Brand Marketing Manager
Current1. Responsible for developing marketing plans, supervising the planning process, evaluating and summarizing market effects, organizing more than 200 marketing activities, achieving a conversion rate of more than 5%.2. Trained more than 100 employees in 23 stores about steinway piano's history, patent characteristics and sales skills, and helped other stores to increase sales by more than 30%.3. Built a new Tiktok account and increased the number of followers from 0 to 12 thousands by the the self-produced content. 123 thousands likes were given to one single popular videos and over 5 million exposure.4. Responsible for the daily retail and after-sale support. Through professional and personalized service, the personal sales volume has exceeded 6 million.