Founder + Creative Strategist
CurrentLaunched as a marketing agency serving entrepreneurs, Atomic Tango has evolved to include multiple services:• Strategy Consultation: Craft business strategies and marketing plans for new and established ventures. Sample projects:- Lexus: Created strategy for the Asian-American market (in collaboration with IW Group).- Netflix: Crafted promotional copy and positioning for new series.- Shine Marketplace: Consulted Chinese streetwear startup on branding.- Pulmuone: Consulted Korean-owned food company on integrated marketing.- SunGreen Systems: Repositioned solar energy company from B2C to B2B.- Beller Nutritional Institute: Provided creative direction and promotional strategies to nutrition influencer Rachel Beller.• Marketing Forensics: Audit marketing media and agency performance. Clients:- Master of Financial Engineering program of a Top 20 business school (discovered misleading data provided by their digital marketing agency)- Barnes & Noble (critically evaluated their social media)• Publishing: Writing and releasing books on business and lifestyle.