Fred Diamond

Fred Diamond Email and Phone Number

I Run the Most Important B2B Sales Leadership Organization in the World ✔ Host, Sales Game Changers Podcast ✔ “Women in Sales” Ally ✔ Author of “Insights for Sales Game Changers" 💚 Lyme Disease Expert and Advocate 👍 @ Institute for Excellence in Sales
Fred Diamond's Location
Vienna, Virginia, United States, United States
Fred Diamond's Contact Details
About Fred Diamond

My Institute for Excellence in Sales (IES) helps B2B and B2G employers around the globe attract, retain, develop, and elevate top-tier sales talent. Our Premier Sales Employer and Premier Women in Sales Employer designations help companies be seen as great employers for top salespeople and saves millions in retention costs. I am an ally for women in sales.My two books are “Insights for Sales Game Changers” and “Love, Hope, Lyme: What Family Members, Partners and Friends Who Love a Chronic Lyme Survivor Need to Know.”The IES was created to helps companies solve the retention challenge with our live, virtual, and specialized programs such as our Women in Sales Leadership Forum, Premier Sales Employer designation, Sales Game Changers Podcast and Young Sales Professionals program.Subscribe to the Sales Game Changers Podcast at http://bit.ly/sgcitunes. Thanks! You won't regret it.The IES connects the top sales speakers, authors, and trainers in the world, such as The Challenger Sale authors, Neil Rackham, and Mark Hunter, to sales leaders to conduct sales workshops to help selling professionals get more successful. We also help organizations determine the best sales training partner to engage with and run sales training programs for them.My favorite quote is "Only a life lived in the service to others is worth living," Einstein.SOME PERSONAL BACKGROUNDI'm an advocate for chronic Lyme awareness and treatment. I've written multiple blogs for LymeDisease.org, wrote a best-selling book and host a podcast for family members of Lyme disease survivors.Before co-founding the IES, many people knew me as a world-class marketing consultant to companies such as Microsoft and Oracle. I helped companies develop vertical, product, and revenue-generating marketing strategies and execution programs for tech and professional services firms.However, my motto was “Marketing that doesn’t lead to revenue reward is a huge waste of time and money” demonstrated that it's about accelerating the sales process. “It’s about sales.”

