At the heart of what I do is a very simple idea: Strategy belongs in the hands of the business leader and team it serves.Over the years, I have done strategy as a consultant, as a internal specialist and as a corporate leader. I've focused on business strategy, growth and product innovation - I am drawn to where technology creates opportunities to change the rules of the game.In my time I have seen how good strategy galvanises a team to action and transforms the prospects of a business and I have seen how bad strategy can confuse and alienate a team - setting the business backwards. I have also implemented many of the strategies I have developed and I have learned from the experience.My key take away is that, a successful strategy respects the history, embedded knowledge and capability of the organisation and people it serves, and a great strategy cannot be separated from great leadership. My mission is to therefore demystify the strategy process and to help business leaders and their teams take back control of their organisation's strategy.I enjoy helping MDs and business unit leaders within large corporates with their strategy. I am industry agnostic.I have also played a central role the development of telematics - the interplay between connected car technology and insurance. While the insurance industry has made some strides, I believe there is much more we can do to make the most of new technologies. With this in mind, I am also keen to work with disruptive innovators - start-up founders and corporate venturers, who are doing something new to the insurance vertical or who identify the insurance industry as an important enabler. I can share my experience, connections and advice.