Fredrik Olsson Email & Phone Number

Helsingborg, SE

Greater Helsingborg Metropolitan Area

Currently responsible for the commercial performance (P&L) of flights and other means of transportation at Sembo Group, managing over 100 million EUR in sales across multiple European markets.

Helsingborg, Skane County, Sweden

As CTO, I oversaw the tech and product organization of Otravo Group, leading a team of over 70 IT professionals across three continents. I was responsible for managing the entire e-commerce and distribution platform.Otravo is a leading European online travel agency with annual sales of approximately €2 billion, operating in over 50 countries through.

Helsingborg, Skane County, Sweden

• Led the consolidation of online travel platforms across the Benelux, Nordic, and Baltic regions.
• Delivered a scalable cloud-based platform with a microservice architecture, replacing three separate local platforms within the Otravo Group.
• Established a European tech organization, utilizing resources from the Netherlands, Sweden, and Lithuania.
• Transitioned from relying on IT consultants to building an in-house development team for all core platform functions.

Helsingborg, Skane County, Sweden

• Led the entire Nordic operations at Otravo, overseeing IT, marketing, finance, and the customer experience center.
• Held full P&L responsibility, reporting directly to the group CEO.
• Developed and executed strategic plans to drive business growth across both brands while avoiding audience cannibalization.
• Built and maintained strong relationships with key suppliers.
• Increased profitability per customer by 30% through enhanced revenue management, cross-selling initiatives, and marketing automation.
• Managed a talented team of 35 employees, offering guidance and support to foster both individual and team success.

Helsingborg, Skane County, Sweden

• Led the delivery of a scalable online travel platform that aligned with ambitious commercial growth objectives.
• Enabled revenue growth from €18 million to €160 million within 5 years.
• Drove international expansion into four new markets.
• Automated critical business functions to ensure operational efficiency and maintain a lean organization.
• Played a key role in the M&A sale process to private equity firm Waterland.Flygstolen was a rapidly growing online travel company that quickly became the Nordic market leader, offering an extensive range of flights.

Helsingborg, Skane County, Sweden

Focused on the integration of global distribution systems for flight inventory and payment service providers (Resurs Bank, Klarna, and Nets).

Bachelor Of Science - Bs, Multimedia Technology Engineering

Master Of Science - Ms, Internet Technology