As the Business Area Manager Europe for the Serge Ferrari Group, I am responsible for managing and developing commercial activities across Europe. My role includes overseeing a team of Territory Managers, handling P&L responsibilities, commercial organization, and coordinating with the company's support departments.Key Responsibilities: Team Management: Supervising and supporting a team of Territory Managers, with a strong emphasis on listening and providing on-the-ground support. P&L Responsibilities: Managing financial performance, analyzing results, and implementing strategies to achieve profitability targets. Commercial Organization: Developing and executing commercial strategies to maximize sales and market penetration in Europe. Internal Coordination: Close collaboration with support departments (marketing, logistics, finance, etc.) to ensure smooth execution of commercial operations. Market Development: Identifying new growth opportunities and developing action plans to capitalize on them. Monitoring and Reporting: Tracking commercial performance, analyzing market trends, and providing regular reports to management.Skills:Leadership and team managementFinancial analysis and P&L managementCommercial strategy and market developmentInter-departmental coordinationActive listening and on-the-ground team support

Based at the HQ of Serge Ferrari SAS, I am in charge of the global marketing for the Lightweight Structures division of the company together with a team of business developers and product managers. The role include a strategic overview of the markets and future developments as well as a strong focus on collaborative work to achieve the Group goals.

Based at the HQ of Serge Ferrari SAS, in charge of sales, specification and business development for the African continent, the Indian Ocean and Israël.- Management of a Business Develoment Team in key countries (Kenya, Nigeria, Algeria)- Turnover Growth x 3 in 7 years.- P&L responsability

Réalisation d'études de marché (pré-test, post-test, category management...) pour des grandes sociétés (Adidas, Lyon Bio Pole, Chamrousse...) et pour des PME (Alumed)