Responsible for day to day Jackson Financial Center operations, team leadership, market profitability, business development, and treasury sales as well as fostering awareness of the Bank within the Jackson Market.

Responsible for the financial sales function including profitability, formulation and adherence to strategic business goals, and management policies in defined Tennessee markets. Emphasis on cash management, remote deposit capture, commercial deposit account solutions as well as other commercial financial services.

•Responsible for new eService product development and implementation.•Co-Managed the Bank’s treasury management department with emphasis in ACH, cash management structure, remote deposit capture and deposit solutions.•Assisted Bank’s commercial sales effort•Developed and execute marketing plan and strategy.•Managed the creative process associated with Sumner Bank & Trust’s campaigns and collateral. •Assisted in creating the bank’s cultural framework including the implementation of innovative banking programs.•Orchestrated brand development, website & brochures•Created and managed social media and advertising. •Organized and administered financial education programs and initiatives.•Participated in the Bank’s Senior management team•Participated in the Bank’s IT steering committee•Led the Bank’s communication strategy•Customized Salesforce to meet the Bank’s sales needs•Built and managed the Bank’s mortgage divisions website

- Created collateral for sales effort.- Conferenced the state promoting the bank.- Managed marketing directive.

- Recruited students in West Tennessee, Memphis, Arkansas, and Kentucky.- Created publications used for recruitment.- Maintained the highest application interest for 2003 -2004 recruitment year.