Frank Connolly Email & Phone Number

Atlanta, Georgia, Us

I am a New York-based partner in TechCXO’s Finance & Operations practice and have been a CFO for public companies, VC startups, and PE-owned firms. I was also a principal in a PE investment firm and an M&A banker in a boutique NYC-based investment bank. In all my roles, I have executed 25 equity and debt transactions as a principal executive, private equity investor and M&A advisor with a total value of $2 billion including public equity and private debt offerings, as well as the purchase and sale of public and PE-owned companies. Founders, Boards, investors and executive leadership teams from marketing, media, advertising, market research, professional services, technology, and customer information services companies most frequently call on me to help them as an advisor and interim or fractional CFO.I provide value in the following areas:• Advice on M&A transactions• Strategy for successful fundraising - Public IPOs, Private equity and debt• Insight on best practices in finance and operations• Counsel on policy and procedure• Guidance for systems implementations• Investigation of tax strategies• Benchmarking management compensation• Industry insights for the marketing, media, market research landscape.TechCXO is a pioneer in providing high potential companies across the country with industry-relevant interim, part-time and fractional executives on-demand. More than 5,000 companies, from startups to The Global 1000, have entrusted TechCXO to help with their critical functions by calling on TechCXO executives as their CFOs, CEOs, COOs, CSO, CROs, CTOs, CMOs, CHROs and other executive roles. TechCXO’s major practice areas are Finance & Accounting, Product & Technology, Revenue Growth, Human Capital and Executive Operations. For more information about the firm, please visit https://www.techcxo.com.

New York, Ny, Us

Executive Forum is a highly engaged community of C-level executives from leading corporations. Our 400+ members serve as executives at market-moving companies, run portfolios for top PE firms, and serve as directors on boards - public, private and non-profit. Admission to Executive Forum is based upon a rigorous nomination and review process. By design, approximately half of EF members are CEOs, while most of the others serve as CFO, CMO, COO, CHRO or CTO.

Lexington, Ky, Us

PE owned (Lake Capital) $125 million leading independent cable advertising outsourcing and digital solutions firm in the U.S., offering a full turn-key solution with a comprehensive suite of tech-platform services. The company provides media solutions for local, regional and national advertisers, and outsourced technology platforms for TV media owners.• Downsized business and costs to match lower sustainable revenues.• Reduced costs for $50 million in annual savings.• Implemented NetSuite comprehensive financial reporting, consolidation and analysis system.• Managed balance sheet for increased liquidity of $25 million.

Financial solutions SaaS electronic payment and media reconciliation platform for media agencies. Provided Board with advice on M&A, operations, marketplace, competitive strategies, and finance during meetings and as needed during sale process. Completed successful acquisition by FastPay October 2017.

New York, Ny, Us

PE owned (EQT Partners) $100 million global company that provides integrated technology solutions for both quantitative and qualitative market research including licensed and SaaS survey software, related professional services, and focus group insights analysis tools. Reported to the CEO. Responsibilities for 320 people, operations, strategic financial planning, business intelligence, accounting, treasury, real estate, and legal. Locations in the United States, United Kingdom, Bulgaria, Brazil, Australia and Singapore with clients throughout the world.• Instituted global operating metrics and improved margin by 4 points within an 8-month period.• Upgraded processes resulting in a 10-day reduction in DSOs and 3-week acceleration in reporting.• Increased transparency and accountability by introducing global monthly regional and service line P&Ls, and monthly reviews with managers, resulting in revenue and profit growth.

S. Norwalk, Ct, Us

$550 million PE owned (TZP Group) advertising holding company with five business lines: Media Storm (media), Maude (creative), 3Degrees (social), JubaPlus (analytics) and 99X (programmatic). Reported to the CEO and responsible for client commercial relationships, business intelligence, strategic financial planning, accounting, treasury, tax strategy, M&A, IT, real estate, and legal. Managed staff of 15.• Structured and managed all corporate transactions and client commercial relationships.• Built operating infrastructure to handle $250 million growth in billings at lower cost while reducing working capital by $35 million with new systems, redesigned workflows, and staff upgrades.• Expanded media buying technology to improve customer service, provide buying analytics, accelerate billing, and reduce DSO by 50 days.• Installed new ERP for stronger controls, increased accuracy, decreased closing time, and lower risk.

