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Frederick Lecoq Email & Phone Number
Chief Digital and Marketing Officer
at
La Maison Simons
1 work email found
@golftown.com
9 phones found area 403, 416, 905, 171, and 866
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Chief Digital and Marketing Officer
Location
Greater Toronto Area, Canada
Company size
Who is Frederick Lecoq? Overview
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Quick answer
Frederick Lecoq is listed as Chief Digital and Marketing Officer at La Maison Simons, a with 1415 employees, based in Greater Toronto Area, Canada. AeroLeads shows a work email signal at golftown.com, phone signal with area code 403, 416, 905, 171, 866, and a matched LinkedIn profile for Frederick Lecoq.
Frederick Lecoq previously worked as Chief Marketing Officer and Chief Digital Officer at Sporting Life Group and Vice President Marketing and eCommerce at Golf Town. Frederick Lecoq holds Master Degree, Sales & Marketing from Neoma Business School.
Company email context
Email format at La Maison Simons
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{first_initial}{last}@golftown.com
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AeroLeads found 1 current-domain work email signal for Frederick Lecoq. Compare company email patterns before reaching out.
Profile bio
About Frederick Lecoq
A dynamic Chief Marketing Officer / Chief Digital Officer, with extensive international experience, I've carved out a reputation as a digital and e-Commerce strategist, with passion for marketing technology. Strong background in brand building, turning around organization and growing talent. Currently Chief Marketing Officer for the Sporting Life Group, I've joined the turn-around project team for the Golf Town business and more recently been involved in the Sporting Life ambitious growth plan in Canada. Prior to joining Golf Town, I was part of the Canadian Tire organization, as Senior Vice President of Marketing for FGL Sports and Mark’s. There I've led the award-winning digital flyer program, re-launched successfully the Sport Chek and Mark's brand in Canada and engaged the marketing team into its digital transformation. On a daily basis, I oversaw the FGL and Mark’s brand journey, developed a team of marketing talents and strived for innovation through digital and social media.Before 2012, my marketing experience stretched across three continents and included the introduction of brand such as Nokia, managing the Microsoft OEM marketing team for South Europe, leading the digital and global brand strategy group for LG Corp in Seoul, Korea. A graduate of the Reims Management School in France, I'm an avid hockey player who thinks of Canada as a massive playground and enjoys spending time in the mountains with my wife and two children.
Listed skills include Digital Marketing, E Commerce, Marketing, Product Marketing, and 46 others.
Current workplace
Frederick Lecoq's current company
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La Maison Simons
17 roles · 32 years
Frederick Lecoq work experience
A career timeline built from the work history available for this profile.
Chief Marketing Officer And Chief Digital Officer
Sporting Life Group
Chief Marketing Officer for both retail banners Golf Town and Sporting LifeManagement of the eCom P&L for Golf Town
Vice President Marketing And Ecommerce
A Fairfax owned company Business turnaround project : Rebuild of the marketing team - Digital Transformation CRM migration to SalesForce Marketing Cloud + data lake Drove GT.com sales increase by 10% and margin by 700bps Special assignment as digital advisor for other FairFax owned companies
Senior Vice President Marketing And E-Commerce At Fgl Sports
Led the Brand development for Corporate and Franchise Division (Sport Chek / Sports Experts and Atmosphere..) : Olympics campaign for Sport Chek / Chase the Gear Launched sportsexperts.ca merchant site on Orchestra, the Atmosphere.ca merchant site on Hybris_CQ, improved the UX/UI of the prohockeylife.com (zen cart). Drove FGL overall eCom revenue, from 6 to 70M$+ end of 2016.Designed and implemented an in house content factory
Aug 2015 - Oct 2016
Senior Vice President Marketing Fgl Sports And Marks
Led the brand strategy and development for both FGL and Marks : All Sweat is Equal and Everything in JeansRe-platformed Marks.com from WCS to Hybris_CQDigital, social media and content strategy : 6 seconds videos ... Running the digitization of flyer program
Sep 2014 - Aug 2015
Vice President Marketing And Digital Fgl Sports And Marks
Brand strategy and development Responsible for the e-commerce sales and P&LLed the Digital transformation of both marketing entitiesDrove the digitization of flyer program
Feb 2014 - Sep 2014
Vice President Marketing And E-Commerce
Re-launch the Sport Chek brandIntroduced a flyer optimization program featuring the social flyer pilot with Facebook and the PLA with GoogleManage e-com sales and drove a 58% increase in revenue.Define the social media and content strategy - Increase the Sport Chek Community above 1 Million membersSupported the launch of the first Sport Chek digital store in Yonge Street, Toronto
Jul 2012 - Mar 2014
Chief Operating Officer For Officiel-Des-Vacances.Com
Mar 2011 - Aug 2012
Marketing Director
Interim Management for the French leading automotive e-tailer- Responsible for Brand Strategy, building marketing process and designing iconic product launch such as Reprise Illico- Managing the website (top 3 automotive site in France, according to Nielsen), e-merchandising, e-commerce & searchandising.