Fred Diamond's Current Company Details
Institute for Excellence in Sales

Institute For Excellence In Sales

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I Run the Most Important B2B Sales Leadership Organization in the World ✔ Host, Sales Game Changers Podcast ✔ “Women in Sales” Ally ✔ Author of “Insights for Sales Game Changers" 💚 Lyme Disease Expert and Advocate 👍
Fred Diamond Work Experience Details
  • Institute For Excellence In Sales
    President And Co-Founder
    Institute For Excellence In Sales Jun 2016 - Present
    Vienna, Va, Us
    The mission of the IES is to help employers attract, retain, motivate and elevate top tier sales talent. The IES helps sales teams improve their performance in the art and science of professional, B2B and enterprise selling. Our Premier designations, including our Premier Women in Sales Employer designation help recruiters, HR leaders, and DEI leaders create the optimal workplace for top sales professionals.Subscribe to my Sales Game Changers podcast on iTunes. I interview successful sales leaders about their career journey and solicit tips about how you can sell better.The IES is of service to sales professionals worldwide. Join the IES to get access to thought leader presentations, mentoring programs and access to great content. You will get better, stay sharp, and sell more.The IES also holds the sales industry's only award program that recognizes corporate and organization sales excellence.The IES Women in Sales program is the only program of its kind.If you're in sales or BD or are a service professional who needs to make it rain, the IES is for you.
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  • Love, Hope, Lyme Podcast
    Podcaster, Author
    Love, Hope, Lyme Podcast Jun 2023 - Present
    Fairfax, Va, Us
    Nice to meet you. I published a book recently for family members and friends called “Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know." I don't have Lyme but wrote it when I decided to learn more about what my spouse at the time was going through. I've met thousands of new people from the Lyme community since it was published. Was written for the people in your life who may not understand what it's like to live with chronic Lyme. The e-book is free for Lyme survivors.
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  • Sales Game Changers Podcast
    Award-Winning Podcast Host And Two-Time Published Author
    Sales Game Changers Podcast Oct 2017 - Present
    Vienna, Virginia, Us
    I host the Sales Game Changers podcast and produce daily webcasts attended by sales professionals around the globe.I also published two books. "Insights for Sales Game Changers: Lessons from the Planets Top Sales Leaders" features sales improvement tips and ideas from the over 500 Sales Game Changers Podcast episodes we have produced featuring global sales leaders from companies such as Salesforce, IBM, Hilton, Oracle and Nestle. You'll become a better sales professional after reading this book and applying the lessons in it.When I decided to learn more about the Lyme disease that afflicted someone I loved, my life changed. I read every book on Lyme, joined Facebook groups, attended webinars and podcasts and quickly realized that I knew hardly anything about what Lyme disease survivors go through on a daily basis. "Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know" will offer those who love someone with Lyme ideas and tips to support this beloved person. The book features a foreword by the top Lyme doctor on the planet, Dr. Richard Horowitz. If someone you love has been afflicted with Lyme disease epidemic, read this book now.The podcast was recognized by YesWare as the top sales podcast for 2022!It's a high-energy audio podcast where I interview top Business to Business sales leaders. On the podcast, they discuss their journey, career highlights and offer tips for emerging sales professionals and leaders to grow their careers.I am an engaging, energetic professional who spent time as an in-demand party DJ when I started my career. This experience, coupled with my rich experience as a senior marketing and sales professional at Apple, Compaq, and as a consultant to hundreds of high-growth software and tech firms, bodes well for an exceptional podcast experience.I also host the popular "Love, Hope, Lyme" podcast for the tick-borne illness community.
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  • The Sales Experts Channel
    Webinar/Podcast Host, "The Diamond Group"
    The Sales Experts Channel Dec 2020 - Dec 2021
    We are excited to be a sponsor of the The Sales Expert Channel in 2021. We are hosting a weekly show, called The Diamond Group, every Monday at 5PM EST featuring some of the top sales leaders in the world tackling the challenging sales problems of the day. Check it out!
  • Diamond Strategic Marketing
    Principal
    Diamond Strategic Marketing Jan 2002 - Dec 2014
    I often get engaged/hired by tech (enterprise software, cyber-security, mobile, device) and professional services CEO's around the world because they increase sales, generate more revenue, bring new products to market, or grow into new markets. They realize that a more effective way to go-to-market will help accelerate sales.I've had the privilege of helping hundreds of tech and professional services firm CEOs get their vision into the market place by designing, developing, and implementing smarter go-to-market strategies for them. My tagline, "Marketing that does not lead to revenue reward is a HUGE waste of time and money"​ has been widely acclaimed by CXOs around the world and shows that I know it's about SALESWith expertise garnered at world-class firms such as Apple, Compaq, Microsoft, and Compuware, I am the outsourced marketer of choice for CEOs looking to get their vision into the marketplace and sales leaders who know that their companies can go-to-market better. My approach to marketing has especially been well received by international companies looking to enter US markets.DIAMOND Strategic Marketing helps companies grow business in the right vertical markets, such as public sector markets, by designing, developing, implementing, and managing sound, smart, and strategic marketing efforts that accelerate business development. “Marketing that does not lead to revenue reward is a HUGE waste of time and money”—resounds with executives and sales leaders at technology and professional services firms pursuing those markets.Clients include Microsoft, Pleasant Valley Business Solutions, Contact Solutions, Clovis Group, Tectura, and Oracle.Our services include the following:Cloud Computing Product MarketingStrategic Market Planning and Implementation OutsourcingProduct Marketing Service EngagementsMarketing Communications and PR ProjectsMarketing Training and Consulting
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  • Onesoft
    Senior Marketing Director
    Onesoft Dec 1999 - Feb 2001