New York, Ny, Us

Responsible for nine M&A advisory sale transactions (sell-side and buy-side) in digital marketing/advertising, market research and marketing services. M&A advisory firm serving traditional and digital marketing, media, and information services businesses. Prospected and developed client relationships. Managed M&A advisory engagements from initiation through to the close of the transaction.

Chicago, Illinois, Us

Global $225 million public (NASDAQ:HPOL) market research company with over 1,000 employees located in 5 countries acquired by Nielsen Holdings N.V. (NLSN). Joined after period of rapid growth and investment in innovative online survey panel and software development to integrate technology and personnel, streamline operations, and maximize profitability. Reported to the CEO and led global staff of 75, responsible for corporate marketing, accounting, strategic financial planning, business intelligence, treasury, tax, M&A, legal, investor relations, purchasing, and real estate. • Improved profits by $11 million within 18 months by reorganizing business units.• Established metrics and monthly operating reviews to support reorganization and management accountability.• Added three sell side analysts for total coverage by six analysts resulting in improved visibility and trading volume.

Global $135 million public (NASDAQ:MMPT) digital advertising and marketing technology firm. Reported to the CEO, led global staff of 70 responsible for strategic financial planning, business intelligence, IT, treasury, mergers & acquisitions, tax strategy, investor relations, accounting, and facilities. Sold Modem Media to Digitas Inc. (NASDAQ:DTAS) in 2004 for over 3x return on equity within 3 years.• Transformed business operations taking from $72 million net loss to 20% annual profit during industry contraction.• Led public equity offering.• Completed global operating systems implementation resulting in improvement of overall staff utilization rate and increased margins.• Negotiated sale to Digitas (NASDAQ:DTAS) in 2004.

Public (NASDAQ:ESNI) global secure document management technology and managed services provider primarily for the insurance industry. Responsible for finance, human resources, investor relations, accounting, FP&A, treasury, tax, legal, purchasing and facilities. Reported to the CEO. Executed successful $10 million Series B funding round.

Private equity sponsor founded by the former DM Holdings investors (see below) to pursue media and marketing investment opportunities in North and South America. Investments included L90 (digital advertising), Bamboo.com (online real estate), Brain.com (cognitive testing web portal) and Kinzan (website services).

1995 - 1996 Senior Vice President and Chief Financial Officer1991 - 1995 Vice President FinanceSold in two transactions to First Data Corp. and Cox Target Media. Equity return of 11x after 5 years, buyout from Dun & Bradstreet Corporation in 1991. Included three businesses with $325 million of revenue: Donnelley Marketing (marketing database/analytics), Carol Wright Promotional Marketing and Carol Wright Catalog. Duties included human resources, research survey data offering (ShareForce), FP&A, treasury, M&A, purchasing, and facilities. Reported to the CEO. Led staff of 60. Increased cash flow by $20 million, reduced working capital by $25 million.

Jacksonville, Fl, Us

Consumer information and marketing services division of the Dun & Bradstreet Corporation (DNB). Donnelley Marketing had three operating units - Database Marketing, Promotional Marketing Services and Catalog Marketing with over 3,000 employees in 10 states throughout the United States. All three units leveraged the company-owned proprietary consumer geo-demographic-lifestyle database of over 100 million U.S. households.

Jacksonville, Fl, Us

Dun & Bradsteet Corp. (Public holding company with 35 operating divisions and $5 billion+ revenue)Provided financial planning and analysis support for this $5 billion public (DNB) information conglomerate’s chief financial officer. DNB was the predecessor holding company (with 35 operating units) of the much smaller current firm using the same name. Managed comprehensive ongoing analysis of division budgets, forecasts and operating results, including advanced technology investment projects as well as investor relations presentations. Largest operating divisions included ACNielsen, Nielsen Media, IMS Health, RH Donnelley, Moody's, Official Airlines Guides, Technical Publishing, McCormack & Dodge Software, Interactive Data Corporation and D&B Credit Services.

Dublin 2, Ie

Consulting project experience includes information strategy development, process review, business systems design, technical architecure design, real time network communications protocols and systems programming. Clients included General Electric, Marsh & McLennan and Pitney Bowes.

Mba, Finance

Ba, Economics