Scott Freeman Email & Phone Number

Boston, MA, US

• Developed and launched a structured SEO service offering at an agency with no prior formalized SEO strategy, serving as a one-person team.
• Led client and employee education initiatives, simplifying SEO concepts and walking clients through detailed, step-by-step strategies to enhance understanding and buy-in.
• Successfully doubled page one keyword rankings for multiple clients, ensuring all websites maintained optimal technical health.
• Collaborated with multidisciplinary teams to ensure alignment across departments, clearly communicating the value and role of SEO within larger project goals.

Medford, Massachusetts, US

• Developed new websites for academic departments and labs in Drupal 9.
• Conducted website and keyword audits using SiteImprove to create effective content strategies.
• Educated clients on SEO best practices to enhance keyword performance and meet broader goals.
• Created information architectures for new and outdated websites.

Boston, Massachusetts, US

• Conducted SEMrush audits to develop and execute technical SEO strategies.
• Wrote and edited web content and blogs for 30+ clients, managing content calendars for clients and teams.
• Developed SEO strategies that aligned with client objectives and collaborated with marketing and technical teams on the client side.
• Created content initiatives and experiments to increase organic visibility and conversions.

Boston, MA, US

• Authored engaging blog posts weekly to drive traffic and influence search rankings.
• Led backlink outreach to improve search engine rankings.
• Edited website copy to reflect SEO goals, including blog posts, web pages, and landing pages.
• Researched industry trends to keep video marketing content consistently relevant to users.

Boston, Massachusetts, US

• Optimized web pages, landing pages, and blog posts to improve keyword rankings in search results.
• Managed SEO accounts for 30+ businesses.
• Installed Google Analytics and tracked performance across CMS platforms (WordPress, Drupal, etc.).
• Increased conversions and keyword rankings for major clients by over 122% year-over-year.

Danvers, Massachusetts, US

• Edited lengthy private investigation documents for maximum clarity and flow.
• Proofread reports for quality and understanding.
• Transcribed audio statements of varying lengths.
• Communicated with investigators concerning case updates, acknowledgments, and closures.

• Researched opportunities for building author platforms through speaking engagements and community building.
• Regularly posted to social media accounts (Twitter and Facebook) with press hits, author events, upcoming releases, company news, and other relevant content.
• Boosted book, author, and company exposure through SEO, and tracked the growth and impact of social media engagement.
• Performed administrative tasks such as monitoring progress on stages in the publishing process, and tracking sales and rights deals.

• Responsible for managing the circulation desk.
• Developed a reputation as an efficient service provider with high levels of accuracy.
• Ensured a superior customer experience by addressing customer concerns and resolving problems on the spot.
• Strategically managed collections and weeded old materials.

Bachelor’S Degree, English

High School