    I took advantage of the "new economy" by joining two pre-IPO e-commerce firms as senior marketing director. At OneSoft, once a high-flying e-commerce applications company, I helped the company get its messaging together in preparation for IPO. Also prepared the IPO Roadshow presentations and ensured that the CEO and CFO were well-rehearsed. The effort was world-class and historic. Built a marketing team of 12 strong players managing all areas of corporate and product marketing including PR, lead generation, sales support, and brand management.When OneSoft was acquired, I then spent a few months at a data storage/network attached storage company called Network Storage Solutions that was trying to become the next Network Applicance. Had a contract with Hitachi Data Systems. Times were tough. 9/11 happened and the company pretty much wound down and ended in the middle of the night. But it moved me to create DIAMOND Marketing, which has helped close to 100 companies grow and achieve their marketshare goals.
  • Compuware
    International Product Marketing
    Compuware Aug 1996 - Dec 1999
    Detroit, Mi, Us
    Created, developed and instituted software product marketing plans and programs for international markets. Products ranged from mainframe to client/server to Internet offerings. Managed great teams. Kicked off marketing programs in Europe, Asia, Australia, and North America. Travelled around the world spreading the gospel about software quality and automation testing.Implemented new marketing strategies such as putting customers on video, internal marketing campaigns, and marketing analytics.
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  • Compaq Computer Corporation
    Public Sector Marketing Manager
    Compaq Computer Corporation 1993 - 1996
    Harris County, Texas, Us
    When Apple decided to reduce its staff by 3,500 in the summer of 1993, many of my friends in the public sector marketing world quickly called me about Compaq’s emerging initiatives to grow its public sector presence. Compaq had grown quickly to be known as the industry’s leading high-end PC manufacturer and in order to reach the next level had decided to strategically focus on certain vertical markets, such as public sector (Government, Education), SOHO (small office, home office), and retail. For vertical marketing professionals, it was a fun time to join Compaq.My main task was to run the marketing efforts for the Federal Sales team. These included developing and implementing the marketing communications plan, GSA reseller authorization and marketing strategies, and the sales/marketing integration plan. It was a great experience working with the field sales team, the corporate marketing group, and Compaq’s growing ranks of resellers and systems integrators.The marketing communications plan was crucial in helping grow Compaq’s Federal revenue from $18 million to $250 million in three years.SOME HIGHLIGHTS• We developed and implemented the industry’s top marketing communications plan which featured robust schedules in the government trades (Federal Computer Week, Government Computer News, Washington Technology, etc.) as well as first class exhibiting at the industry’s leading trade shows.• Developed relationships with Oracle and Microsoft to produce industry-leading marketing programs that are still in effect today.• Developed the industry’s first minority-owned business reseller program which included teaming with the distributors and top resellers for fulfillment.• Developed and measured the GSA “letter of supply” strategy. Tasked our key resellers with growth objectives and worked with them to ensure success.
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  • Apple
    Channel Manager
    Apple 1987 - 1993
    Cupertino, California, Us
    I was thrilled when one the leading recruiters on the east coast called to say that Apple was looking to place a new manager of technical customer services in its new Federal Systems Group in Reston, VA. I knew nothing about the Federal Government, was not an engineer, and never worked in a sales group before, but it was Apple Computer and I jumped at the chance. Apple was one of the top companies in the world at the time, and I could feel the positive energy in everyone I met there. I had three different roles at Apple, all which were challenging, fun, and worthwhile:(1) Technical Customer Service Manager (TCSM), Federal Systems Group(2) New Product Development, Service Product Leader for the Quadra and PowerBook lines(3) Channel Development Manager, Enterprise and Government, my first real job in marketingSOME HIGHLIGHTS• As TCSM, I got to travel all over the US helping our government customers and the partners that were servicing them make the most out of their Apple investment. I learned was that it was all about sales and that my job was to remove any objections prospects might have. One way we achieved this was by creating the prototypical Apple champion program, called the Federal Support Coordinator program. We identified a few hundred Federal Apple fans and offered them extra support to ensure that they could help us develop business within their agencies. Program was huge.• Working on the product development team for PowerBook Duo was an incredible experience. My job was to prepare the support and service world for when the products were launched and work to lower the warranty costs of the product.• My final job was to put together the government channel of sales distribution strategy, including optimum GSA strategy and state contract policies. Saw a lot of politics, worked with a lot of ambitious people, understood the role of sales contract development, and tried to figure out how to balance all of the above.
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  • Mcgraw Hill
    Industry Analyst
    Mcgraw Hill 1984 - 1987
    New York, Ny, Us
    I look back on my years at the McGraw Hill division Datapro fondly. Datapro produced loose-leaf technical product guides that were bibles for IT professionals who needed up-to-date product and market information. Today, you just go to the search engine and type in “top laptops,” and you get a million pages. Back then, it wasn’t so simple.Datapro produced guides on dozens of technology segments ranging from mainframes to software to copiers. We produced reports on entire markets and individual products. Our “comparison charts” were scrutinized by tens of thousands of IT buyers around the world.I worked in the new product development department during my tenure at Datapro, which gave me a great appreciation on how large firms decided which products to bring to market. During that time, we produced half a dozen new loose-leaf books on telecommunications, data communications, and information services.The best experience for me was being an editor on “Datapro Reports on Information Security.” I wrote product reviews on encryption devices, physical and information access control solutions, and bank security solutions. Although I started with no knowledge AT ALL of any of the solutions I was tagged to cover, I quickly got up to speed on all of the technologies. I made trips to vendors, attended dozens of conferences, and read whatever I could. I remember taking a trip to Manhattan with a vendor to a half dozen Wall Street banks to see how they secured their assets.The highlight of my time there was when the company president returned from a trip to Russia. During his meetings, his customers were most interested in the articles I had written on the imminent changes to the Data Encryption Standard (DES), which I estimated would have cost vendors millions. He said they wanted to know all about “Meester Diamond.”Working at Datapro exposed me to the new personal computer market and attracted the eyes of the recruiters searching for Apple. Read more above.
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Fred Diamond Skills

