· Innovating with "AI Planner" – an AI-powered strategic campaign planning tool (OpenAI/Gemini LLM, Google BigQuery, Go, Java, JavaScript/TypeScript, React) designed for programmatic campaign managers and media strategists. It enables users to leverage AI to get predictive insights and streamline the planning phase, create, assess, and manage media plans efficiently.· Pioneering "AI Measurement" – an AI-powered analytical campaign performance measurement tool (OpenAI LLM, Google BigQuery, Go, Java, JavaScript/TypeScript, React) designed for advertisers, programmatic traders, and data analysts. It enables users to leverage AI to get real-time insights into key performance metrics, answer campaign questions quickly and generate custom data reports for deeper performance analysis.· Developing a Google BigQuery data exploration web application (Go, Java, JavaScript/Typescript), improving data analysts' efficiency by simplifying complex data operations such as querying, creation, sharing, sorting, and grouping.· Building a Google BigQuery ETL workflow automation web application (Go, Java, JavaScript/Typescript) that automates Big Data lifecycle for data engineers, including ingestion, processing, analysis, and enables advanced reporting and alerting mechanisms.

· Spearheaded the development of a scalable ETL web application (Go, Kafka Connector, Typescript, Angular) for real-time data processing from multiple sources, including Kafka, Amazon S3, and Google Cloud Storage, and Azure Blob Storage, aligning with high-availability and multi-region deployment standards.· Orchestrated the development of a data exploration web application (Go, Typescript, Angular) that empowered data analysts to navigate complex connected data relationships in real-time, enhancing data-driven decision-making process, without having to learn a query language.· Directed the development of a query IDE web application (Go, Typescript, Angular), enabling data scientists to efficiently develop, debug, and execute database queries with an intuitive visualization of interconnected data results, supporting real-time analytical tasks.· Championed the development of a metadata management web application (Go, Typescript, Angular), facilitating data scientists in architecting and managing schemas for interconnected datasets, optimizing the organizational data structure.· Managed the entire software development life cycle, including agile project planning, requirements gathering, design, development, unit/component/end-to-end testing, code reviews, and Cloud deployment.· Instrumented user data tracking and building product analytics dashboard to make informed product decisions.· Collaborated with cross-functional teams, including product management, product UX/UI design, quality assurance, technical support, and customer success to ensure the successful software delivery, resolve issues effectively.· Coached 6 direct reports (3 fulltime and 3 interns) to help them achieve career goals and improve their performance.