John Iafrate

John Iafrate Email and Phone Number

Vice President, Head of Creative and Content @ The Guitar Center Company
Charlotte, NC, US
John Iafrate's Location
Charlotte, North Carolina, United States, United States
John Iafrate's Contact Details

John Iafrate work email

John Iafrate personal email

About John Iafrate

Vice President & Head of Creative of Charlotte-based LendingTree. Since joining LendingTree in 2008, I have been a leader in establishing an elite in-house agency that was instrumental in growing the company’s market cap from under $500 million to over $4 billion. As Head of Creative, I provide instrumental leadership in establishing one of the nation’s strongest financial brands and online experiences. One of my career highlights was spearheading LendingTree's national rebrand, which included the honor of being the lead designer of the nationally recognized and award-winning LendingTree logo.During my time at UNC Charlotte, I served as the president of Delta Sigma Phi Fraternity and acted as the chapter adviser for over 17 years. In my spare time, you can find me messing around with apparel design, volunteering as a track coach at Marvin Ridge MS, cooking up a storm in the kitchen, watching all types of sports, and simply enjoying life with my wife and two daughters!

John Iafrate's Current Company Details
The Guitar Center Company

The Guitar Center Company

View
Vice President, Head of Creative and Content
Charlotte, NC, US
Website:
lendingtree.com
Employees:
201
John Iafrate Work Experience Details
  • The Guitar Center Company
    Vice President, Head Of Creative And Content
    The Guitar Center Company
    Charlotte, Nc, Us
  • Lendingtree
    Vice President, Head Of Creative & Design
    Lendingtree Mar 2024 - Present
    Charlotte, Nc, Us
    Leading and executing the creative strategy that focuses on strengthening our brand, engaging consumer experiences, providing relatable and informative content, enhancing the tone of voice, and driving impactful marketing initiatives across various channels.
  • Lendingtree
    Head Of Creative
    Lendingtree Aug 2023 - Mar 2024
    Charlotte, Nc, Us
  • Lendingtree
    Senior Director, Head Of Visual Brand & Experience Design
    Lendingtree Apr 2023 - Aug 2023
    Charlotte, Nc, Us
  • Lendingtree
    Senior Creative Director
    Lendingtree Feb 2018 - May 2023
    Charlotte, Nc, Us
    Navigated the brand and managed the creative team that was instrumental in growing the company’s market cap from under $500 million to over $4 billion. Developed and grew the creative team from three employees to over 30 in under 5 years. Directed the optimization and creative execution for all online experiences through both design and development, attributing to multi-million dollars of increased revenue. Led the charge on the LendingTree rebrand in terms of consumer testing and design, as well as the implementation and coordination of a highly successful companywide launch. I proudly designed the LendingTree logo.
  • Lendingtree
    Creative Director
    Lendingtree May 2015 - Feb 2018
    Charlotte, Nc, Us
    Design and produce highly visual and coherent user interfaces in terms of design, functionality and an overall understanding of our businesses. Brand development, strategy, online marketing and implementation across all Tree.com businesses.
  • Lendingtree
    Senior Creative Manager
    Lendingtree Sep 2012 - May 2015
    Charlotte, Nc, Us
    Design and produce coherent user interfaces using design, functionality and best practices of the business. Brand development, strategy, online marketing and implementation across all Tree.com businesses.
  • Lendingtree
    Senior Designer & Developer
    Lendingtree Apr 2008 - Sep 2012
    Charlotte, Nc, Us
    Design and produce websites that look great and are easy to use. Help our consumers understand our business and use our products by creating intuitive UI surrounded by beautiful design.
  • Unc Charlotte College Of Arts + Architecture
    Advisory Board, College Of Arts+Architecture
    Unc Charlotte College Of Arts + Architecture Mar 2022 - Present
    Charlotte, North Carolina, Us
    Advisory board assembled with the goals of setting the mission of the College, while establishing its foundation as a prominent city influence through support, outside perspective, innovative ideas, and relevant partnerships.
  • Realestate.Com
    Senior Designer
    Realestate.Com Apr 2008 - Oct 2010
    Seattle, Wa, Us
  • Burke Communications
    Senior Designer
    Burke Communications Mar 2006 - Apr 2008
    Charlotte, Nc, Us
  • Tivoli Partners | Integrated Marketing Agency
    Web/Graphic Designer
    Tivoli Partners | Integrated Marketing Agency May 2003 - Mar 2006
    Charlotte, North Carolina, Us

John Iafrate Skills

Advertising User Experience Email Marketing Web Design Online Advertising Online Marketing Creative Direction Leadership User Interface Design Seo Digital Marketing Web Analytics Social Media Css Sem Direct Marketing Brand Development Html Social Media Marketing Cascading Style Sheets Art Direction Search Engine Optimization

John Iafrate Education Details

  • University Of North Carolina At Charlotte
    University Of North Carolina At Charlotte
    Art & Design

Frequently Asked Questions about John Iafrate

What company does John Iafrate work for?

John Iafrate works for The Guitar Center Company

What is John Iafrate's role at the current company?

John Iafrate's current role is Vice President, Head of Creative and Content.

What is John Iafrate's email address?

John Iafrate's email address is jo****@****ree.com

What schools did John Iafrate attend?

John Iafrate attended University Of North Carolina At Charlotte.

What skills is John Iafrate known for?

John Iafrate has skills like Advertising, User Experience, Email Marketing, Web Design, Online Advertising, Online Marketing, Creative Direction, Leadership, User Interface Design, Seo, Digital Marketing, Web Analytics.

Who are John Iafrate's colleagues?

John Iafrate's colleagues are Jeannette G Gold, Aleisha Hellinger, Rasagna R, Ken Payton, Kelly Krieger, Obdulia Kerr, Krusha S..

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