Frank Germano Email & Phone Number

Redwood City, California, US

Helping to tell the Prenuvo story across all media, touch-points, and experiences while doing everything possible to move the state of health care from reactive to proactive. This is the future we've been promised, and we're making it happen every day.

• Current clients include Neurable.io, Pixability, Inc., and others.
• Trusted source of brand design, product design, and both product and brand strategy across Fortune 50 clients and rising startups across the AdTech, FinTech, ClimateTech, and ConsumerTech sectors, most notably.
• Additionally specializing in music industry brand design, merchandising, experience design, and custom artwork for well over 50 brands and artists including: Fender Music Corporation, Sony Music, Bonnaroo, and many.
• Work published in: "Graphic Design School, The Principles and Practice of Graphic Design" Fifth Ed.; "Communication Arts, Illustration Annual 53"; and “The Stratocaster Continues: The Sixth Decade of the Fender Strat”.

Los Angeles, California, US

• Managed VideoAmp's in-house Design team (and responsible for over 30 external resources) responsible for envisioning, crafting, and telling VideoAmp’s core brand story across all end-points including: all external.
• Proud to be part of the core leadership team responsible for taking the company from a $100MM+ valuation to a $1.4B+ valuation and unicorn status in the fall of 2021.
• Brought User Experience Research (UXR) to the company complete with: best practices, predictable testing, quantitative and qualitative methodologies, and put in place an ongoing data based customer feedback loop.
• Increased the power of video marketing by 10x by building an in-house video production discipline leveraging video as a humanizing, story telling force driving success across both external and internal communication.

Los Angeles, California, US

Los Angeles, California (Southern), US

All the places, all the time -

New York, New York, US

• Built and managed a 30+ multidisciplinary team owning design and research across Oath’s (the combined Aol, Yahoo!, Verizon) internet advertising platform products generating over $5B in revenue.
• Established the first UXR practice and regular customer testing and feedback loop for the Aol Ad Platform.
• Created a wholly new design language, design paradigms, and championed a new component based UI engineering process that allowed the platform experience to scale consistently and effectively across some 300 engineers.
• Joined Millennial Media, Inc. Feb., 2015 as Director of Product Design and joined AOL via acquisition at the end of 2015.

Redmond, Washington, US

• Responsible for all design decisions within Microsoft Excel across all screen sizes, platforms, and operating systems (including: Windows, iOS, Android, and all web based versions) across a user base estimated at well.
• Worked in partnership with Excel’s Global Program Manager, a 500+ person program and engineering team, and all members of the greater Microsoft Office product suite to ensure consistency, completeness, delivery, and.
• Collaborated with other design and studio teams across Microsoft to envision and extend new ways of utilizing Excel as an interface for other Microsoft technologies and an extension to a full consumer and enterprise.

Boston, MA, US

• Built Visible Measure’s first multi-disciplinary UX team impacting and serving all corporate customers including: product, sales, engineering, marketing, client services, and research.
• Responsible for all brand marketing and design in addition to all product design including the Viewable Media DSP Ad Platform, all reporting products, and advanced custom ad solutions for tier 1 agencies.

Sunnyvale, CA, US

• Key member of Yahoo!’s executive level video strategy and planning team, and owner of Yahoo!'s internal UX standards
• Created new interaction standards and technology solutions resulting in gains of 50%+ in daily editorial efficiency across all Yahoo! sites globally
• Director of Product Design for Maven Networks, acquired by Yahoo! In February 2008.

Boston, Massachusetts, US

• Chartered SeaChange’s first user experience team providing graphic design, user interface design, information architecture, engineering, and domain consulting for SeaChange’s globally distributed engineering.
• Directly responsible for the company’s first $2M investment in internet based content distribution.
• Proud to have been part of the team that created the first ever Video on Demand Programmatic Ad Insertion product

Consulting services specializing in design management, interactive strategy, marketing strategy, communications management, and graphic/interaction design services for various clients.

US

Creation and implementation of new brand initiatives and communications, including identity standards, marketing materials, advertising, and public relations strategies.

Houston, Texas, US

Owned and crafted standards for web, print, advertising, and user interface design primarily for HP’s Worldwide Enterprise Software Group (comprised of engineering, sales, training, and technical marketing departments.) Built and managed a multi-disciplinary services team specializing in design, development, multimedia, and usability, with deliverables.

Responsible for the design and production of all marketing materials produced in-house including: web design, promotional print materials, advertising, and trade show support. Also responsible for interaction and visual design across MediaStream’s e-commerce product lines.

B.S., Graphic Design

Implementing Strategy