Fred Berns - Design Business Guru Email & Phone Number

What’s it take for design professionals to get bigger projects from better clients? What’s it take for them to differentiate themselves, substantially increase their sales, and earn the income they want and deserve?It takes the kind of marketing and sales strategies that Fred Berns shares in the coaching, copy writing, and speaking programs that he offers to interior and exterior design pros worldwide.His most comprehensive promotional service is the Marketing Partnership Program, a six month "Done for You" marketing and branding campaign in which he develops a website, blog, social media strategies, database development and more.His coaching and copy writing services help clients make a maximum marketing impact for a minimal investment of time and money.“You can't sell your services until you sell yourself,” Fred points out. “I help clients discover their ‘Only,’ brand – as in, we’re the only local design firm which…” and then help them promote that brand.”Fred presents sales and marketing programs at interior design events and horticulture industry conferences worldwide. He has been a featured speaker at interior design expos, shows, and trade group conferences, and he has spoken at numerous events for landscape professionals and garden center owners.He has been a member of ASID’s Distinguished Speakers program, and has also worked with several national home interior franchise organizations.Fred’s blog, InteriorDesignBusiness.net, reaches thousands of design professionals around the world. He also regularly writes for a variety of design and horticulture trade publications.

Listed skills include Public Speaking, Sales, Training, Marketing Strategy, and 21 others.

• Owner

  Business By Design, Incorporated

  Apr 1995 - Present

  "First and foremost, you don't sell interior design services and products. You sell yourselves."That's the theme behind the coaching, copy writing and speaking programs we provide interior design professionals worldwide.We specialize in helping interior design professionals and design industry partners increase their profits by differentiating and promoting themselves more effectively.We offer customized coaching and copy writing, as well as marketing and sales training for the interior design industry.