Fred Schell Mba Email & Phone Number

Sesto San Giovanni, Milan, It

I managed 3 direct and 3 indirect reports, monitoring their performance and providing coaching, development, and training to accelerate above-average industry volume growth across 6 states. I was directly responsible for over $90M in sales within my region. I managed a $10M+ budget allocated throughout operations and business development functions. In 3 years, I was able to grow the brand 47% YoY, maximizing its visibility in Las Vegas due to its impact on a high tourism environment. Despite COVID-19 restrictions, I empowered the business to adapt quickly by shifting pricing programming focus on the retail environment, completely altering entire business model. In this role, I launched a campaign for Espolon Tequila, which achieved 30% YoY growth in 4 years. My efforts in training and developing managers enabled them to win State Manager of the Year Awards 4 out of the 9 years in that position.

Sesto San Giovanni, Milan, It

During 2-year tenure, I established SGWS as Campari National partner via national distributor consolidation model. I achieved this by building strong, mutually beneficial relationships with executive partners at SGWS, leading to new contracts and business frameworks. I Catalyzed growth in underperforming markets to outpace category after executing manpower review across U.S. markets to identify areas necessitating additional manpower to surpass sales targets

My oversight encompassed 17 states throughout my 6 years in the role with an additional 22 indirect and 3 direct reports trained to accelerate regional growth above market trends. For 4 of the 6 years, I grew my assigned territory as the #1 performing region.

SKYY SPIRITS – San Francisco, CA 2004 – 2006SALES DIRECTORHandled 4-state territory (AZ, NV, CO, and NM) with responsibility for establishing pricing in markets, forecasting monthly salesversus plan, and adapting national plans to local markets to achieve objectives. Collaborated with National Accounts team,gathered performance analytics to present to Regional VP, and compiled executive summaries on territory performance. Craftedstrategic sales plans with step-by-step action plans for team adherence. Hired, trained, and developed multi-level team members.Key Achievements:▪ Achieved highest regional growth in company for 3 consecutive years▪ Won Sales Director of the Year between 2004 and 2006▪ Expanded company’s brand presence by partnering with Trade Marketing and Marketing to identify local opportunities

Pembroke, Bm

State Manager (AZ,NM)Developed and implemented sales tactics and strategies that enabled Bacardi portfolio to outperform competitors within the territory.Built strong relationships and collaborated with key stakeholders in all areas (distributors, retailers, customers and vendors) resulting in increased brand awareness and profit growth.Utilized data analysis and market research to forecast, budget and execute sales plans to increase profits and increase value.

Responsible for calling on Off premise retail chains. Safeway, Albertson's, Sam's Club, Fred Meyer, Bashas' and Walgreens.Created new new route to market for SWS in AZ by creating and managing new convenience store division .

Bs Marketing

Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services