Director Of User Experience
Current
Mar 2024 - Present
AeroLeads people directory · profile
Frank Erf Email & Phone Number
Director of User Experience
at
My Wine Guide
1 work email found
@threatmetrix.com
4 phones found area 408 and 480
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Director of User Experience
Location
Cupertino, California, United States
Who is Frank Erf? Overview
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Quick answer
Frank Erf is listed as Director of User Experience at My Wine Guide, based in Cupertino, California, United States. AeroLeads shows a work email signal at threatmetrix.com, phone signal with area code 408, 480, and a matched LinkedIn profile for Frank Erf.
Frank Erf previously worked as Sr. Director Engineering at Threatmetrix and Partner at Cnccookbook. Frank Erf holds Bsce, Computer Engineering from University Of Michigan.
Company email context
Email format at My Wine Guide
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{first_initial}{last}@threatmetrix.com
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AeroLeads found 1 current-domain work email signal for Frank Erf. Compare company email patterns before reaching out.
Profile bio
About Frank Erf
As a driver for delivery of complex, large-scale software and scalable web-facing SaaS solutions that generate profitability, I offer an extensive background in engineering leadership. I have led development for primary product suites and built high-performance teams producing software that positions companies for market leadership. Highlights include:* Instrumental in differentiating Callidus Software in SPM market, leading TrueComp Manager design and development from pre-beta utilizing 3-tier, J2EE-based architecture.* Noted for producing $10-$15M annual revenue, plus up to $250K per-deal incremental revenue with first-phase OEM analytics solution integration.* Directed creation of primary application product, attaining Gartner Market Leader rating, leveraging product suite into additional opportunities, and supporting SaaS transformation.* Adept at driving strategy and delivery of cross-platform designs for global and domestic markets, with expertise in multi-team direction, SaaS, and execution intelligence.* Trusted executive team member with focus on business competencies who enhances business image with strategic evaluation of build vs. buy decisions* Procured best-of-breed reporting, analytics, and ETL functionality, spearheading OEM product integration into product suite by cultivating vendor relationships* Drove releases for data warehouse, reporting, and analytics, plus web-based portal* Initiated time-critical OEM replacement process with rapid vendor evaluation, executive consensus, and implementation direction* Built customer loyalty with leadership role at corporate user conferences of 500+ attendees* Instituted localization/compliance according to I18N and L10NSpecialties: Scalable & Flexible Software SolutionsSaaSGrowth OpportunitiesSoftware Market Executive Team CollaborationSoftware EngineeringProduct DevelopmentSoftware Design LeadershipSoftware RequirementsIntegrationOEM Vendor RelationshipsUsability Design & Localization StandardsProject ManagementCustomer Support & SatisfactionOutsourced Team ManagementData WarehousingUsability DesignArchitectureBusiness IntelligenceFlexPHPHTMLLAMPSQLJavaC, C++
Listed skills include Saas, Enterprise Software, Web Applications, Software Development, and 33 others.
Current workplace
Frank Erf's current company
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5 roles
Frank Erf work experience
A career timeline built from the work history available for this profile.
Sr. Director Engineering
- ThreatMetrix (a LexisNexis Risk Solutions Company) provides SaaS based Fraud and Threat Detection solutions. I was recruited by the CEO to perform a ground up redesign of a limited prototype fraud data warehouse and.
- VP of Engineering for the initial portal and data warehouse projects
- Defining the 2nd Generation UX Architecture and BI requirements for the ThreatMetrix Portal including:
- User and Organizational Security
- Multi-Tenant DB and Portal Architecture
- Data Level Security and Encryption
Apr 2009 - Oct 2019
Partner
Converting G-Wizard, a large desktop based Adobe AIR application, to an iPad App. Re-architecting the underlying framework to utilize the new spark based UX components. Redesigning the user experience to look and behave like a proper iOS application.
Jul 2012 - Jun 2014
Vp Engineering
Orchestrated Callidus' Information Solutions product development:CallidusPortal - A web portal to manage security and navigation for all Callidus thin-client applications.TrueInformation - A highly scaleable reporting solution that is integrated with the TrueComp Enterprise suite to provide compensation reporting for the enterprise.TrueAnalytics - An.
Aug 1998 - Nov 2007
Software Engineer/Engineering Manager
Software Developer/Architect/Manager for Edify's Workforce Management and Electronic Banking products.
Dec 1990 - Aug 1998
1 education record
Frank Erf education
-
University Of Michigan
FAQ
Frequently asked questions about Frank Erf
Quick answers generated from the profile data available on this page.
What company does Frank Erf work for?
Frank Erf works for My Wine Guide.
What is Frank Erf's role at My Wine Guide?
Frank Erf is listed as Director of User Experience at My Wine Guide.
What is Frank Erf's email address?
AeroLeads has found 1 work email signal at @threatmetrix.com for Frank Erf at My Wine Guide.
What is Frank Erf's phone number?
AeroLeads has found 4 phone signal(s) with area code 408, 480 for Frank Erf at My Wine Guide.
Where is Frank Erf based?
Frank Erf is based in Cupertino, California, United States while working with My Wine Guide.
What companies has Frank Erf worked for?
Frank Erf has worked for My Wine Guide, Threatmetrix, Cnccookbook, Callidus Software, and Edify Corporation.
How can I contact Frank Erf?
You can use AeroLeads to view verified contact signals for Frank Erf at My Wine Guide, including work email, phone, and LinkedIn data when available.
What schools did Frank Erf attend?
Frank Erf holds Bsce, Computer Engineering from University Of Michigan.
What skills is Frank Erf known for?
Frank Erf is listed with skills including Saas, Enterprise Software, Web Applications, Software Development, Integration, Software Engineering, Cloud Computing, and Software Design.
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