Strategy Marketing Strategy Lead Generation Business Development Product Marketing Start Ups Leadership Marketing Communications Marketing Management Entrepreneurship Strategic Partnerships Professional Services Enterprise Software Thought Leadership Sales Consulting E Commerce Sales Process Go To Market Strategy New Business Development Program Management Saas Public Relations Training Email Marketing Vertical Marketing Social Media Sales Operations B2b Crm Global Marketing Market Planning Selling Brand Management Product Development Sales Management Trade Shows Analysis Online Marketing Competitive Analysis Budgets Digital Marketing Integrated Marketing Executive Management Corporate Communications Team Management Creative Direction International Development B2b Marketing

Fred Diamond Education Details

  • Emory University
    Emory University
    History
  • San José State University
    San José State University
    General

Frequently Asked Questions about Fred Diamond

What company does Fred Diamond work for?

Fred Diamond works for Institute For Excellence In Sales

What is Fred Diamond's role at the current company?

Fred Diamond's current role is I Run the Most Important B2B Sales Leadership Organization in the World ✔ Host, Sales Game Changers Podcast ✔ “Women in Sales” Ally ✔ Author of “Insights for Sales Game Changers" 💚 Lyme Disease Expert and Advocate 👍.

What is Fred Diamond's email address?

Fred Diamond's email address is fr****@****aol.com

What is Fred Diamond's direct phone number?

Fred Diamond's direct phone number is +170362*****

What schools did Fred Diamond attend?

Fred Diamond attended Emory University, San José State University.

What are some of Fred Diamond's interests?

Fred Diamond has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Education, Human Rights.

What skills is Fred Diamond known for?

Fred Diamond has skills like Strategy, Marketing Strategy, Lead Generation, Business Development, Product Marketing, Start Ups, Leadership, Marketing Communications, Marketing, Management, Entrepreneurship, Strategic Partnerships.

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