General Manager
CurrentIntegration of ACE Winches business into Ashtead Technology business following acquisition Nov 2023.
Nov 2023 - Present
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Fraser Anderson Email & Phone Number
General Manager
at
Ashtead Technology
1 work email found
@ace-winches.co.uk
2 phones found area 784
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
General Manager
Location
Houston, Texas, United States
Company size
Who is Fraser Anderson? Overview
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Quick answer
Fraser Anderson is listed as General Manager at Ashtead Technology, a with 118 employees, based in Houston, Texas, United States. AeroLeads shows a work email signal at ace-winches.co.uk, phone signal with area code 784, and a matched LinkedIn profile for Fraser Anderson.
Fraser Anderson previously worked as General Manager at Ace Winches and Proposals/Commercial Manager at Ace Winches. Fraser Anderson holds Beng Honors, Mechanical Engineering from The University Of Edinburgh.
Company email context
Email format at Ashtead Technology
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{first}.{last}@ace-winches.co.uk
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Profile bio
About Fraser Anderson
Unfortunately I don't have any fancy hobbies to write about here. I never almost became a professional football player, or got a handicap in golf.I have however been very fortunate to get to travel the world, growing up in various oil industry hotspots including Houston, London, Singapore, Dubai and of course Aberdeenshire. Somehow life seems to be repeating itself, and in my career I ended up back in Aberdeen and now back to Houston! Fortunately with work I get to occasionally visit some of the other places I've lived, and it is great seeing how things have changed, certainly some have changed a lot more than others.One of the best parts about living around the world was being able to travel around each of the different regions and experiencing a wide range of cultures. One region I've not seen much of is South America and a tour across a few countries there is definitely on the bucket list. It feels a bit closer to reality now we life in the USA, although our young children could be the blocker for a few years yet.Being an ex-pat shaped who I am today. Watching old home videos is always a laugh getting to hear all the different accents I've had. Within about 3 years I went from broad Scottish, into Londoner, into strong Texan y'all! My eldest child had just begun to speak and get his own little Scottish accent, but after a couple of months in Texas there's already the Texan twang coming through.I don't think anyone was surprised when I decided I wanted to be an engineer after growing up surrounded by the oil industry and seeing the benefits of an ex-pat life. So university brought me back to Scotland to study as a Mechanical Engineer at Edinburgh, and since qualifying moved back up to rural Aberdeenshire to my original hometown to work at ACE Winches as an engineer. Paying homage to one of my idols, "I'll be back" is a fitting phrase for coming full circle back to where it all began. In July 2022 I received my first overseas posting back to Houston with the family, just like we did when I was 8 years old.In Aberdeenshire, I ended up settling down with a local girl whose father was a photographer and took a baby photo of me over 35 years ago (serendipity??).My life now revolves around my young boys and my dog (and wife) and squeezing in a holiday whenever possible!This is a little bit about my life story, and I'd like to hear about yours, so I look forward to connecting with you.
Listed skills include Engineering, Energy, Petroleum, Gas, and 11 others.
Current workplace
Fraser Anderson's current company
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Ashtead Technology
6 roles
Fraser Anderson work experience
A career timeline built from the work history available for this profile.
General Manager
General Manager for Americas business unit:- Relocation of family to USA from UK for the role.- Oversee day to day operations/projects.- Responsible for managing the strategic and tactical business pursuit process in the region.- Define and drive the regional growth strategy, focusing on delivering profitable new business.- Manage customer relationships and lead the implementation of sales and business development activities across the region.- Manage protocols… Show more General Manager for Americas business unit:- Relocation of family to USA from UK for the role.- Oversee day to day operations/projects.- Responsible for managing the strategic and tactical business pursuit process in the region.- Define and drive the regional growth strategy, focusing on delivering profitable new business.- Manage customer relationships and lead the implementation of sales and business development activities across the region.- Manage protocols, standards, methods, processes and KPI’s, monitoring and conducting periodic reviews and evaluations.- Manage project commercial and contractual risk.- Oversee the execution of project work scopes and lead the delivery of projects and contracts acting as the focal point of customer contact in the region.- Responsible for the region budgets and P&L.- Set up and management of local supply chain.- Attend industry exhibitions and conferences to increase company profile, meet new potential clients, and enter into new potential markets. Show less
Jul 2022 - Dec 2023
Proposals/Commercial Manager
