At Unisport, my focus is on optimizing and developing the digital customer experience, putting members first and being customer-obsessed. I strive to create growth and value for the business by challenging the status quo, closing gaps, and consistently delivering value to our customers.In my role, I am responsible for driving the Unisport FC membership program and omnichannel strategy, overseeing the development and operation of concepts that seamlessly integrate our website and our three flagship stores. My approach combines a holistic mindset with analytical skills, allowing me to define customer journeys in all channels. I work diligently on both the small details and the larger perspective and strategy, always with the goal of increasing customer satisfaction, retention and engagement. Leveraging data insights, segmentation, and consolidation, I develop user journeys and CRM strategies that foster meaningful customer engagement.I am digitally data driven, internationally experienced, and a motivated team player and manager. For me, the most exciting work environment is one that encourages experimentation and boldness, fosters meaningful relationships, nurtures personal and professional growth, and where having fun is an essential part of the journey. Ultimately, my goal is to create exceptional user experiences that leave a lasting impact.I take pride and ownership in my work and I like to have fun while doing it. I'm dedicated to define customer journeys in all channels and work every day with both small details and the larger perspective and strategy. - CRM strategy and user journeys- Branding and performance marketing- Data insights, segmentation, consolidation- Unisport FC membership- Brand activities - Omni-channel initiatives- Project management- Marketing Automation, transactional mails & newsletters- Lead generation and gamification - Data alignment
Listed skills include Web Design, Service Design, Graphic Design, Social Media, and 37 others.
