- Engage with clients to comprehend their requirements, showcase design ideas, and integrate feedback- Collaborate with internal teams and external clients to generate innovative ideas and concepts- Lead brainstorming sessions to create original designs aligned with campaign objectives and client directions- Oversee multiple projects from conceptualisation through execution to final delivery

- Led design and execution of multimedia experiences, including web, mobile, and immersive environments.- Collaborated closely with the Creative Director to enhance and execute design concepts, ensuring seamless digital to immersive experiences.- Presented and advocated creative concepts to clients, securing buy-in and project approval.- Directed video filming and storyboarding for client visualisation, coordinating with motion graphic artists to produce high-quality videos.- Guided and managed cross-functional teams (designers, animators, motion graphic artists, and programmers) to ensure projects stayed on track and met deadlines.- Provided technical advice and collaborated with programmers, ensuring effective use of immersive software like Dataton - Watchout.- Led creative execution for award-winning projects, including Horizon Interactive Awards 2018 (Flyer 360+ In-capsule Experience) and 2019 (DinoQuest Exhibition).

- Designed and produced a diverse range of multimedia projects, including interactive exhibits and immersive events.- Enhanced creative concepts from the Art/Creative Director, delivering compelling visual content.- Managed entire project cycles, offering guidance to junior designers and coordinating with animators and programmers.

Specialised in event setup and operations, excelling in sound, lighting, and video equipment setup for conferences, roadshows, exhibitions, and ceremonies.