- Primary role was to ensure quality competitive tenders, bringing innovative ideas to solve client problems to the table, and maintaining our client-centric focus- Management of 5x direct reports – 4x Proposals Engineers and 1x Business Admin- Team processes approx 1400 enquiries per year, handling all technical and commercial aspects- Regularly attend client meetings to support the sales team both technically and commercially- Attend industry exhibitions representing ACE… Show more - Primary role was to ensure quality competitive tenders, bringing innovative ideas to solve client problems to the table, and maintaining our client-centric focus- Management of 5x direct reports – 4x Proposals Engineers and 1x Business Admin- Team processes approx 1400 enquiries per year, handling all technical and commercial aspects- Regularly attend client meetings to support the sales team both technically and commercially- Attend industry exhibitions representing ACE globally (OTC Houston USA, ADIPEC Abu Dhabi, All Energy Glasgow, Subsea Expo Aberdeen, and Offshore Europe Aberdeen)- More commercially focused role, with more review and input on risks and contractual areas- Provide technical advice across the business- Promoted 1x team member to a more senior position, to free up my time to support business strategic activities as part of the business Senior Management Team- Work on business strategy activities, with a focus on growth – internationalization, diversification (focus on Renewables market), business improvements, ESG, etc- Investigation and creation of business plans for setting up strategic business hubs in key growth areas, specifically UAE and USA, and presented to shareholders for approval (in 2022 both regional hubs were approved and process begun) Show less
Nov 2019 - Jul 2022
Technical Proposals Lead
- Taking on more responsibilities and becoming the main focal point for the heavily technical major projects- Increase in client exposure- Travel to vessels/platforms to perform site surveys- Representing ACE at industry exhibitions- More company responsibilities such as reviewing internal processes, budgeting, planning, and recruitment
Mar 2012 - Nov 2019
Sales Proposals & Technical Support Co-Ordinator
- Supervisory role to manage the day-to-day workload of the tendering team and support staff- Train new engineering staff into the team- Review and approval of others work prior to submission to ensure accuracy, consistency and professionalism
Apr 2013 - Feb 2014
Graduate Applications Engineer
- Generally this role was technical support for the sales team- Prepared technical/commercial proposals- Creation of project budgets for bids- Technical clarifications with clients, both by documents and in person in meetings
Apr 2012 - Apr 2013
Team & coworkers
Colleagues at Ashtead Technology
Other employees you can reach at ashtead-technology.com. View company contacts for 118 employees →
JN
Justin Naylor
Colleague at Ashtead TechnologyKaty, Texas, United States
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SR
Scott Robbie
Colleague at Ashtead TechnologyWesthill, Scotland, United Kingdom
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MP
Michael Potier
Colleague at Ashtead TechnologySt Martinville, Louisiana, United States
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AC
Amanda Clements
Colleague at Ashtead TechnologyHouston, Texas, United States
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LR
Lauren Rae
Colleague at Ashtead TechnologyGreater Aberdeen Area, United Kingdom
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AC
Alpz Conz
Colleague at Ashtead TechnologyUnited Arab Emirates
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SS
Scott Stephen
Colleague at Ashtead TechnologyAbu Dhabi, Abu Dhabi Emirate, United Arab Emirates
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AS
Andrew Storey
Colleague at Ashtead TechnologyAberdeen, Scotland, United Kingdom
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MK
Maciej Kaszowski
Colleague at Ashtead TechnologyAberdeen, Scotland, United Kingdom
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NC
Nela Cortez
Colleague at Ashtead TechnologyUnited Arab Emirates
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Justin Naylor
Colleague at Ashtead TechnologyKaty, Texas, United States
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SR
Scott Robbie
Colleague at Ashtead TechnologyWesthill, Scotland, United Kingdom
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MP
Michael Potier
Colleague at Ashtead TechnologySt Martinville, Louisiana, United States
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AC
Amanda Clements
Colleague at Ashtead TechnologyHouston, Texas, United States
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LR
Lauren Rae
Colleague at Ashtead TechnologyGreater Aberdeen Area, United Kingdom
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AC
Alpz Conz
Colleague at Ashtead TechnologyUnited Arab Emirates
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SS
Scott Stephen
Colleague at Ashtead TechnologyAbu Dhabi, Abu Dhabi Emirate, United Arab Emirates
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AS
Andrew Storey
Colleague at Ashtead TechnologyAberdeen, Scotland, United Kingdom
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MK
Maciej Kaszowski
Colleague at Ashtead TechnologyAberdeen, Scotland, United Kingdom
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NC
Nela Cortez
Colleague at Ashtead TechnologyUnited Arab Emirates
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1 education record
Fraser Anderson education
FAQ
Frequently asked questions about Fraser Anderson
Quick answers generated from the profile data available on this page.
What company does Fraser Anderson work for?
Fraser Anderson works for Ashtead Technology.
What is Fraser Anderson's role at Ashtead Technology?
Fraser Anderson is listed as General Manager at Ashtead Technology.
What is Fraser Anderson's email address?
AeroLeads has found 1 work email signal at @ace-winches.co.uk for Fraser Anderson at Ashtead Technology.
What is Fraser Anderson's phone number?
AeroLeads has found 2 phone signal(s) with area code 784 for Fraser Anderson at Ashtead Technology.
Where is Fraser Anderson based?
Fraser Anderson is based in Houston, Texas, United States while working with Ashtead Technology.
What companies has Fraser Anderson worked for?
Fraser Anderson has worked for Ashtead Technology and Ace Winches.
Who are Fraser Anderson's colleagues at Ashtead Technology?
Fraser Anderson's colleagues at Ashtead Technology include Justin Naylor, Scott Robbie, Michael Potier, Amanda Clements, and Lauren Rae.
How can I contact Fraser Anderson?
You can use AeroLeads to view verified contact signals for Fraser Anderson at Ashtead Technology, including work email, phone, and LinkedIn data when available.
What schools did Fraser Anderson attend?
Fraser Anderson holds Beng Honors, Mechanical Engineering from The University Of Edinburgh.
What skills is Fraser Anderson known for?
Fraser Anderson is listed with skills including Engineering, Energy, Petroleum, Gas, Management, Operations Management, Negotiation, and Budgets.
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