Integrity Driven Sales, Marketing and Operations Specialist with more than 20 years experience helping Businesses grow. I have worked with a growth oriented Global Organization helping to drive Organic sales while linking Operations, Marketing and Sales together to drive sales cohesively. Proven success in Mergers & Acquisitions within the beverage industry {both Sale and Purchase}. Oversight on complete integration of Operations, Finance, Accounting, Marketing, Warehousing & Distribution of Merged/Acquired businesses.While spending most of my Professional Life on the Entrepreneurial side, I have successfully built a Multi-State Beverage Distribution business encompassing multiple Divisions, Teams and Distribution Centers. Additionally, I have broadened my Sales expertise from more traditional methods to e-commerce and Digital Marketing on both the B2B and B2C side. This is evidenced with my most recent experiences managing growth within the following markets: Casino and Cruise Operations, Entertainment venues, Promotional Products companies, game manufacturers and Charitable Organizations as well as Fundraising companies.Fred served as a Board Member of Filterfresh Independent Franchise Association (1997-2002)Areas of expertise include: Direct Sales, E-Commerce, UX, Digital Marketing, Operations Oversight & Management, Business Development, Strategic Marketing Plan Development and Integration, Contract Negotiation & Account Retention, Financial Analytics & Metrics, Coaching & Development.