Fred Robinson Jr.

Fred Robinson Jr. Email and Phone Number

Senior Business Development Manager @ Washington, DC, US
Washington, DC, US
Fred Robinson Jr.'s Location
Washington DC-Baltimore Area, United States
Fred Robinson Jr.'s Contact Details
About Fred Robinson Jr.

Hi LinkedIn Community, It's Fred Robinson, Jr., Welcome to my LinkedIn Profile!I am an accomplished and results-driven executive with an extensive background in driving multi-million-dollar revenue growth and spearheading business development initiatives across diverse industries. My career is marked by a strong ability to forge C-suite relationships and execute innovative multi-media marketing strategies that propel organizational success.With a proven history of directing growth initiatives and consistently exceeding targets, I have generated significant revenue streams in competitive markets. I am a highly proficient in leveraging both traditional and digital media platforms to create impactful marketing communication strategies that not only enhance business growth but are also effective in developing political and issue-oriented media campaigns.My stellar record in cultivating and maintaining high-value client relationships has consistently resulted in major contract wins. As a seasoned professional in managing multi-million-dollar budgets and developing effective outreach programs, I have positioned organizations as industry leaders capable of reaching diverse audiences.Recognized for applying over three decades of expertise, I have successfully identified untapped market opportunities and created innovative revenue streams, driving organizational growth in both for-profit and non-profit sectors.Let’s connect and explore how my strategic acumen and leadership can drive transformative growth and market leadership for your organization.

Fred Robinson Jr.'s Current Company Details
National Strategies Media, Division of Studio City

