Frank Yoo

Frank Yoo Email and Phone Number

Co-founder at Big Basin Labs - Hiring UI focused iOS & Design Engineers. Message me! @ Big Basin Labs
About Frank Yoo

A proven design executive and UX specialist with a track record of building resilient teams and creating high-craft software products for a broad range of consumer, enterprise, and developer segments. Background is anchored in user-centered design with a portfolio that spans crypto/web3, ride-sharing, on-demand marketplaces, social, consumer content, and both ad-driven and subscription-based businesses.

Frank Yoo's Current Company Details
Big Basin Labs

Big Basin Labs

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Co-founder at Big Basin Labs - Hiring UI focused iOS & Design Engineers. Message me!
Frank Yoo Work Experience Details
  • Big Basin Labs
    Co-Founder
    Big Basin Labs Aug 2024 - Present
    We're hiring. Product is in stealth. Small team of A-players. Competitive comp. Full benefits (US). No bureaucracy. On-site preferred (SF Bay Area), remote considered. Message me!- Design Engineer (mobile + web)- Front-end Engineer (iOS + web)
  • Self-Employed
    Lp / Angel Investor / Advisor
    Self-Employed Jan 2019 - Present
    xAI (artificial intelligence)Plasmic (software)Vertosa (cannabis)Bio2 Technologies (biotech/therapeutics)
  • Nextdoor
    Vp Of Design & Research
    Nextdoor Mar 2023 - May 2024
    San Francisco, California, Us
    Led product design, design system, UX research, and brand creative functions across all core products, including consumer, revenue/ads, growth, gen AI, and "Next Nextdoor" innovation workstreams. Launched a modern ads manager, set direction for 2024-2025 strategic roadmap, initiated and shipped in-product CSAT to augment product insights, rebuilt the design + UXR practice, and stabilized org operations.
  • Coinbase
    Vp Of Design And Research
    Coinbase Jun 2020 - Dec 2022
    Remote First, Us
    Built and led a global UX organization across Product Design, UX Research, Design Systems, Visual Design, Illustration, Motion, and Content Design. Grew the team 6x, 25 to 150+ people across US, Canada, EMEA, APAC, and India regions. Strategic partner to product, engineering, marketing, and business functions across the full product portfolio. Consistently delivered high-craft customer solutions, advancing the mission to increase economic freedom and improve the state of Crypto and Web3 UX.
  • Google
    Director Of Ux
    Google Sep 2018 - Jun 2020
    Mountain View, Ca, Us
    As Director of Design at Google, I oversaw a global organization across UX design, UX research, UX engineering, and UX writing for the Google Workspace (formerly G Suite) Communication apps. Product and team scope included:• Gmail• Chat• Meet (video conferencing)• Voice• Calendar• Groups• Tasks• Jamboard and meeting hardware• Google+ / Currents• Emerging enterprise solutions
  • Lyft
    Director Of Design
    Lyft Feb 2014 - Sep 2018
    San Francisco, Ca, Us
    As employee #20 at Zimride (forerunner to Lyft), I was a member of the small, founding team that built and shipped version 1 of the Lyft product, including the passenger and driver experiences, as well as the operations backend.I led teams across Core Passenger, Autonomous UX, Growth UX, Enterprise Solutions, and emerging transportation use-cases. My teams built cross-platform consumer and enterprise facing applications and marketplace experiences to serve the company mission to improve lives with the world's best transportation. I focused on building high-performing teams that were culturally healthy and productive, that balanced business impact with quality of execution.Throughout my tenure, I assumed multiple roles and contributed to the company's success at every stage of growth:I was the first product manager, the second designer, and the first design leader.I scaled the design organization from 2 to 15, and then again from 25 to 50+.I've built 8 design teams–including product focused, speciality skills, and design systems–the UX research team, and closed our first 2 design VPs + backfilled 1 VP.I also led the effort to cultivate and grow the team personnel not just for coverage, but to augment team capability and impact, while continuing to evolve the incredible design team culture.
  • Lyft
    Head Of Design (Interim Vp)
    Lyft May 2017 - Nov 2017
    San Francisco, Ca, Us
    Interim VP of Design, managing operational stability and process, cross-organization alignment, and growing the team by 2x in 7 months. Also, a leading stakeholder and participant in the search and recruitment of a permanent VP of Design. During this time, I was accountable for my existing responsibilities as Design Director and low-level team execution across 6+ design teams, UX research, and design operations.
  • Lyft
    Head Of Design & Mobile Product
    Lyft Mar 2012 - Jun 2014
    San Francisco, Ca, Us
    Product Management Lead & Head of Design responsible for mobile strategy, feature priorities, resource management, UX design, scaling the team, and overall product execution of Lyft mobile apps for iOS and Android. I led teams that included design, mobile engineering, and QA, while generating the mobile product roadmap, triaging user feedback, and leveraging business metrics to prioritize features that enabled Lyft to scale, maximize driver efficiency, and ensure passengers had a frictionless experience with the apps.
  • Lyft
    Head Of Design & Mobile Product
    Lyft Dec 2011 - Mar 2012
    San Francisco, Ca, Us
    Leading mobile product management and mobile UX design for Zimride, Inc., the product and company the preceded Lyft. Zimride was a ridesharing community and collaborative consumption startup based in San Francisco, CA. Oversaw product, design, and brand towards shipping Lyft: On-Demand Ridesharing for iPhone & Android, and Zimride for Mobile Web & iPhone.
  • Linkedin
    Mobile Ux Design Lead
    Linkedin Apr 2010 - Dec 2011
    Sunnyvale, Ca, Us
    Mobile UX lead, responsible for application design strategy and product design execution. Overhauled and shipped completely new versions of the LinkedIn mobile experience for iPhone, Android, and Mobile Web in August 2011.
  • Yahoo!
    Staff Ui Designer
    Yahoo! Dec 2004 - Mar 2010
    Sunnyvale, Ca, Us
    User experience design lead on multiple high-traffic properties including, My Yahoo!, Yahoo! homepage (www.yahoo.com), Yahoo! Personals, and other cross-property collaborations.

Frank Yoo Skills

User Experience User Interface Design User Experience Design Mobile Applications User Interface Product Design Web Design Product Management Mobile Devices Mobile Internet Start Ups Mobile Design Photoshop Interaction Design Android Agile Methodologies Product Development Creative Direction Iphone Ios Illustrator Ipad Management Design Strategy Project Management Product Strategy Business Strategy People Management People Development User Centered Design Art Direction Visual Design Information Architecture User Research

Frank Yoo Education Details

  • University Of California, Berkeley
    University Of California, Berkeley
    Environmental Sciences
  • Codepath
    Codepath
    Swift For Designers

Frequently Asked Questions about Frank Yoo

What company does Frank Yoo work for?

Frank Yoo works for Big Basin Labs

What is Frank Yoo's role at the current company?

Frank Yoo's current role is Co-founder at Big Basin Labs - Hiring UI focused iOS & Design Engineers. Message me!.

What is Frank Yoo's email address?

Frank Yoo's email address is fr****@****ail.com

What is Frank Yoo's direct phone number?

Frank Yoo's direct phone number is +173434*****

What schools did Frank Yoo attend?

Frank Yoo attended University Of California, Berkeley, Codepath.

What skills is Frank Yoo known for?

Frank Yoo has skills like User Experience, User Interface Design, User Experience Design, Mobile Applications, User Interface, Product Design, Web Design, Product Management, Mobile Devices, Mobile Internet, Start Ups, Mobile Design.

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