Head of Licensing Acquisition and SalesBrand managing from strategy, creative development, & deal acquisition to marketing & retail sell-in management

Leveraged various growth strategies & tools including social media, email marketing, presentations, and peer & faculty member networking to grow the user base & awareness of brand & increase user acquisition• Strategically assessed growth & performance metrics to improve, change and/or help design new growth strategies

Operation of a 100-member organization to develop members academically, professionally, & culturally by guiding a 14-member Executive Board to execute the organization’s mission & goals• Liaison for other student organizations, university partners, & corporate sponsors• Created a mentorship program for members to get hands-on experience with industry professionals• Facilitated club meetings in collaboration with corporate partners such as Dell & PetCo to provide networking & recruiting opportunities to members• Ensured workshops & events for HBSA members to build their leadership skills, personal brand & knowledge

Initiated marketing campaigns that engaged our audience of 1000+ followers on Instagram & other social media platforms. Utilized our creative efforts to market our brand positioning through interactive stories, posts, videos, & podcast• Served as mentor to incoming freshman & transfer students

Study Abroad• Hands-on cultural immersion & insight into the innerworking of international business across Vietnam, Thailand, Laos, Cambodia and South Korea. Bolstered my leadership, cultural literacy & enhanced my business skillset on a global scale.• Networked with industry professionals as well as fellow international business students throughout South East Asia, creating vital connections & ultimately elevating my professional network and identity as a global citizen.

Co-founded UofA’s very 1st JASA Chapter. Collaborated with Executive Board to strategize creative & engaging meeting ideas that significantly bolstered weekly meeting attendance by 25% over the course of 4 months.• Organized & raised over $3,000 worth of fundraising in partnership with local businesses.Instagram : https://lnkd.in/gMGw2-Fg

Chosen to join a highly coveted cohort of 60 out of over 1600 applicants. SHPEP is an Intensive Academic Enrichment program at UCLA focused on self-development, analytical & statistical refinement.