Frank T. Email & Phone Number

• Collaborate and maintain relationships with leading influencers in gaming, tech, lifestyle, and food.
• Streamline contract creation by using negotiation insights to refine templates, boosting efficiency by 50%.
• Negotiate influencer contracts for campaigns with budgets ranging $10K to $250K, optimizing spend for ROI.
• Create post-campaign reports using social media analytics to refine future strategies and creative direction.Brands I work with: Lenovo, Microsoft (Windows 11), Logitech, Logitech G, OnePlus, Reynolds, Sprouts Farmers.

• Collaborated with clients to establish timelines, strategize content, and secure approvals.
• Led 40+ influencers across 7 campaigns, resulting in over 100 social media assets.
• Leveraged influencer content for paid ads, hitting top 25% in impressions and clicks in the consumer electronics category on TikTok.
• Syndicated influencer content to retail product pages, resulting in a 58% lift in daily unit sales across Logitech ASINs and a 182% conversion rate lift across Emergen-C Kidz retailers.Brands I worked with: Lenovo.

Los Angeles, California, United States

• Brainstormed content ideas, executed tests, and analyzed metrics weekly to boost overall engagement.
• Grew Lumin’s Instagram following from 333K to 358K and Meridian’s from 105K to 157K.
• Designed social assets weekly to promote sales, giveaways, and press features, using Adobe Creative Suite.
• Managed gifting and paid campaigns with 100+ influencers across Instagram, TikTok, and YouTube.

Los Angeles, California, United States

• Spearheaded content creation for TikTok and grew Lumin’s TikTok following from 0 to 9K.
• Grew Lumin’s Instagram following from 170K to 333K and Meridian’s from 3K to 105K.
• Crafted copy for daily Instagram Stories, boosting published stories by 140% and impressions by 44%.
• Repurposed user-generated content (UGC) weekly to enhance community engagement and social proof.

Los Angeles, California, United States

• Advertised photography services through various social media platforms
• Offered portrait photography services to graduating seniors at UCLA
• Completed a fashion photography project for a client’s GoFundMe campaign
• Worked on personal projects such as an art exhibition for the UCLA communityMy portfolio: https://frankfromheadtoto.wixsite.com/home

Greater Los Angeles Area

• www.cozierstudios.com | Sustainably-made candles
• Produced written and visual content which fit brand voice and aesthetics
• Designed promotional emails and email newsletters with Mailchimp
• Created monthly content calendars and monitored analytics through Later
• Conducted competitive research in order to develop creative strategies
• Updated e-commerce site with new products and blog posts through Shopify

Greater Los Angeles Area

• Edited photographs for e-commerce website, social media, and email marketing
• Designed banner ads, Facebook/Instagram ads, and Pinterest ads, which fit brand image
• Crafted Instagram Stories promoting giveaways, product launches, and UGC
• Scheduled posts and tracked Instagram analytics through Dash Hudson
• Researched influencers and assisted with marketing loans/gifting

Greater Los Angeles Area

• Documented events in the UCLA and Westwood community
• Wrote captions for photographs in the newspaper and website
• Created my own fashion photo galleries called Fashion Friday
• Mentored new photography interns during their first photoshoots

Greater Los Angeles Area

• Posted daily on social media platforms including Instagram and Facebook
• Sourced content about news and trends within the beauty community and industry
• Researched potential influencers to help grow and promote Pomily
• Collaborated on projects with UCLA Beauty and Cosmetics to increase brand awareness
• Created my own content about skincare for Pomily’s website

San Diego, California

• Applied different teaching techniques and communicated information in different ways
• Accurately graded homework and classwork
• Kept constant communication with the instructor regarding student performance
• Worked in the early learner program to promote student progress in reading, writing, and math