Freddy Melhem Email & Phone Number

Cartagena, Bolivar, CO

Rosario, Santa Fé, Argentina

Real estate company dedicated to sale and operate real estate for investment and exploitation of tourist rental based on digital platforms. Specialist in profitability, planning and business strategies for this purpose. Management of logarithms that optimize rate and occupation. Advice on the purchase to obtain high profitability.

Argentina

• Strategic planning
• Business plans
• Business models
• Business diagnosis (Organizational, Commercial, Administration and systems and operations)
• Action plans and their implementation
• Value plans for companies

Islas Vírgenes Británicas

Buenos Aires

• Dedicated -from the start-up of the brand in the country- to the development of Reebok stores chain, all during the time of the local unstable economic environment. Planed, executed and direct drove growth from 1 to 6.
• Grew business from one to six stores
• Increased sales of Reebok Outlet Store from $0.5M to over $2.5M
• Increased total sales from $0.8M to over $4M with a 30% Gross Profit increase, and a 20% Net Profit increase
• Achieved & maintained 1st. place for store sales per square foot of the mall [$3.200 per square foot]
• Reduced average inventory level by 50%

Mexico D.F.

External consultant hired to identify retail business opportunities in the Mexican market to develop a footwear store chain, analyzed the actual multi-store operation and defined a desirable operation and store image and personality, checked areas such as: information systems, administrative and operative processes and their interface with the main company.

Buenos Aires / Atlanta

• Hired by an Economic Group comprised of athletic footwear and sporting goods multinational brand owners, petrochemical industry, plastic industry and real estate to turnaround a nonprofit one store operation into a.
• Successfully opened no less than 13 stores at TAF Argentina and in less than 18 months during an unstable market and with almost no infrastructure
• Increased profitable sales from $0.8M to over $10M in the same period
• Increased store sales from $70k to $210k in 60 days, with international multi award winning store (years 1997, 1998, Higher Dollar Volume [$2.5M], Higher Dollar per square foot [$2,100 X sq. foot], Higher Sales.
• Dramatically improved inventory turnover from 1.5 to 4 annually
• Reduced staffing using scheduling techniques based on sales statistics information

Dedicated to the area of ​​administrative productivity in several companies, participating in the privatization of the Power Energy Company of state of Santa Fe (EPE) and The Buenos Aires insurance company (LBA), optimizing the administrative and operational systems.

From Information Systems Department, dedicated to administrative productivity and to the project of independence of the Distribution Department of Molinos Rio de la Plata (Mells) as an independent business unit.

Participate in various projects of administrative productivity for companies such as Unilever and Peugeot

Master Computer Sciences, Management Information Systems

Licenciado, Sistemas De Información

Coach Ontologico, Coaching

Mainline Training, Management Information

Programa De Resultados Extraordinarios, Coaching Ontologico

Master Fit Technician, Gestión Comercial Y Marketing En El Ámbito Textil Y De La Moda/Confección

Fit Technician, Habilidades Comerciales Y Operaciones De Venta