National Strategies Media, Division Of Studio City

Senior Business Development Manager
Washington, DC, US
Fred Robinson Jr. Work Experience Details
  • National Strategies Media, Division Of Studio City
    Senior Business Development Manager
    National Strategies Media, Division Of Studio City
    Washington, Dc, Us
  • Uso
    Corporate Development Officer, Development & Corporate Alliances
    Uso 2019 - 2024
    Arlington, Virginia, United States
    As the Business Development Officer at USO, Inc., I lead the development and implementation of innovative business development strategies to effectively sell and promote USO program and event sponsorships nationally, with scalability for international markets. I specialize in cultivating sponsorships and partnerships, working closely with C-suite executives to enhance program funding and support for service members and their families. My role involves executing detailed presentations and proposals to potential sponsors, clearly communicating the value and impact of supporting USO programs.Key Accomplishments:• Strategic Business Development: Business Development Officer with the first new business development division at USO since 2023, tasked with creating and managing a prospect portfolio capable of generating over $1M annually in new business donor contributions, aligning with the organization’s strategic goals and financial targets.• Partnership Development: Secured high-level partnership support for various USO initiatives, leveraging advanced networking and relationship management skills to enhance program funding and operational scope.• Fundraising Excellence: Achieved record-breaking sponsorship sales for the 2020 USO Washington-Baltimore Region Annual Awards Dinner, raising $1.6M in contributions. This effort significantly enhanced the event's success and extended its reach, contributing to a greater impact on the supported community.
  • Full Spectrum Enterprises, Llc
    Business Development & Marketing Communications Consultant
    Full Spectrum Enterprises, Llc 2018 - 2019
    National Harbor, Maryland, United States
    As a Business Development & Marketing Communications Consultant at Full Spectrum Enterprises, LLC, I led the strategic expansion of new business avenues while also securing and enhancing existing client portfolios to drive significant revenue growth. I crafted and executed comprehensive marketing communication strategies, seamlessly integrating traditional media with contemporary digital and social media platforms to maximize both reach and impact. My role involved fostering robust relationships with both new and existing clients, ensuring their continuous engagement and satisfaction with our services.Key Accomplishments:• Emerging Business Opportunities: I proactively identified and capitalized on emerging business opportunities through detailed market analysis, aligning our services with market demands and trends.• Increased Brand Recognition: I significantly amplified client visibility and market penetration through targeted marketing initiatives, boosting brand recognition and client acquisition.• Sector Entry and Expansion: I positioned clients to capitalize on lucrative public and private sector contracting opportunities by leveraging established business relationships and in-depth market insights. This strategic positioning facilitated successful entry and expansion within targeted sectors, enhancing client success and profitability.
  • Abc-Tv Washington
    Marketing Consultant
    Abc-Tv Washington 2015 - 2018
    Arlington, Virginia
    As a Marketing Consultant for ABC-TV, I spearheaded the development of new business opportunities for WJLA/ABC-7, News Channel 8, and Sinclair Digital Solutions. My role involved leveraging both existing and burgeoning business relationships to drive television and digital new business sales, consistently meeting and surpassing set budgets for business growth. I specialized in nurturing and expanding client relationships by providing bespoke multi-media marketing solutions tailored to specific business needs and goals.Key Accomplishments:• Strategic Media Planning: I optimized client communications and marketing objectives by strategically establishing both digital and traditional media plans, ensuring a cohesive approach to client marketing strategies.• Top New Business Performance: I achieved recognition as the second top new business biller within the company by generating $350K in new business revenue during the second quarter of 2016, demonstrating exceptional sales acumen and strategic insight.• Client Engagement and Satisfaction: I enhanced client engagement and satisfaction by advocating for and implementing integrated digital and traditional media communication strategies, which were meticulously tailored to meet diverse client objectives and enhance their marketing impact.
  • Cbs Radio Washington
    Director Government/Political/Issue Marketing
    Cbs Radio Washington 2014 - 2015
    Washington, D.C.
    As the Director of Government & Issue Marketing at CBS Radio Washington, I pioneered multicultural community outreach events, positioning the station as a leader in the Washington Metropolitan Area market. I crafted and implemented innovative multimedia marketing strategies that integrated social media with traditional radio platforms, effectively engaging key political organizations and stakeholders. My role included executing tailored media campaigns to address specific communication needs and analyzing market trends and competitor activities to refine CBS Radio’s strategic marketing initiatives.Key Accomplishments:• Significant Contract Wins: I secured contracts totaling $500K with prestigious clients such as the National Republican Congressional Committee and the U.S. Chamber of Commerce, substantially enhancing our market positioning.• Revenue Growth Strategy: I elevated business revenue by 30% through a groundbreaking approach that synergized social media and radio, successfully attracting traditional advertisers and expanding our client base.• Targeted Multicultural Strategy: I exceeded financial targets by 120% during the 2014 mid-term elections by implementing a targeted multicultural strategy aimed at political and issue/advocacy campaigns, demonstrating exceptional strategic marketing acumen.
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  • Radio One, Inc
    Director Of Government & Issue Marketing
    Radio One, Inc 2009 - 2013
    As the Director of Government & Issue Marketing, I oversaw a dynamic multimedia strategy that effectively leveraged radio, television, and social media to engage African American voters during two critical election cycles. Spearheaded innovative marketing initiatives that positioned the company as a pivotal platform for African American voter outreach. My role involved collaborating with cross-functional teams to enhance the integration of diverse media channels, maximizing both reach and impact. Additionally, I conducted in-depth market analyses to tailor campaigns precisely to demographic trends and voter behavior, ensuring campaign relevance and effectiveness.Key Accomplishments:• Revenue Growth: I attained a 27% increase over the 2009 billing figures, with 85% of the revenue driven by new business initiatives, showcasing the effectiveness of the marketing strategies implemented.• Record-Breaking Contracts: I secured contracts worth over $3.5M during the 2012 general election, marking the highest revenue from an election season in the company’s history.• Enhanced Company Profile: I elevated the company's profile as a leading multimedia communication platform, which resulted in a 35% boost in new business development through strategic voter engagement campaigns.
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  • Clear Channel Communications
    Senior Account Manager
    Clear Channel Communications 2003 - 2008
    As an Account Executive at Clear Channel Radio, I spearheaded strategic campaigns that significantly increased issue advertising revenue by 43%, specifically targeting female executives in key decision-making roles. I successfully boosted WASH-FM's advertising budget by 125% through effective new business development and strategic account management. Additionally, I positioned four Clear Channel radio stations as premier multicultural platforms, streamlining campaign management processes and enhancing client investment efficiencies.Key Contributions:• Revenue Growth in Targeted Demographics: I developed strategic campaigns that notably increased issue advertising revenue by engaging key demographic groups, particularly female executives.• Substantial Budget Increase: I achieved a 125% increase in WASH-FM’s advertising budget by implementing robust new business development strategies and refining account management practices.
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Fred Robinson Jr. Skills

Advertising Digital Media Advertising Sales Broadcast Budgets Business Development Digital Marketing

Fred Robinson Jr. Education Details

Frequently Asked Questions about Fred Robinson Jr.

What company does Fred Robinson Jr. work for?

Fred Robinson Jr. works for National Strategies Media, Division Of Studio City

What is Fred Robinson Jr.'s role at the current company?

Fred Robinson Jr.'s current role is Senior Business Development Manager.

What is Fred Robinson Jr.'s email address?

Fred Robinson Jr.'s email address is om****@****rcn.com

What is Fred Robinson Jr.'s direct phone number?

Fred Robinson Jr.'s direct phone number is +130142*****

What schools did Fred Robinson Jr. attend?

Fred Robinson Jr. attended California State University, Long Beach, California State University, Long Beach.

What are some of Fred Robinson Jr.'s interests?

Fred Robinson Jr. has interest in Ventage Wine Collector, Politics, Reading, Travel, Variety Of Music Especialy New Age, Coy Fish Raiser.

What skills is Fred Robinson Jr. known for?

Fred Robinson Jr. has skills like Advertising, Digital Media, Advertising Sales, Broadcast, Budgets, Business Development, Digital Marketing.

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