Director, Marketing PMLS at Mindray North America
Location: Flanders, New Jersey, United States 18 work roles 1 school
1 work email found @ascensia.com LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Work email f****@ascensia.com
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Current company
Role
Director, Marketing PMLS
Location
Flanders, New Jersey, United States

Who is Frank Held? Overview

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Quick answer

Frank Held is listed as Director, Marketing PMLS at Mindray North America, based in Flanders, New Jersey, United States. AeroLeads shows a work email signal at ascensia.com and a matched LinkedIn profile for Frank Held.

Frank Held previously worked as U.S. Head Continuous Glucose Monitoring (CGM) Marketing & Strategy at Ascensia Diabetes Care and Head BGM Marketing and Strategy at Ascensia Diabetes Care. Frank Held studied at Company Sponsored German Higher Education.

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Email format at Mindray North America

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{first}.{last}@ascensia.com
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Profile bio

About Frank Held

An experienced, passionate brand marketer and respected general manager with extensive experience in local and global marketing roles, US and abroad, in both Consumer Health and Medical Devices. Has a proven record of effective, culture-enhancing leadership; ranging from leading mid-to-large-sized organizations, building cross-functional teams, managing complex transformational projects, and developing and coaching individuals to success.

Listed skills include Consumer Products, Cross Functional Team Leadership, Advertising, Strategic Thinking, and 31 others.

Current workplace

Frank Held's current company

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Mindray North America
Mindray North America
Director, Marketing PMLS
Mount Olive Township, NJ, US
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18 roles · 28 years

Frank Held work experience

A career timeline built from the work history available for this profile.

U.S. Head Continuous Glucose Monitoring (Cgm) Marketing & Strategy

Basel, CH

Responsible for all marketing activities in the U.S. for Eversense, the first 6 months implantable Continuous Glucose Monitor (CGM), which is the core global priority and growth driver for Ascensia. Leading all lead generation efforts throughout conversion funnel for HCP and Direct-to-Consumer activities.

Apr 2023 - Oct 2023

Head Bgm Marketing And Strategy

Basel, CH

Responsible for the overall performance of the BGM Business Unit and its delivery on Financial and Strategic Goals. Overseeing Global Upstream marketing/brand management function and driving Digital Product Strategy. Steering BGM Product Portfolio and directing External and Internal product development and partnerships for the BGM BU. In addition.

Jul 2021 - Apr 2023

Senior Director, Global Bgm Business Unit

Basel, CH

Responsible for the development and execution of key business levers to strategically steer the Blood Glucose Meter (BGM) Business Unit globally.Drives strategic initiatives to maximize profit margins including cost-savings/value-creating initiatives across all functions.Analyzes and steers BGM product development pipeline (device and digital) & product.

Jan 2021 - Jun 2021

Global Head Brand & Alliances Marketing

Basel, CH

Leading the BU Brand & Alliances Marketing team with responsibility for the overall brand strategy and execution plans for products in the BGM portfolio including product launches, creative campaigns and message modules. In addition oversight for all marketing initiatives for existing and new BGM alliances.

Dec 2019 - Jan 2021

Chief Of Staff

Basel, CH

Chief Of Staff to the global Head of the BGM mature business unit. Providing management support for commercial operations and key organizational initiatives.

Jun 2019 - Dec 2019

Marketing Director Nutritionals

Leverkusen, North Rhine-Westphalia, DE

Responsible for the strategy and the operational management of the One A Day and Flintstones brands. Responsible for the career development of 10 direct reports.· Oversaw, led and inspired the creation of a nutritional category strategy by leading cross-functional and international teams. The strategy is providing guidance on future growth opportunities of.

Aug 2017 - Jan 2019

Management Support, Commercial Operations North America

Leverkusen, North Rhine-Westphalia, DE

Providing management support to the President of Commercial Operations North America including advisement in strategic aspects, presentations, operational tasks, ad hoc analysis, representing organizational topics, and project oriented work.· Led organization restructuring that was geared towards identifying a business model which operationalizes the.

