SGC is a brand of exclusive Bordeaux wines coming from parcels that were not discovered at the time of the Bordeaux Wine Official Classification of 1855, coming from secret parcels on both left and right banks of Gironde river, benefiting from specific soil components to produce a Grand Vin. SGC parcels are small in size and produce a red wine in the following appellations: Pauillac, Medoc, Pomerol and Saint-Emilion Grand Cru.Each of the 4 wines has its own blend of grape varieties matching the specifics of the appellation. In average SGC produces 3500 cases per year.SGC is by invitation only with allocation system.Created by Arnaud Christiaens, a former financier in 2006, it quickly gained recognition from famous wine critics such as Michel Bettane and Jancis Robinson. World champion sommelier Gérard Basset is the ambassador of the brand.

CUCUMBER "des idées fraîches !"Brand agencyMarketing & sale - Story Telling"Des Idées Fraîches !"Wine industrySince 2008 "Le Nez du Vin" developmentSince 2011 brand ambassador & consultant (international sale for wineries)Since 2011 SGC Wine PartnerSince 2012 Wine tasting (trade fair, Trade press), master classOther:Luxury goodsCosmetic (L'Occitane en Provence)Watches industry (Vacheron Constantin)Entertainment (L'Olympia Paris)Consulting- New clients research- Development strategy (operational)- Brand Ambassador- Wine aromas discovery and training / tasting- Wine sourcing, wine story telling, export development (on/off trade), marketing (importers, retail, F&B), wine tasting, aromas discovery and wine language. - Top wineries, fine wines (France, Italy, Spain, Argentina, South Africa, Brazil, NZ... ). Infos about wine sourcing: frederic.zantman@cucumber.fr- "Do you speak wine ?" (training program)- "Drink with Fred" (c) (tv mainland China) / 2012-2013- BJIWEXMAIN MARKETS:Asia & Far east. Mailand China . HK. Macau. Singapore. Malaysia. Philippines. Taiwan. Japan. South Korea. India. EUA (main activities in Dubai)USAEurope and east Europe (Russia, Ukrainia)Africa (mainly Nairobi)South AfricaScandinaviaAgence conseil en développement de marque, story tellingDéveloppement international industrie du vin (tasting, sourcing, export)DG export SGC Wine depuis 2012La marque, moteur de la passion pour devenir un centre de profit Marketing olfactif (wine & spirit "Le Nez du Vin", cosmétique)Expertise : F&B, On & Off Trade (wine & spirit), haute horlogerie, cosmétiqueMaster class"Drink with Fred" (c) TV ChineCommunicationStratégie, internationalPartenariat, mécénat, campagnes publicitaires (media, hors media)PR, presse, lobbyingMK opérationnelAgent & coaching personnalités (media, entertainment, cinéma, théâtre, politique, vin)infos at cucumber.frfrederic.zantman@cucumber.frskype: fredericzantman

Wine sourcing, international consulting

Coordination et gestion de budgets de communicationSuivi des actions media et hors mediaExpertise des marques à fortes valeur ajoutée (L'Occitane en Provence, Blancpain, Pioneer...), Food & Wine, Luxe, mode...Coordination de grands comptes annonceurs internationauxExpertise du media au point de venteÉvénementiel, mk opérationnel (retail), RP, publicité...