May 2010 - Jan 2011
Vice President Marketing Global Digital & Brand Strategy, Cmo Office
• Direct report to CMO; based in Seoul. • Re-defined LG’s Corporate Brand Strategy• Led Global Digital Marketing Transformation (Global release of 2.0 website, Digital Content Management, Web Analytics & ROI measurement, launched Digital Academy, Mobile marketing platform). • Established the LG Branded Retail Strategy & managed global exhibitions. • Managed a Korean team located in Seoul that coordinated global operations.
Jan 2009 - Apr 2010
Marketing Director
• Established the first cross-functional marketing organization as pilot for company.• Defined & implemented “go to market” strategy that significantly improved market share: 20% in Mobile phones, 15% in TV & top 1 position in appliances. • Achieved turn-around in Commercial’s Operating Income to +3% within 2 years and our Brand Preference exceeded 50% in ’09 vs below 10 in 04.• In 2007, on top of current position, was promoted to coordinator for all European marketingactivities & special advisor to European CEO located in Slough, UK.
Jan 2005 - Dec 2008
Marketing Director Southern Europe
Originally joined Microsoft to take over the position of OEM Marketing Director for Southern Europe, and following internal changes, I rapidly switched to the consumer division as Commercial Director for National Accounts and led the Microsoft France Consumer Taskforce• Established the general term of sales and trade agreements, defined channel strategy. • Built and recruited my entire sales organization. • Also initiated an induction program & launched the team development program. • As a result, our turnover increased by 15% at €100 M.
2004 - 2005
~1 yr
Marketing Director
• Managed the brand• Introduced the Demand Creation Process and deployed category management. • Our Brand Preference increased from 31 to 37% and market share reached a highest ever 34%.
2000 - 2003
~3 yrs
Key Account Manager
Nov 1999 - Sep 2000
Regional Sales Manager
Feb 1997 - Nov 1999
Sales Area Manager
1996 - 1997
~1 yr
Sales Area Manager
1995 - 1996
~1 yr
3 education records
Frederick Lecoq education
Master Degree, Sales & Marketing
Neoma Business School
Master Degree, Sales, Marketing
Neoma Business School
Baccalaureate With Distinction, Mathematics
Lycee Saint Joseph Reims
FAQ
Frequently asked questions about Frederick Lecoq
Quick answers generated from the profile data available on this page.
What company does Frederick Lecoq work for?
Frederick Lecoq works for La Maison Simons.
What is Frederick Lecoq's role at La Maison Simons?
Frederick Lecoq is listed as Chief Digital and Marketing Officer at La Maison Simons.
What is Frederick Lecoq's email address?
AeroLeads has found 1 work email signal at @golftown.com for Frederick Lecoq at La Maison Simons.
What is Frederick Lecoq's phone number?
AeroLeads has found 9 phone signal(s) with area code 403, 416, 905, 171, 866 for Frederick Lecoq at La Maison Simons.
Where is Frederick Lecoq based?
Frederick Lecoq is based in Greater Toronto Area, Canada while working with La Maison Simons.
What companies has Frederick Lecoq worked for?
Frederick Lecoq has worked for La Maison Simons, Sporting Life Group, Golf Town, Canadian Tire, and Fgl Sports Ltd, A Canadian Tire Subsidiary.
How can I contact Frederick Lecoq?
You can use AeroLeads to view verified contact signals for Frederick Lecoq at La Maison Simons, including work email, phone, and LinkedIn data when available.
What schools did Frederick Lecoq attend?
Frederick Lecoq holds Master Degree, Sales & Marketing from Neoma Business School.
What skills is Frederick Lecoq known for?
Frederick Lecoq is listed with skills including Digital Marketing, E Commerce, Marketing, Product Marketing, Marketing Strategy, Digital Strategy, Strategy, and Management.
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