With decades of experience in the CPG industry, I am a principal at Schroeder & Associates LLC, a team of industry leaders and trade experts who provide a fractional, partnership-based model to trade promotion strategy for emerging and mid-size CPG brands. We address all process & analysis areas of trade promotion execution to improve revenue & profitability along with improved retailer partnerships. This is all addressed in a cost-effective partnership for our clients. We are part of your team!My background includes sales & leadership positions with P&G and The Coca-Cola Company, as well as CEO positions with 2 leading trade promotion management software providers.
Listed skills include Strategy, Cross Functional Team Leadership, Leadership, Competitive Analysis, and 43 others.