Jun 2016 - Jul 2017

Country Division Head Consumer Health Cz/Sk/Hu

Leverkusen, North Rhine-Westphalia, DE

General management of the Consumer Health business in the Czech Republic, Slovakia and Hungary in addition to the responsibilities as Managing Director of the Bayer companies in CZ and SK

Jan 2016 - May 2016

Managing Director

Leverkusen, North Rhine-Westphalia, DE

Represented the interests of the Bayer Group and the Czech Republic/Slovakia cluster, internally and externally. Full resource and administrative responsibility for corporate functions. As Bayer Health Care (BHC) representative also leading the BHC platform functions (Controlling, Administration & Organization). · Represented Bayer Group towards all.

Jul 2013 - May 2016

Country Division Head Cz/Sk

Leverkusen, North Rhine-Westphalia, DE

Responsible for the operational management of the Consumer Health business in the Czech Republic, Slovakia and Hungary (appointed 1/16 as CDH Hungary in addition to current responsibilities).· Introduced several successful new product line extensions, new brand introduction and Rx to OTC switch.· Implemented divisional portfolio management and improved.

2012 - May 2016

Global Brand Director

Leverkusen, North Rhine-Westphalia, DE

Responsible for the long-term perspective on the global Aspirin franchise as well as the global Cough & Cold (C&C) category of Bayer's Consumer Health Division. Supervising 4 direct reports including 3 Global Brand Leaders.· Developed Bayer's global brand/category strategy including brands such as the Alka-Seltzer Plus® franchise, Tabcin®, Nazol® and.

2006 - May 2012

Senior Brand Manager

Leverkusen, North Rhine-Westphalia, DE

Responsible for the communication strategy and its implementation of the Aleve franchise. Operational management of all Aleve related communication, including advertising development, media planning, promotions, professional marketing, PR, interactive/digital marketing, market research. Supervised 3 direct reports.· Leading role in the development of the.

2005 - 2006 ~1 yr

Senior Brand Manager

Leverkusen, North Rhine-Westphalia, DE

Responsible for the communication strategy and its implementation of the Aspirin pain business as well as the Aspirin franchise financials. Operational management of all Aspirin pain related communication, including advertising development, media planning, promotions, professional marketing, PR, interactive/digital marketing, market research. Supervised 3.

2003 - 2005 ~2 yrs

Brand Manager

Leverkusen, North Rhine-Westphalia, DE

Responsible for the development of new product ideas for the Upper Respiratory and Antacid category with a brand focus on Alka-Seltzer® and Alka Seltzer Plus® cold formula. Other brands included Neo-Synephrine®, Bronkaid® and Campho-Phenique®.

2002 - 2003 ~1 yr

Assistant/Associate Brand Manager

Leverkusen, North Rhine-Westphalia, DE

Bayer Aspirin and Alka-Seltzer Plus

2000 - 2002 ~2 yrs

Sales Manager

Bayer Thai Co., Ltd

Sales Manager for Consumer Care Division of Bayer Thai

1999 - 2000 ~1 yr

Corporate Controlling Manager

Bayer Thai Co., Ltd

Overseeing Controlling department of Bayer Thai Co., Ltd

1998 - 1999 ~1 yr
1 education record

Frank Held education

  • Company Sponsored German Higher Education
    Company Sponsored German Higher Education
FAQ

Frequently asked questions about Frank Held

Quick answers generated from the profile data available on this page.

What company does Frank Held work for?

Frank Held works for Mindray North America.

What is Frank Held's role at Mindray North America?

Frank Held is listed as Director, Marketing PMLS at Mindray North America.

What is Frank Held's email address?

AeroLeads has found 1 work email signal at @ascensia.com for Frank Held at Mindray North America.

Where is Frank Held based?

Frank Held is based in Flanders, New Jersey, United States while working with Mindray North America.

What companies has Frank Held worked for?

Frank Held has worked for Mindray North America, Ascensia Diabetes Care, Bayer, and Bayer Thai Co., Ltd.

How can I contact Frank Held?

You can use AeroLeads to view verified contact signals for Frank Held at Mindray North America, including work email, phone, and LinkedIn data when available.

What schools did Frank Held attend?

Frank Held studied at Company Sponsored German Higher Education.

What skills is Frank Held known for?

Frank Held is listed with skills including Consumer Products, Cross Functional Team Leadership, Advertising, Strategic Thinking, Global Marketing, Segmentation, Pharmaceutical Industry, and Brand Management.

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