Fred Bernstein Email & Phone Number

Orlando, Florida, United States

RE/MAX & Plum Markets Secured professional Real Estate license to facilitate a highly unique commercial real estate and strategic partnership between a major Central Florida hospital system and Plum Market for the placement of Plum Market Kitchen and Plum Market Grocery concepts on or within the providers individual facilities or campus locations. Township of Celebration Florida Engaged to consult on and prepare presentations and key documents for the community’s 5-year strategic plan.

Orlando, Florida Area

VP Development (3yrs) - Senior team member tasked with soliciting, presenting, negotiating, and contracting corporate sponsorships and strategic sourcing partnerships for the largest USA Games in history. Team contributor to largest ever single-event funding raise. Executive Director of Health and Medical Event Services (2yrs) - responsible for the planning and execution of two key event initiatives: 1) Event-time sideline medical services at 9 sports venues); 2) volunteer medical team delivery of 13,243 free Healthy Athletes Experience medical exams to 5,000+ athletes over seven days.

Orlando, Florida

Planned, executed and managed corporate / business events and all aspects of guest engagement and sponsorship activations for 30+ annual programs across four Central Florida Counties. Negotiated event sponsorships and naming rights, hotel and vendor contracts and supervised all onsite event execution: load-in/out, AV, food & beverage, entertainment, décor, guest registration. Engaged Central Florida business and community leaders in the presentation of a broad spectrum of industry specific panel discussion corporate events and large-scale awards programs.

Freelance consulting practice addressing the business development, integrated marketing, and promotional sales needs of companies across a broad spectrum of industry sectors. Clients include:Global DogStart-up venture engaged in the development of pet-centric festivals, touring events and digital content production. - Strategic planning, crafted comprehensive financial model, authored company’s business plan. - Engaged in fundraising to develop and launch the first ever passion interest festival of its kind.McGhee Entertainment (Rock Band KISS partnership with Arena Football ArenaBowl) - Consult on client participation in regional special events. - Location-based entertainment placement, licensing and co-branding.USA Team Handball (U.S. Olympic National Governing Body) - Planned and executed venue negotiations, corporate sponsorships, integrated marketing and event ticket sales for historic, live, internationally televised US match between the German and Polish National Handball Federation teams.

Recruited to lead the planning, development and solicitation of strategic alliance, entertainment programming and corporate special event relationships across a broad spectrum of industries and companies for a multi-billion dollar, 1,700 acre master planned World-class leisure lifestyle and convention destination within the Central Florida marketplace.

Founding team member and collaborator in the conception, user interface design and marketing/sales of three patented web-based marketing, sales and ecommerce solutions: 3Cmanager, 3Cdepot and CityAds / RealVue.

Senior team member engaged in the planning, development and marketing of Universal Studios Florida from a single theme park to a multi-product world-class vacation destination. Collaborated across multiple and diverse operating disciplines in the opening of Universal Studios Florida ('89) and Universal Studios Islands of Adventure theme parks and CityWalk entertainment complex ('99). - Coached a team of high performance individuals credited with conducting 300-400 promotional programs annually. - Led team initiatives integral to securing and activating corporate marketing programs and or sponsorships with Coca Cola, Target Stores, Kodak, McDonalds, Arbys, Burger King, Pepsi / Frito Lay, Ocean Spray, American Tourister, Wellcraft Marine, Hawaiian Tropic, US Airways. - Managed intellectual property "Equity Partnership" rights holder relations with Marvel Entertainment, Dr. Seuss Enterprises, Amblin Entertainment, DreamWorks, Nickelodeon, Sony Entertainment, King Features, Paramount Pictures, Tribune Licensing, United Media, Carolco, Hanna-Barbera, Canal Plus, Jay Ward Productions, Lyrick Studios. - Leveraged corporate partnerships and third party intellectual properties to create sales and marketing initiatives with Fox TV, CBS TV, Nickelodeon TV, MTV, Country Music Television, TBS/Cartoon Network, USA Networks, Telemundo, SciFi Channel, HBO, Cinemax, Showtime, Westwood One Radio and Home Shopping Network.

Directed all marketing and sales activities, with ultimate revenue accountability, for upwards of 35-50 annual live engagements of several major U.S. touring family entertainment productions and location based entertainment and sporting events including, but not limited to: The Magic of David Copperfield, Zorba with Anthony Quinn, Cabaret with Joel Gray, South Pacific with Robert Goulet, Camelot with Richard Harris and Ice Around the World Starring Dorothy Hamill. Leader in the strategic planning, marketing, sponsorships and event execution of the first on/off shore super boat race, The APBA sanctioned Apache Offshore Grand Prix of Miami (250,000 attendance) included a food and music festival on South Beach featuring Carlos Santana. Played a key leadership role in the creation of the company’s sports product, The Powerful Women of Wrestling and individually responsible for achieving 70 percent sell-in of US syndication of related TV programming.

Marketing and Sales responsibilities for select US market engagements of Ringling Brothers and Barnum & Baily Circus and Disney On Ice.