Fred Bianchi Email & Phone Number

Milford, CT, US

Stamford, Connecticut, US

·Responsible for managing BlueTriton Portfolio of Regional Spring Water Brands, National Brands (Pure Life, Splash, Saratoga, Ac+ion) to develop account sell in strategy and manage relationship for growing the ecommerce business with Amazon Core & Amazon Fresh stores.·Develop and deliver selling presentations that implement customer sales plans, including.

New York City, NY, US

• Responsible for driving sales, achieving EBIT goals, and delivering a mutually profitable business relationship within the department store channels by setting and implementing strategies that support the brand.
• Oversees total accounts for day-to-day sales, tracking order files, developing go-to-market strategy, and growing market share through white space product and price, in-store merchandising and store execution.

New York City, NY, US

• Responsible for the overall business plan for Heritage Sportswear brands (IZOD, Van Heusen, Bass, Arrow), including cross-channel strategy, sales data analysis, and in-depth reporting on monthly and annual wholesale.
• Oversaw eCommerce accounts, including Amazon, Walmart, Kohl’s & JC Penney, totaling $100M in shipments with a 45% CAGR.
• Led a team of four, including two account executives, a website merchandiser and content coordinator, to support and optimize growth within the sportswear categories across multiple brands.
• Managed buying processes across multiple divisions to ensure proper assortment build out, and developed Omni account strategy, working closely with the account executives across all tiers of business on communication.
• Held operational responsibilities, such as product content, photography and inventory forecasting to align with the wholesale buying and supply chain process.

New York City, NY, US

• Appointed to a newly created position to lead the corporate initiative behind growing the digital business, reporting to the SVP of Planning for the Heritage Sportswear division.
• Created and streamlined a process to leverage across all eCommerce accounts which included photography, development of product content copy, marketing campaigns and product strategies.
• Managed the day-to-day of Amazon and pure-play businesses of $50M in annual shipments, driving assortment strategies, marketing initiatives, inventory management and competitive pricing while tracking toward a.
• Developed assortment strategies that focused growth on items key to increasing productivity.
• Led a team of two that included an account executive and content coordinator.

New York City, NY, US

• Responsible for managing the Kohl’s account, totaling $80M in annual shipments, while establishing strong retail relationships with buying teams and management to create and execute seasonal business plans.
• Developed regional and national assortments by classification to align with divisional merchandising and sales goals, and partnered with retail planning on account OTBs to ensure sales and shipments were on seasonal.
• Analyzed weekly, monthly and quarterly sales recaps to assess risk and opportunities to track to financial budget plans, and completed frequent competitive analysis (eCommerce and brick-and-mortar) to ensure price and.
• Managed internal financial shipping estimates, order files, profitability results and retailer's open to buy.